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Celebrating 20 years of selling men’s underwear is Topdrawers, a single shop in Vancouver that greatly expanded its reach as one of the early adopters of online selling.

“We are really grateful to our local customers that have supported us for so long, which allowed us to make the leap to online sales 12 years ago,” said David King, the business owner.

“Back when we started in 1992 there were a half dozen underwear stores in North America and about as many on the entire internet,” said David, adding that now there are dozens of similar operations, as well as hundreds of directories, review sites, eye candy sites and blogs, all dedicated to men’s underwear.

“And it’s amazing how the product has developed over this time.  Twenty years ago we were really just leaving the stone age.  The only “fashion” we had were a few fancy European bikinis and the Calvin Klein tighty-whitey.   So much has improved in terms of quality and design and fabrication.”

Vancouver has an unusually developed underwear culture, being the birthplace of quite a few brands, said David.

“It started with Ginch Gonch, which skyrocketed men’s underwear into a fun new direction seven or eight years ago.  Now successful lines out of the city include Saxx, Naked, and Mckillop.  All are quite different but all are thriving.”

To mark this 20thanniversary milestone and thank its customers Topdrawers is offering 20% off the regular price of everything it sells in-store and at Topdrawers.com this weekend September 21 to 23, 2012.

 

This was the first time I got to meet with 2EROS. I think this was the first time they were at a US show! It was great to see the new collection and find out more about them. I know they aren’t too well known in the US. I have seen a few retailers selling them however it’s mainly been on Facebook and the internet that I ran across them. They have been around I think since the start of UNB. We have covered them in the past and after meeting them you can definitely count on seeing them more on UNB.
One thing I think is great about 2EROS is they have a lot of fun creating underwear. It shows in the designs and colors they use. They aren’t a line you would think plain. They mix leather and rubber accents with colors and different fabrics.
Here is bit of what we talked about at Magic!

US Collection

  • US Summer
    • Tab series
      • Not a super low rise but low rise (tab at the top)
      • No lining on Tab Series, only in the pouch and tab sticks to the skin and yellow/white shows skin
    • Signature Stripes
      • Has the same fit as tab
      • The new waistband to a custom design and waistband is sewn into the band and includes draw string and 2eros logo toggles on the end draw string
      • White is lined (and kinda of see through)
      • Available in candy and black
    • Signature shorts
      • Has the same waistband as signature shorts
      • They are shorter shorts
      • Also has in between sizes
      • Mesh lined
      • Same colors as the Signature stripes
    • Outback
      • Colors are Forrest, marine and sand – based on outback theme
      • Mixed texture together with mesh and shiny waist band with faux leather ( eco friendly and water proof)
      • Lined on front and back – mesh will be see through
      • Not same mesh as lining and and larger, whole safe more textured
  • Australian Summer
    • Icon swimwear
      • Customers like the pouch a lot
      • Low rise with a drawstring is outside which has the toggles
      • Signature drawstring and and new logo
      • The logo is bigger on the backside
      • Available in Navy, yellow and blue
    • Nation
      • The style is more like a square cut
      • Really great colors
      • Has toggles and drawstring
      • Images on the front, used the mesh on outback on these and is transparent (back front is lined)
      • Has a rubberized tab in back
      • This line will be based on national colors, aussuie, United reb/lbue right italian.
  • Underwear
    • Stripe Underwear
      • First woven pattern 2EROS has done
      • Has a leather logo on the waistband
      • Has the same design as the Outback Swim
      • All underwear has a low rise.
      • Focusing on bigger pouches in the collection
    • Day Racer
      • Will be available mid September
      • Is a cross between a brief and a trunk
      • Will have  a waistband that is navy red and silver. The logo in in the waistband
      • The main body color will be white
      • 2EROS gave more room at pouch and wider waistband
    • Jock Series
      • Is available now!
      • The line is created with “universally” liked colors
      • The line is made from Tactel’ (a type of Nylon) with wicking and elastane.
      • When released the Jock straps will only be in one color – Blue
      • Briefs comes in two colors  – red and blue
      • The Jock series has a bigger pouch then other collections.
  • Supawear
    • Will be priced at a lower price pint and younger
    • Unlike 2EROS the line will only consist of one fabric which is  elastine cotton
    • All briefs are low rise
    • Supa Man is a brief that is made every day wear – bold waistband, SW on back
    • Supa  Drive has a Metallic waistband in cyan magenta and trunk is red and blue
    • Swimwear – both have the same fit as 2EROS but a different treatment.
    • The difference is a standard standard drawstring with SW logo, rubber tag back in on the back waistband
    • Supasonic – has a three color waistband and leg trim that alternates. Meaning it doesn’t match each other but rather matches the Waistband.

Find them all on line at: http://www.2eros.com and http://www.supawear.com

Say what you will but Timoteo is one of those companies that never stops working on new gear. This year is no different. They have been busy with the underwear, lounge/work out wear, swim and the new line Cellblock13.

 

  • Classics
    • New Camo which is a darker then previous
    • Available in a jock brief, jock, jock trunk, trunk and super low
  • Sport 2.0
    • New colors for the sport line are – red , blue and heather
    • Available in a super low, jock brief, soccer jock and scout
    • Also there is a new long johns – with a contrasting pouch
  • Club house
    • Added the football short, same on in the Rugby collection but in the Clubhouse colors
    • Also added an open back football short (added in both lines)
    • Added to the line up is the Athlete jock brief and other lace up pairs
    • These styles were also added to the Rugby line
  • Cellblock
    • Added the color white to all underwear styles
    • Two new groupings will be included
      • Scrimmage
        • Scrimmage short is available in backless and full back
        • Scrimmage T is a short short crop top
      • Fugitive
        • Fugitive Short
          • Is a compression short with a solid side and pouch in same color
          • Great seam on the seat to highlight the rear
          • Available in Blue, Yellow and Red
        • Fugitive Jock
          • Is the jock design of the Fugitive Short
          • Matching fabric sections with pouch
          • Available in Blue, yellow Red
  • Swim
    • 2 new swimwear styles
      • Surfer
        • Is a new square cut with more coverage
      • Super low bikinis are coming back from an absence
    • Army swim added the color navy
  • Active wear
    • Athlete short and pant (new colors dark grey and black/yellow)
    • Eagle tank – grey, red and black with eagle design on the front
    • Eagle V neck – same colors as the Eagle Tank
    • Training team tank – red, red and white topi colors new colors grey and navy
    • Varsity V Neck – new colors are navy grey and white
    • Workout leggins – black and red and navy grey
    • Singlet – black and royal carried over – new colors are black red/ white black and navy (rubberized heat transfer )
    • New Resolution Tank in a poly quick drying material, in black blue and grey (tank
    • Resolution Shorts (short and joggings hort) also match the tank
    • Jackie Robot, t shirts in black and white and tanks are royal white and black
  • Sports wear
    • Jetset
      • Made out of 100% cotton in blue and black
      • Available in shorts as well as a sleeveless hoodie
  • Lounge wear
    • Hero Lounge
      • Made from the same cotton spandex blend used in underwear
      • Has a Low waist
      • Available in Short, Pant and Tank. Just in white and Black
    • Confort Lounge
      • Made of a waffle thermal in grey black and blue
      • Available in pants short and tank
  • Cellblock sports wear
    • Gas Mask
      • T printed with nice fit
      • Design is gas mask
      • Butcher tank shirt with open sides
    • Line Up Shirts
      • Model Isreal on the print for the Tee, Spencer Reed on butcher tank
      • Sizes will this shirt will go up to xxl
    • Mesh Tank
      • Available blue, black and red and matches underwear
    • Cellblock logo tank
      • Cellblock13 logo on front
      • Available in prison blue, grey, black/white, black/black
    • Socks
      • Knee length, so over the calf
      • Made with elastic at the knee and ankle so it won’t slouch
      • Includes a padded heel and toe
    • Cuffs
      • An accessory made in cotton/spandex stretch denim, with logo or without
      • Backside can open up and can be used as wallet
    • Hoods
      • Zipper hoot and small mouth hood are new

This is a bigger line with the all the styles that are coming out. Some of my favorites of the line are the Sport 2.0 long johns, Cellblock13 socks, return of the super low. Just a few but there are many more to choose from. Look for these styles soon at the Timoteo and Cellblock13 sites. We’ll cover these more as they are released!

 

I got the chance to meet up with Jason Scarlotti from 2(X)ist at Magic this year. He walked me through what is going to be new for 2(X)its this year. They have, as you would expect, a lot planned. One of my favorite things I saw is the new swimwear. They have taken patterns and such and are making stripes out of them. The pair in particular is made out of Fish! It’s one of the more creative things I’ve seen in a long time. It’s definitely something outside of the box.

This is list of what is coming this year. I don’t have pics for everything yet but you can guarantee that when it all comes out we will have Style Brief or write up about it.

  • Basics
    • Basic 100% are going to be offered in three packs, Will be available at Macy’s and Blomingdales,
    • Styles will be: no-show, contour pouch, new boxer brief, which has a fly
    • Tanks will come in 2 packs
    • Made in cotton/spandex
    • Available in black, red, white and black stripes
  • Speed collection
    • Made from a moisture wicking fabric
    • Has a printed elastic band that goes form one color to the next
    • Available in a jock , no-sho brief and trunk
    • Double printed waistband
    • 5 colors
    • Will be released in Spring
  • Sail
    • Designed with yarn dyed stripes for nautical
    • Has a pop of color on waistband
    • New brief called sculpted brief, has leg opening that tapers down (see picture at the side)
    • This makes it look like you are wearing a skinny brief
    • Available in a brief and no show trunk, and tank as well
  •  Cabana
    • To be released in May next year
    • BRIGHT waistbands with microfibre yarn dyed stripes with silicone 2xist logo
    • This line has really bright colors and also fun beachy stripes
  • Every two months they are adding in prints and patterns. Some of the patterns coming are:
    • Bandana blue and red
    • Navaho waist band
    • Tile print – all over with solid and solid with tile waist band
  • Touch collection
    • New colors for spring and adding a yack thong
    • Colors include, purple orange, red and green
  • Swimwear
    • Adding fun colors, nautical stripes with exposed elastic waistband
    • Prints in stripes with school of fish print Navy and White (see pic above for School of Fish)
    • Bandana – Similar to the print collection is being made into swim. It will feature bandana swim print
    • Nautical – with Nautical knots stripes. Available in bikini, trunk and boxer
    • Plaids – yarn dyed plaid. Available in a bikini and woven boxer
    • Herringbone pattern will be made in woven fabric, also in bright colors
      • Smaller in knits a compact herringbone
    • Gold – The gold underwear line is being made into a swimwear line.
      • New with cargo pockets and all gold accessories and gold waistband is in side
      • Available in a square and bikini

This is a lot but don’t worry as the year progresses we will update you when these are all out. We don’t have dates on everything yet or pictures. So stay turned

 

 

 

New at Jockstrap Central: The Singlet Jock, Cellblock 13’s wrestlers-with-a-twist are made of super high-quality nylon and spandex that’s tight enough to cling to your body yet stretchy enough to perfectly put your package on display (isn’t that the whole purpose of a singlet?)

Of course, CellBlock 13 improves on this already phenomenal style of sports kit by cutting out a convenient hole from the backside for double the pleasure.

Whether you are shoulders to the mat with your crotch thrust to the heavens or you are face down and your ass up in the air, this brings a hole new meaning to “spectator sport”

Sporty and fashion details include a sexy scoop neck down to your pecs and sides open all the way down to your waist. With a solid color body edged with contrasting piping and black and white racing stripes down the side. Finally, the statement making CellBlock 13 logo runs vertically down the left leg.

Throw down the mat, grab your partner and pull out a couple of CellBlock 13 Singlet Jocks for some real wrasslin’ fun. Just remember: winner or loser, you both win.

Jockstrap Central has these new singlets in black, blue, red and yellow expertly and outrageously worn by their models Ryan Russell and Santos. Hot!”

Good Boy Gone Bad is one of those brands that you wear to make you feel sexier. They are not known for being boring or plain. What makes them sexy is that they  have some great cuts and fun patterns/prints. This is shown in underwear, swimwear and lounge/work out wear. I try to showcase what trends a line has for the up coming season, but for Good Boy Gone Bad, the them is sexy.

This is done in small cuts, pouch accenting, and color/accents. The smaller cuts are carried over in both swim and underwear. Where as the pouch accenting, as I call it, are briefs and trunks with great pouches not only give you great support but also show off everything! Laslty, the pattern and colors are great for underwear. You have the traditional colors and some more pastels, mixed in with some animal prints. So, I”m sure there is something in the line that you are going to love.

The pictures in this post we took at Magic. They showed their line in a suite and many of you may know the model. Our pics from the last few shows of him are getting round on the internet.

  • Swim Marco – GBGBSW015 – How about something super small and sexy? If you are brave enough to wear something that leaves little to the imagination then this pair is perfect. This pair has under an inch side and rides low on the waist. It has an almost rubberish look to it. You will definitely get noticed on the beach. Colors are black, brown and white.
  • Swim Fidel – GBGBSW014 – Available in Red, Black, White, Brown and Green. This pair is is a smaller cut swim suit that has metallic like rivets in the pouch that cut out the material. Don’t worry the suit is lined and you won’t be showing off everything you have! Colors are red, black, white, brown and green
  • Swim Boxer Alan – GBGBSW010 – Maybe you’re the kind of guy who likes something not as brief (as the Swim Fidel) but not big as a trunk. Check out the swim boxer with is a short cut almost square cut boxer with white accent piping on the legs, side and pockets. Available in Black and Blue Steel
  • Swim Boxer Mel – GBGBSW017 – If you are looking or a square cut then make sure you check out this pair. Its got a front stripe across the top that runs down the let. It’s available in a black/white or reversed in a white/black
  • Swim David – GBGBSW016 – If you are looking for something sexy and a little on the smaller side then you need to check out the David. This pair is a bikini cut with belt lops and two buttons on the pouch, that are fully functional. Available in red, black, white, brown and green.
  • Bob Bikini Power Net GB2U007, Reg Bikini Power Net GBGBU008 & Rugby Boxer Power Net  GBGBU009 – Is mesh your favorite type of underwear? Its a trend I though would be over but when companies make great undies like these. It’s easy to see why it’s still around. All three pairs are very low cut on the waist with a contour pouch. Each pair has a contrasting line on either side of the pouch. This will def draw attention to the pouch area. Check their site for all the color combs
  • Ted Legging – GB2U011 – This past year we saw a lot of companies add long johns. Which I will say is about time we make this design a little more fashionable. Good boy gone bad had created a pair that is just below the knee in some really fun colors. Like the mesh listed above this pair features accents around the pouch. You can wear it under jeans or as lounge wear around the house. Colors are yellow, royal blue and orange
  • Hawaii Rainbows – GBT003 – Maybe you are looking for a new shirt. They have the new T-shirt pictured available in pink
  •  Manny Muscle Tank – GBTTCL605 – GBGB is also making work out wear. The Manly Muscle tank is one you can wear to the gym, hanging out with friends or around the house. It’s made in a polyester sports mesh. It also has a matching pair of shorts call the Cholo Shorts – GBGB5009. Colors are Sky/Red, Royal/Yellow, White/black and Black/Yellow. Where as the in in Yellow/Red, white/black, black/yellow and royal/yellow.

We are going to have a video also from Good Boy Gone Bad but had some technical issues. It will be out in the next week. Join our YouTube Channel or watch the blog! Find all this and more at the Good Boy Gone Bad Site

It’s Underwear of the Week day! I am so happy how well this feature has taken off with our readers. The second week is a thong or something really fun. This week it was hard to finding a really fun thong. Last week I had such an easy time narrowing it down to one where, however, this week not so much. I know a few good potential thongs I saw at Magic/Curve but many of them aren’t out yet. So, this had me go back and think of the recent reviews we’ve done in the last few months.

Then one stood out and that thong is the N2N Bodywear L.A. Haze G. It’s the same cut as the Odyssey  thong they discontinued but now with a fun and funky color pattern. This cut is a favorite of our thong reviewer  UNBThongGuy. He says the style is one of the best thongs he’s ever had and he knows his thongs. It’s been my experience as well that N2N really knows how to design underwear for men.

Reasons for making it our underwear of the week are:

  • Super comfortable design
  • Really fun hand dyed pattern fabric
  • Each design is different and individual
  • 90% cotton/10% Spandex
  • $19.00

Find this pair and more at the N2N Bodywear Site! You can always email us suggestions for Underwear of the Week at info@underwearnewsbriefs.com

 

The South Beach Men’s Show will heat up the runway this year with new men’s swimwear and underwear collections from Mario Lopez’ Rated M line, Colombian line Mundo Unico, Swedish line Frank Dandy, Brazilian line boyRio, Turkish line Doreanse, American lines 2(x)ist and Andrew Christian as well as the Edmond Andre and Noirsoul Menswear collection from NBCs Fashion Star.

Designers that will be showcased are:

  • Rated M by Mario Lopez
  • Mundo Unico
  • Frank Dandy
  • Doreanse
  • 2(x)ist
  • Edmond Andre & Noirsoul Menswear
  • Andrew Christian
  • boyRio

If you are in the Miami area that week, check it out!

Andrew Christian is on the hunt for the hottest young model in the world! If you are 18 to 21 and think you have what it takes to be the next big underwear model, send a shirtless photo to marketing@andrewchristian.com If you have Andrew Christian underwear on…even better! We will choose the semi-finalists and post your picture on http://www.facebook.com/andrewchristianinc, where our 240,000+ fans will help us decide a winner. The winner will receive $1200 cash prize and be flown to Los Angeles to star in a photo and video campaign.

 

Zylas is a relatively new entry into the US marketing for men’s underwear. The first time i saw them was earlier this year at Magic. The collection had different types of stripes and mainly focused on boxer briefs. This year however they are expanding their brief line and it balances out the boxer briefs. Zylas didn’t leave the stipes behind, the have evolved them in many different ways and not all vertical stripes.

If you aren’t familiar with Zylas, they are a company out of Columbia. They have started small but are growing every season in both styles and number of new pairs. Here are some of the new ones for this year.

Brief 4005

  • Briefs made of a soft elastic material, with zigzag stitching in contrasting color
  • Has a lateral stripe that gives a sporty touch, elastic band at the waist for a perfect fit.
  • Composition: 93% Nylon, 7% Spandex.

Brief 4006

  • Brief made of a soft textured elastic material that fits snugly to the body
  • Has contrasting color elastic bias around the waist and legs, with elastic band at the waist embroidered.
  • Composition: 83% Nylon, 10% Polyester, 7% Spandex.

Brief 4007

  • Brief made ??in a soft mesh that perfectly fits the body and allows perspiration of it
  • Has contrasting color elastic bias around the legs and sides, with elastic band at the waist embroidered with the brand.
  • Composition: 93% Nylon, 7% Spandex.

Brief 4008

  • Brief made of a soft stretch cotton in two different tones that are exchanged between the front and back
  • Zig-zag stitching in the middle front and sides for comfort, elastic band at the waist embroidered with the brand.
  • Composition: 93% Cotton, 7% Spandex.

Boxer 0001

Boxer 2918

  • Boxer made of a soft stretch cotton in bright color that fits perfectly to the body allowing free movement of it
  • Has elastic band at the waist embroidered with the brand, comes in three different colors.
  • Composition: 93% Cotton, 7% Spandex.

Boxer 2889

  • Boxer made of a soft elastic material that conforms perfectly to the body
  • Features a modern striped pattern in different shades that gives a modern twist
  • Elastic band at the waist embroidered with the brand.
  • Composition: 83% Nylon, 10% Polyester, 7% Spandex.

Boxer 2891

  • Boxer features an elastic material that fits snugly to the body in blue, the crotch is made of a type of red material that allows free movement of the body
  • With elastic waistband in contrasting color embroidered with the brand.
  • Composition: 83% Nylon, 10% Polyester, 7% Spandex.

Boxer 2885

  • Boxer with anatomical cup and zigzag stitching for comfort, with elastic band at the waist embroidered with the brand,
  • Made ?n a soft stretch cotton printed with wide vertical stripes that give it a modern twist.
  • Composition: 70% Nylon, 23% Cotton, 7% Spandex.

Boxer 4038

  • Boxer with elastic band at the waist embroidered with the brand, is made of a stretch cotton that fits snugly to the body
  • Has a tribal pattern on one side for a more modern look.
  • Composition: 93% Cotton, 7% Spandex

Boxer 3080

  • Boxer made of a soft elastic material with a delicate texture that adds a casual look
  • Has elastic band at the waist embroidered with the brand and anatomical cup for comfort, comes in 3 colors.
  • Composition: 83% Nylon, 10% Polyester, 7% Spandex.

Boxer 2886

  • Boxer made of a soft stretch cotton printed with vertical stripes in different colors that give a modern and fun twist,
  • With elastic band at the waist embroidered with the brand and cup that fits snugly to the body.
  • Composition: 70% Nylon, 23% Cotton, 7% Spandex.

Boxer 2890

  • Boxer made ??of a soft elastic material in yellow with anatomical cup
  • With elastic at the waist embroidered with the brand.
  • Composition: 93% Nylon, 7% Spandex

Boxer 4039

  • Boxer made of a soft stretch cotton patterned on the side with images of New York in gray shades for a modern look
  • Composition: 93% Cotton, 7% Spandex.

Boxer 2887

  • Boxer with elastic band at the waist embroidered with the brand
  • Made of a soft elastic material with stripe pattern in multiple thicknesses that give a more casual and modern look.
  • Composition: 83% Nylon, 10% Polyester, 7% Spandex.

Boxer 2883

  • Classic Boxer, has elastic band at the waist embroidered with the brand
  • Garment made of a soft elastic material that conforms perfectly to the body.
  • Composition: 83% Nylon, 10% Polyester, 7% Spandex.

Boxer 2803

  • Boxer made a smooth silky finish material pattern with vertical lines that give a classic elegant look
  • Embroidered logo waistband for a perfect fit.
  • Composition: 83% Nylon, 10% Polyester, 7% Spandex.

Boxer 4037

  • Boxer made of a soft stretch cotton that fits snugly to the body has some modern patterns of circles and stripes in contrasting colors
  • Elastic band at the waist embroidered with the brand.
  • Composition: 93% Cotton, 7% Spandex.

Boxer 4033

  • Boxer with elastic band at the waist embroidered with the brand
  • Features a soft stretch cotton patterned on the sides and back with pictures from magazines in a single tone.
  • Composition: 93% Cotton, 7% Spandex.

Boxer 3098

  • Boxer made of a soft stretch cotton in bright tone
  • Features a modern zigzag patterns on the sides for a youthful touch more, elastic band at the waist embroidered with the brand in contrasting color.
  • Composition: 93% Cotton, 7% Spandex.

Boxer 4041

  • Boxer with elastic band at the waist embroidered with the brand in contrasting color
  • Soft stretch cotton printed with lines on the sides in gray tones that give a sporty and modern look.
  • Composition: 93% Cotton, 7% Spandex.

Sport Boxer 0009

  • Boxer sports-length above the knee, this garment is made f a soft elastic material with microfiber that fits perfectly to the body and allows perspiration of this
  • Has anatomical cup for comfort and elastic band at the waist embroidered with the brand.
  • Composition: 93% Nylon, 7% Spandex.

Sport Boxer 0004

  • Sport boxer with length above the knee, has anatomical cup for comfort
  • Made of a soft elastic material printed with thin vertical stripes fitting snugly to the body allowing the free movement of this
  • Elastic band at the waist embroidered with the brand.
  • Composition: 83% Nylon, 10% Polyester, 7% Spandex.

Here is the look at the new Zylas line~