Since bursting onto the scene several years ago with its revolutionary anatomical pouch design, Obviously has literally changed the face of Men’s underwear forever – providing a level of comfort never thought possible.
The remarkable journey continues with the release of Obviously’s first Bamboo Rayon range of Underwear – the EveryMan™ Range
NEW EVERYMAN™ RANGE
The EveryMan™ Range is specifically designed for EveryMan to wear Every Day and provides an affordable addition to your underwear collection.
The EveryMan™ Range is made from a custom blend of Bamboo Rayon and Lycra fabric which provides the perfect balance between comfort, freedom and support. The EveryMan™ Range comes in 5 totally new products:
- Boxer Brief 3 Inch Leg
- Boxer Brief 9 Inch Leg
- Brief
- Trunk
- Hipster Brief
Each of these products is a complete redesign from Obviously’s original Modal Anatomical Pouch products, they are engineered for even more comfort, providing a more spacious overall fit, and ensuring that you can find your favourite every day underwear, whether is Trunks or Long Leg Boxers, at an affordable price – while never sacrificing comfort or quality.
NEW “COMFORT” and “CLASSIC” FRONT CONTOUR STYLES
The EveryMan™ Range also features 2 new front contour styles – Comfort and Classic. The Comfort Style features a single panel front for an enhanced level of comfort while still retaining a slim line appearance and providing support. Think of it as a midway point between Obviously’s anatomical pouch and traditional underwear. This Comfort front contour is perfect if you desire underwear with a little more support.
The Classic Style features a classic double panel front with flatlocked double seams and a shallower front contour depth in order to achieve a classic shape with maximum support.
The complete EveryMan™ Range can be viewed on Obviously’s website on the link below:
http://www.obviously.com.au/index.php/shop/mens-underwear/everyman-range.html
NEW SUN and SURF LOGO
The EveryMan™ Range also features a new logo for Obviously Underwear. This new logo represents a return to the roots of the brand. The stylised O represents a breaking wave across a rising sun symbolising the sun and surf of the beautiful Australian beaches that have always been a big part of the brand. Symbols of fun and energy, of the relaxed Aussie lifestyle, but also of enduring power and beauty.
More information on all of these new releases and changes can be found on Obviously’s new website, so visit www.obviously.com.au today to read more about what’s going on with the world’s most comfortable underwear.
