MODUS VIVENDI presents “Coastal Lines” Campaign, part of the Swimwear 2025 Collection – An escape into Art Nouveau
MODUS VIVENDI launches its new swimwear line with “Coastal Lines”, a sun-drenched campaign that brings romance, elegance, and artistic nostalgia to the shore. Shot against a backdrop of crystal waters and coastal promenades, the campaign captures two men soaking in the freedom and serenity of the seaside, clad in Art Nouveau-inspired swimwear. From laid-back strolls to playful dips in the ocean, the campaign radiates a carefree sensuality with a vintage soul.
The Art Nouveau Line is a modern ode to the ornate beauty of the iconic art movement. Inspired by flowing lines and the poetic curves of nature, the collection features a refined floral motif printed in soft pastel colorways. Choose between pale pink with lavender undertones or a mint green paired with sky blue—both combinations evoking a dreamy, ethereal charm.
This trés chic swimwear line designed to celebrate the male form while embracing sustainability. Available in a variety of silhouettes—swim briefs, swim shorts, swim thongs, tank tops, and shawls—the collection merges style and conscience. Every piece created from eco-friendly, fast drying elasticated fabric made entirely from recycled yarns sourced from plastic bottles.
Key Features:
· All-over customized MODUS VIVENDI outline floral print
· Soft, pastel shades reflecting Art Nouveau’s romantic palette
· Front lining made of fast-drying elasticated fabric
· Part of our Responsible Edit – 100% recycled yarns
· Shapes include briefs, thongs, shorts, tank tops, and shawls
Step into the Art Nouveau Line and embrace the harmony of modern swimwear design, vintage sophistication, and eco-conscious living.
It is time to make a difference in what you wear. Discover MODUS VIVENDI’s SS 25 Collection, available now for purchase online here.
Discover the “Coastal Lines” Campaign here.
Shop the Line here.
