Calvin Klein Underwear is holding a contest in 9 European cities for a new model. This model will be the face of the new CK campaign. We are not sure if that will be here in the stats or just in Europe. We look forward to seeing who wins. I haven’t found a link to the contest but as soon as I do I will post it.
But in the mean time Garrett Neff has done a lot of current ads. As seen in the picture above, here is what the CK website says about him:
Beginning with the Fall 2008 season, model Garrett Neff will be featured in the global print and outdoor advertising imagery for Calvin Klein Underwear supporting the men’s Calvin Klein Body product line, including the introduction of the new Calvin Klein Body Stretch program.
The Fall 2008 campaign will be featured in print and outdoor advertising spanning 17 countries timed to coincide with September 2008 magazine issues. Imagery will be posted at key outdoor sites including those in New York, Los Angeles, Madrid, Valencia, Barcelona, and Seoul.
Neff is the tenth man to be featured in a Calvin Klein Underwear campaign and has been working with Calvin Klein, Inc. for several campaigns and was featured in the Spring 2008 Calvin Klein Jeans campaign alongside Kate Bosworth. Neff is currently the face of the latest men’s fragrance Calvin Klein MAN. Other past Calvin Klein Underwear models include international soccer star Freddie Ljungberg, actor Mark Wahlberg, and most recently Oscar-nominated actor Djimon Hounsou.
