MODUS VIVENDI Unveils Crochet Knit Line and the “Knitted Romance” Campaign, part of the SS24 Collection.

MODUS VIVENDI, is thrilled to announce the launch of its mesmerizing Crochet Knit Line as part of the Spring/Summer 2024 Collection. This exceptional line introduces the most modern variant form of the crochet trend, embodying the brand’s signature blend of sophistication and playfulness.

Inspired by the timeless allure of romance and the artistry of handcrafted crochet, the “Knitted Romance” Campaign celebrates the nostalgia of vintage craftsmanship while embracing modernity with open arms. Each campaign visual tells a story of love and connection, weaving together the intricate threads of past and present to create a tapestry of timeless elegance. This collection embodies the essence of modern romance, blending vintage-inspired crochet designs with contemporary silhouettes to create a truly captivating aesthetic.

Retro-inspired looks are taking center stage this season, and MODUS VIVENDI’s Striped Crochet designs perfectly capture the essence of effortless, cool-guy style. Each piece exudes a unique charm, seamlessly transitioning from fun and playful to chic and elegant, offering versatility for every fashion enthusiast. The monochromatic aesthetic of the line elevates bohemian vibes, providing a more refined and sophisticated appeal.

Crafted from smooth knitted fabric with a minimal yet lavish tight-fit design, the Crochet Knit Line is available in three captivating colors: ivory, pink, and light-blue. This exquisite collection encompasses a range of underwear and apparel, each piece meticulously designed to enhance the wearer’s individual style and confidence.

Experience the allure of MODUS VIVENDI’s Crochet Knit Line and immerse yourself in the timeless romance of the “Knitted Romance” Campaign.

The Crochet Knit Line is now available for purchase on the MODUS VIVENDI website www.e-modusvivendi.com.

Discover “Knitted Romance” Campaign here.

Shop Products here.

Credits

Photography:

Joan Crisol
@joan_crisol

Models:

@josdavvo

&

@mirandaman_

Videography:

Ático Norte Producciones

@aticonorteproducciones

Make Up & Hair:

Alvaro Sanper

@alvarosanper

Production Assistant:

Juanma Lopezp

@juanma_lopezp

Location:
Madrid, Spain

Author

Tim is the founder and editor of Underwear News Briefs. He has been an avid underwear fan since the age of 14! He founded UNB in 2008 and has continued to broaden his underwear love over the years

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