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Jocko Underwear

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This is the second time I got to go to Magic. It’s a really big show, it’s not just men’s underwear it’s everything. It takes up two floors at the Mandalay Bay convention center. But there is a spot where all the underwear companies are located; it’s called Underwear Alley.

This year in attendance was Junk UnderJeans, Andrew Christian, Skmpeez, Timoteo, Baskit, Unico, Orca Blue, Clever, PPU, Candyman, Pikante, Pistol Pete, Obviously, Punto Blanco, Freeman, Brief Underneath, Go Softwear, ES Collection, Jocko Geovanny Underwear,  and I hope I didn’t miss anyone

I first got to sit down with the folks at Andrew Christian. I got to go over the entire new line. They have some really great stuff coming out. I know that they are a big draw to a lot of you guys. I have the catalog in front of me right now. I can’t go into much detail, they don’t want a lot of what’s coming out in Nov out now. That’s the one thing about this show, some manufacturers don’t want anything spilled, while others want to tell about it. I respect that from Andrew Christian and will say that we have the new Flex Soft in and will be reviewing them shortly.


Then I talked to Junk UnderJeans. If you recall they were a big hit when we reviewed them a while back. We are in the process of getting more from them. We showed you a lot of their stuff with our brief distractions. They are known for being very fun and have really funky designs. They fit amazing, and I’m paraphrasing from the guys on the site. We maybe doing something with them soon… hint hint. But I think they are a brand that will grow and you will hear about them more and more.

Then I made my way to the Brief Underneath guys. I really enjoy talking to them. They are both really good guys and told me that they are about to be written up in GQ, I believe. Which is awesome. It’s a great concept of having a boxer and brief in one. I know many guys who like the look of a boxer but want the support of a brief. Plus, they have the new loungewear that looks great too. It has the same design and I think really cool. Their stuff I think is perfect for lounging around and just hanging out. I admit I have had boxers in the past, and that’s usually when I wore them was around the house. I think you should check it out and see for yourself.

The day was just starting when I got to the Skmpeez both. I have to say out of all the people in men’s underwear and swimwear that they are really fun. I really love hanging out with them and talking to them. I have noticed that the exposure has exploded for them in the last year. They are turning up in a lot of places. Which I’m really glad for, they will have a full line out in February in time for summer. I can’t wait to see what they do next.

Timoteo was next. You know it’s a hard day when you have to go to booth to booth and see the collections. I hear you guys saying, “Awe poor Tim” LOL, but I did a video of him telling about the collections. So I won’t go into it too much, but will post that hopefully this weekend. Timoteo does an awesome job at undies. He has great fit, colors and styles. It’s no wonder he’s become such a hit in the world of underwear. He really knows how to make underwear for guys. John on our site has gotten the jocks and he says they are one of the best. You should try them out if you haven’t. They will be awesome I can guarantee you!

I then briefly stopped by Freeman to talk. I got the new catalog but haven’t looked through it yet. But, they do some really fun stuff as well. I plan on doing a full post on them shortly. I think it is a brand you guys should know about!

Then it was off to my favorite, UNICO! Well one of my favorites. They don’t have anything new coming out till November. Which really isn’t that far off . I can tell you there will be some great striped and pattern undies. They will have that amazing Unico fit. I will most certainly do an in-depth write up on the blog about them. I have already put it in the calendar.

There was a new company at Magic called Orca Blue. They do swimwear and the really cool thing is that they can match board shorts and trunks/square cuts. Say you want to wear a square cut to the beach but not everyone wants to wear it with nothing over it, well they have matching board shorts that you can take off when you get to the beach, or just wear them. They got their inspiration from the 50’s and it’s a really cool line. They are brand new, just a few months old. But I think we’ll see some great stuff from them.

I circled back around to Pistol Pete and talked to them for a few. Pistol Pete is another fun line. It’s always got great patterns and prints. They have a log going on, and I didn’t get to talk to them much, they had buyers there all day, when I was there but I’m going to follow up with them about the lines. This is what happens at shows. The buyers are there to buy for the up coming season so I let them sell rather then talk to me. I will get more info about the lines shortly!

Baskit was next on my list. Which is a good friend to us here at UNB. I will say they are one reason we have been so successful. They really have helped us out and really gave us good advice when starting. I got a catalog and promptly lost it. Yes, I am not happy. I mailed all my stuff home and it’s the one thing that was not in my bag! I am getting another and will go into more detail about Basit for sure. It sucks when you go get info and then leave it! But they are sending me another! HURAH.

The fun keeps on going. I then go to PPU, Clever, Pikante, Candyman and Vuthy! The one thing I’m really excited about is Vuthy swim. It’s a brand new line of swimwear by an experienced designer, who I met and talked to a bit. The line will be amazing and very fun for this summer. I am working on an interview and will have more about them for sure. I know you’re thinking tell us something! You keep saying you’ll tell us more lately. Well in a second I will tell you whom I have videos for and they will be out starting this weekend. But back to the brands. Pikante is having a whole line of animal prints. Some of them have been released already, but they are really sexy and fun! Its great to see animal prints returning.  PPU is having some very interesting designs to say the least. They are going to have to be seen and not described. I will hopefully have pictures this week for those. I briefly got to look at Clever and the new line is in the same style as Clever has done. I will find out more about the line and report back. But being there you sometimes forget to ask and remember after you leave. Lastly is Candyman. I gotta say I love Candyman, I think its great that some fun is back in the bedroom. Some of their new ones are the Super Hero, Handyman, and some really awesome football shorts. It’s just a lot of fun and I know this line isn’t for everyone but it’s still a lot of fun and our contest winners all loved their prizes!

Then I got the chance to talk to Jocko and Geovanny Underwear. Jocko has some really great swimwear. Geovanny has some really great undies. I have profiled him a while back and just think  his designs are new and fun. The one thing he showed was the new Jockstrap he has. It’s in the picture above. It’s a new take on a classic design. I have his email and we are going to do more with him soon. Jocko we will show you the new swimwear when closer to spring!

Lastly is LASC. They are a company that has been around for about 20 years. I remember them because they had my favorite pair of swimwear, a tiny black bikini that I loved and wore out. That’s when I could wear them…. But I digress. They specialize in swimwear but also have work out wear. I like that they have everything from bikinis to board shorts. We were talking that we were looking forward to when bikinis aka Speedos would be making a come back in the American market. It’s happening in Europe but we’ll see about here. I saw the collection and they have some underwear not a lot but a lot of swim and work out wear. It’s really a great collection. Really amazing, and we will feature them in the swimwear guide but hope to have more from them soon.

Lastly, I didn’t get to meet up with Punto Blanco or Obviously but will get more information about them. Also while editing the same goes for Go Softwear! I will follow up and post more very soon! Trust me they are on my list and I will have some soon.

As I said above I did videos. Some with the people talking about the collections, and others just showing. I’m in the process of editing them and getting them up on the YouTube Channel. I will post them on the site over the next few weeks. But if you can’t wait, as soon as I have them done they will be up on YouTube.  I have them from Timteo, Skmpeez, Orca Blue, Geovanny, Gregg Homme, Bend the Rules, and more. Not everyone did one, but I hope to keep doing this in the future. I think it’s better to hear what’s new from the companies rather then me!

We will be going back to Curve and Magic in February. Let me know what you guys want to know and see and I will do my best to get it done!  BTW, I am posting all the pics from the shows on the Facebook page, so go over and check them out. They will be up tonight or in th

Its time for the Swimwear Guide! These are some of the hottest suites of the season. I hope you enjoy these and will check them out! We had an awesome turn out and NorCalBodz did a great job! I hope you enjoy and get you one of these for Summer!

Andrew Christian is not just about underwear, he has been producing contemporary collections of urban inspired menswear, swimwear, edgy tees, and accessories since its inception in 1997. However, it was Andrew’s innovative underwear designs that established the company as a force in the fashion world.

  • Top Row: (Left) Logan is wearing the Andrew Christian Show-It-Trunk in White/Navy, (Middle) Andrew is wearing the Flashback Basic Trunk in Black (Right) Andrew is wearing the Shock Jock trunk in Black.
  • Bottom Row: (left) Logan is wearing the Palms Pouch Low cut, (Right) Andrew is wearing the Retro Swim Short in white!
  • These can all be purchased from the Andrew Christian Site!

Cocksox® does for men what the pushup bra does for women. Extensive development, testing & research has resulted in superior products with a visually enhancing design, room for your member and supreme comfort & support for everyday wear.

  • (left) Logan is wearing the Cocksox Able Seaman White Swim Brief ,(middle) Logan is wearing the Able Seaman Stripes, (right) Andrew is wearing the Able Seaman Swim Trunk!
  • These can all be purchased from the Cocksox Site!

It’s not just designer underwear and beachwear. It’s not just modern luxury or refined living. It’s the fashion attitude that blends European sex appeal with that relaxed Australian lifestyle. Welcome abroad. This is the RM lifestyle revolution.

  • (left) Logan is wearing the St. Tropez Stripe in Navy/White , (right) Andrew is wearing the Dare Brief in black.
  • These can be bought from the Ristefsky Macheda website!

panTz make you feel good & look stunning – BE hot in the bedroom, sexy at the pool & breath-taking on the beach versatile – top or bottom panTz are underwear, swimwear, beachwear, funwear, gymwear, clubwear, dancewear, scuba-diving wear etc – anywhere

  • Logan and Andrew are both wearing Lifeizpantz. They come in various colors but the same style
  • You can Purchase Lifeizpantz from their site!

BoyRio® is a company dedicated to provide men’s swimwear and activewear made from the highest quality materials reflecting style and sophistication. Our collection embodies the youthful spirit and energy of Rio de Janeiro , and our swimwear is proudly made near the shores of Rio’s famous beaches of Ipanema and Copacabana.

  • (left) Logan is wearing the Tropez Red/White, (middle) Andrew is wearing the Bandeiro suit, (rigth) Andrew is wearing the Santos suit.
  • These can all be bought through the BoyRio Site

Mundo Unico develops products that meet the needs of masculine intimacy for different usage occasions, accompanying the man in all times of day to night. Moments of rest, sports, work and to celebrate, protecting it with special care of our lines: clothes off, gowns, shorts and bathrobes, underwear in different shapes, undershirts and our new lines to celebrate and PREMIUM SPA personal care.

  • Logan is wearing (Left): Pantaloneta Laya Grunta 01H292103, (Middle), Pantaloneta Playa Ola 01H292180, (Right) Pantaloneta Playa Oasis 01J292116
  • These can all be bought through the Unico site!

Our Feelings about fashion and new trends makes us a part of a culture with the ability to innovate based on our creative spirits. Our designs Encourage freedom and respect for masculine Feelings.

  • Top Row: (Left) Logan is wearing the 0532 Tavarua Swimsuit in Green, (Right) Logan is wearing the 0516 Swimsuit Brief Matrinica
  • Middle Row: (left) Logan is wearing the 0524 Sporty Square swimsuit (Right) Andrew is wearing the St. Martin Swimsuit Brief
  • Bottom: Row: (left) Logan is wearing the Sporty Swimsuit Brief in Red (Right) Andrew is wearing the Swimsuit Brief Jidji
  • To find out more about the suits visit the Clever website

Let’s face it.It’s a time of change. It’s true about so much around us.JOCKO is also undergoing a renaissance, of sorts.and this change is good – very good. with revolutionary new styles & exciting products,a fresh, useful, comprehensive new website, a new corporate mission new partnerships to complement how you live your life, new advertising and PR, a revitalized willingness to solicit and incorporate your feedback, and, frankly, a reborn sense of whimsy and fun We’re sure you’ll agree that at JOCKO, this change is very good.

  • (Left) Jani is wearing the Johnnie in Black/White, (Middle) Jani is wearing the Rex in Red/White (Right) Jani is wearing the Ron in Navy and White
  • To get these suits visit the Jocko Site

Timoteo Ocampo is an American designer based in Los Angeles, California. He studied at California State University, Los Angeles and received a Bachelor’s degree in Art with an option in Fashion Design. During his studies he interned at such places as Richard Tyler, Moda Cad, Lori London Millinery.

After graduating from school he began designing the XOXO Knit sportswear line. Following that he worked closely with Russell and Kimora Lee Simmons as Head Designer to create the Baby Phat line. At Baby Phat he developed a full contemporary collection of knit, woven, denim, and leather.

  • (Left) Jani is wearing the Speedster CM1168 in Asphalt/Black, (Middle) Jani is wearing the Wave Swim CM1182 in Turquoise, (Right) Jani is wearing the Super Low Seafoam Stripe brief.
  • You can find these on the Timoteo Site!

aussieBum is recognized around the world for consistently pushing the boundaries of what the fashion world sees as ‘acceptable” – revolutionizing the men’s underwear market with every new range. Recently the company was announced as the 2009 Australian Exporter of the Year – in the manufacturing category, validating their position in the global fashion market. The Young company now proudly boasts sales in over 90 countries around the world and they are only just beginning.

  • (left) Jani is wearing the Inspire Wonder Jock – Desire in Green/Navy (Right) Jani is wearing the 70’s Zirconia
  • These suits can be purchased through the aussieBum Site

Founded in Los Angeles in 1997, N2N Bodywear’s Andrew Makay creates more than great swimwear and underwear; his vision launched an apparel revolution for the gay traveler and adventurous metro-sexual. Whether you are a homosexual or straight-man, N2N will have something to make you feel special, unique and super-appealing to your partner. So many of us spend hours and hours in the gym but we tend to hide behind unappealing and sometimes baggy clothing. N2N is not your typical underwear and swimwear company; it truly embraces the male physique and takes him to the next level of true sex appeal.

  • Top Row: (Left) Jani is wearing the P52 Catalina Sport Purple, (Middle) Jani is wearing the SD Bullet Trunk Silver, (Right) John is wearing the SD1 Bullet Bikini Silver
  • Middle Row: (Left) Jani is wearing the VC1 LA Vintage suit, (Middle) John is wearing the P50 Checker Sport Grey/Black, Jani is wearing the NS4 N2N Splash Hot Pink
  • Bottom Row: (Left) John is wearing the Wild Sport Zebra, (Middle) Jani is  wearing the Z15 Maverick Chartreuse, (Right) John is wearing the NS Orbiter Black
  • You can purchase these suits from the N2N Bodywear website!

Founded in 1987, GREGG HOMME is a Canadian brand of audacious and ground-breaking men’s underwear, swimwear and clubwear. Through years of innovations and daring creations, GREGG HOMME has built an outstanding reputation for fabulous quality, exceptional design, and astonishing fit.

  • Jani is wearing the Jab Swimwear 85845 Red
  • You can get this pair from the Gregg Homme Website

Founded in 2007, 3G ACTUALWEAR is a Canadian brand of Fashionable Underwear and swimwear with a  twist of active wear.

Design is fundamental in the 3G ACTUALWEAR values, aiming to meet the perfect balance between comfort, quality and innovation; with the use of the most performing materials and the latest technologies, 3G ACTUALWEAR brings to men the perfect equilibrium between functionality and aesthetics

  • Top Row: (left) John is wearing the Matelot Swimmer 77125 Green, (Right) John is wearing the Rookie Swim 85635 Black
  • Bottom Row: (Left) Jani is wearing the Fiction 77235 Red/Black (Right) Jani is wearing the Cargo 65845
  • You can get these suits from the 3G Actualwear site

Gigo is a comfortable line with a lot of fashion and a large range of graphics and prints, which truly distinguish it from other labels. Materials: *Cotton – Spandex, with a composition of 93% cotton and 7% Spandex / *Nylon – Spandex, with a composition of 78% – Nylon 22% Spandex

  • (Left) John is wearing the Marine Blue Swim, (Right) Jani is wearing the Lines Black & White Swim brief
  • You can get these suits from Underwear Station website.

Marc Ouest is known for its super sexy styles. That includes underwear, swimwear and active wear. They have never been shy to show off all parts of a man. They have very skimpy and revealing cuts for the guy not afraid to show off what he has!

  • (Left) John is wearing the MFS5 swim brief, (Right) and Jani is wearing the 8LV bikini.
  • You can get these suits from the Marc Ouest website!

At Koala, we offer the finest custom-quality men’s swimwear in the world. No matter what your personal mens swimsuit choices may be, we can help you find the design and style that reflects your sense of enjoyment. Our top-quality mens swimwear is made in the USA. From thongs to bikinis, g-strings, erotic wear and extreme Lycra shorts, our men’s swimsuit choices range from sexy to daring.

  • John is wearing the (Left) Polyanormous brief and (Right) the Ripped brief
  • These suits can be purchased from the Koala Swim Website.

SKMPEEZ was launched by two best friends in the summer of 2008. One, a designer, the other a businessman both with a love for fun in the sun and travelling. In preparation for a trip down south, the two searched high and low for the perfect swimsuit that not only made a statement but was still classy and fit well. After hours of searching store after store and then online, only one came home with a less than perfect suit. Following their trip, the two decided that with their skills they could design and produce their own swimsuits that were unique, fun, stylish and sexy. SKMPEEZ was born!

  • Jani is wearing: (Left) Splatz Euro Cut CMYK, (Center) Joez suit, (Right) Candezez suit
  • Jani is wearing the (left) Splatz Euro Cut – Cobalt, (Right) Palms trunks
  • You can get these suits from the Skmpeez Site

ES Collection Swimwear & Underwear is manufactured to the highest European standards on location in stylish Barcelona, Spain and has taken Europe by storm. ES Collection has created leading edge, high quality, maximum comfort, body defining styles that have effortlessly redefined the men of Europe. ES Collection will additionally blend unique custom made products for our region into the already extensive portfolio, a FIRST for an exclusive International brand.

  • Jani is wearing: (Left) 1001 Slip Deport Logos ES Royal/Amarillo C/108, (Right) 1006 Boxer Corto Rescute Pacific/Blanco C/119
  • You can get more info on these suits at the ES Collection website

We strive to provide a hip, comfortable alternative for modern men who want underwear that fits their lifestyles and their bodies. We make gear that fits well and has a bit of style so it is pleasing to both body and eye.

  • Jani is wearing: (Left) Dots Bikinis in White, (Middle) Lucky 10 Box Cut Trunk in White, (Right) Playas Trunk in silver and Noir
  • These can be bought from the Baskit Website!

Go Softwear™ ushered in a new era of men’s undergarments in 1996 with the introduction of men’s padded underwear. Before the word metrosexual was in vogue Go Softwear undergarments were becoming a favorite among young, image and body conscious males.

Since then Go Softwear has introduced a range of underwear, workout wear and swimwear “with an edge”. The most popular style of underwear is the introduction of the “low rise brief,” inspired by the popularity of the lo-rise jean trend. The contour European fit with bold comic book colors and playfulness have become a favorite choice in men’s fashion underwear.

  • Top Row: (left) Jani is wearing , John is wearing the Sean Brief Swim Royal/Yellow, (Rigth) John is wearing the C Ring Bikini Royal
  • Bottom Row: Jani is wearing (Left) Raymond Brief Hawaii (right) Alan Square Cut – Charcoal
  • These suits can be bought directly from the Go Softwear Site!

Note at publication time some of these suits may not be available, they should be out soon. If you have any questions contact us here and we’ll find out all the info!

Thanks to all the companies that participated and NorCalBodz for all their incredible models and help!

Here is part two of my experience at Magic!

Skmpeez

If you aren’t familiar with Skmpeez, well they are a great swimwear company out of Canada. Yes I said Canada! They have really broadened their line this year. They have a lot more pairs, which come in three styles. Which are skimpy, not so skimpy and board shorts. In the designs this year they have mixed and matched things you wouldn’t think would go together. I just have to say herringbone is one of the patterns, but you won’t believe how they used it. I will post a pic of this pair when I get it. These mixing two uncommon things into one is a theme that runs through their line. It will be out in, I believe April. They have a lot of potential and I hope we see a lot more of them. I really had fun hanging out with the Skmpeez boys at Magic.

Timoteo

Timoteo has the Classic and Quake lines, but they are also coming out with a new line. The new line has a really awesome waistband, if you look real close in the picture, you will see it. It’s a sportier designed waistband; I really liked it and told Timoteo that when I looked it over. He said they had two designs for the band but this one by far out voted the other. Plus the images that they had in their booth were amazing. They had two pics, about 6 feet by 8 feet. I’m bummed because I thought I got a picture of them! Timoteo does amazing photography work and we’ll pass along new pictures when they are out!

Beyond Big Banding

Beyond Big has a few lines there; Piss & Vinegar, Expose, Dick & Jane and they have a new one coming out as well.  Piss & Vinegar has already hit the American market and has made quite a splash. It has it’s I love, Jesus, Buddha, boys and girls. Expose is a brand from Columbia with a sporty design. We should see it in stores shortly. Dick and Jane and is popular with urban youth. It was founded in Russia but is headquartered in Vienna. You can find it in Eastern Europe, and now with the help of Beyond Big it will be in the States and Western Europe. They will be releasing more brands soon, and we will definitely keep you posted. If you’re not aware, Jason (in the picture) is the founder of Ginch Gonch and his partner, Brian Edgar is a former Tommy Hilfiger executive. I expect to see big things from them!

Jocko

Jocko is a company we haven’t covered much on this site. It’s a brand I have seen in stores and online but we haven’t talked to before. So, I was really excited to get to talk to them. If you’re not familiar with them they do underwear, swimwear and workout/street wear. While I was in the booth, I had the chance to talk to Geovanny as well. He’s a dancer turned underwear designer. His undies were very cool and colorful. I have his number and will be calling him soon to get some pictures of his underwear and more information about him.

Andrew Christian

I got a chance to talk to Andrew himself at the show. I talked to him about how much all our readers love Andrew Christian. Which is true, every time we do a contest with Andrew Christian, everyone goes crazy! Which is a good thing. Andrew was showing some of the new designs. The one thing that will be coming out this month is Swimwear. They have some new Show-It and Almost naked swimwear, if it’s not out now it will be shortly. They have some really cool new undies, that will be announced shortly. Most of them will be out in June, but expect new styles, colors and some really fun ones! Just a hint some of their current lines will be taken to the next level!

C-IN2

C-IN2 looks like they are concentrating on some of there core designs. They are doing bringing back the original design of the Bamboo brief. Which is one of my all time favorite pairs. They are also doing some great work with color. They have redone a lot of their lines and I’m not sure the exact launch date. But it’s classic C-IN2 styling with some new colors. So if you are a fan of C-IN2 you will love the new lines.

Saxx Apparel

Saxx has come out with white before the show. Previously they had only black underwear. They told me at the show that this year they will be bringing out more colors. If you are active and looking for good undies, then I think you should try them out. They look funky but fit pretty well. They are the only company as well that I got a free pair from. It’s a pair of their Bamboo line. I haven’t worn them yet but I will let you know on Twitter and Facebook how they fit! They told me that they sponsored one of the Canadian teams for the Olympics. Look for more from them in a week or two!

This is part two and part three will be up tomorrow or Friday! I hope you enjoy this!

I had the chance this past week to go to Magic. Magic is a show for buyers to come from all over to buy the next seasons lines from clothing brands. This includes women’s, lines, and men’s wear and more specifically men’s underwear. They have just about all the Underwear companies in what it called Underwear Alley. It features many of the brands we cover and a few we don’t, so I was excited to meet to the companies I have talked to in the last year. I also got a chance to make a few new relationships.

I will say the world of men’s underwear is a really great and friendly place. I haven’t met too many people who haven’t been nice. They have all been so helpful and I appreciate all of them! I am going to give you a hint at what some of the companies are doing. I have been sworn to secrecy about a few things I saw, but as soon as they are out I will let you know!

I am following up with the companies this week so I’m going to make sure of what I can report and what I can’t. So through out the next two weeks there will be more in depth details about each brand. I just don’t want to say something I shouldn’t.

Here are the brands I talked too:

Baskit – I got a chance to get to know Baskit team. They had the model Eric Turner, if you have seen him on Facebook or MegaMuscle. Eric kept me laughing all day when I came across him. I saw some great new colors and designs from Baskit. This includes swimwear and also and underwear. I love some of the new ones with easy access!

Candyman/PPU/ Clever/Pikante – These are four brands we haven’t covered much. We started talking just before the show and have profiled Candyman, look for a more detailed post about them soon. But we are super excited to get the others. They are all really fun and colorful lines. We plan to bring you a lot more about them in the future.

Mundo Unico – As many of you know this is one of my favorites in the world of underwear. I got a change to sit and talk to them and see the new line! I even got to meet the owner! It was awesome. The new line has some pink and one pair, which right now is very hard for me to describe, has kind of a pattern made out of the material. It’s a solid color but very cool. I wish I had a picture to show you, but it will be out very soon. Its hard to describe!

Beyond Big Branding – Better Brands is one you may not know the name but they do Piss & Vinegar, Dick & Jane, Expose and there will be more coming. I got to talk to Jason on of the partners and I am really excited for the coming year and what they have planned. This is one company we are going give you guys a lot more information about, I don’t even know a lot of the things that are coming!  We are already in the works of finding out more about them before the show!

(B)rief Underneath – We profiled them about two weeks ago and the one thing I can tell you is their lounge wear is about to come out! They have mentioned it on their site and I think it will be a big hit. One thing that stood out for me as well was the boxer. We know I’m not a boxer guy but the colors they used and stripes, I had to say I loved. They were great guys to talk too.

Ginch Gonch – Ginch Gonch has a lot planned for this year. They are expanding their line of “I Love” collection. I am really looking forward to the I Love Bacon pair, which they have already announced. One really cool thing is that they are launching the I Love London at London Fashion week. We are going to try to get you some great pictures of that. They had models playing volleyball on the carpet in the isle, but I missed them. They left the day before I got there, but I’ll see if I can get some pictures!

ES Collection/Addicted – ES Collection has just released their swimwear, which we have been showing in our Brief Distraction. It’s super hot and they are just about come into the US Market. I have a pair and they are very good. I didn’t get to see much of the Addicted line but I hope to get more information this week.

Skmpeez – I loved the guys at Skmpeez! I had so much fun talking and hanging out with them. Their new line will be a lot more patterns, of things that don’t necessarily think of going together. They are a company from Canada but that doesn’t’ stop them from making really hot swimwear!

Jocko – I got to talk to Jocko for a bit, and it will be great to cover them. We have’t covered them much, but look forward to building a good relationship. I also found out that they are sort of partnering with a new brand, Geovanny. Which is a former dancer turned underwear designer. I saw a few of his styles and they are really colorful and fun. I will definitely profile him in the next week or two.

Go Softwear – Its really cool to meet people you have talked to over the years. I got to mainly talk to them about the site and what we do. I forgot to look at the new lines. But never fear, I will have a full report shortly. They just released some great mesh jocks and are doing some really sexy pairs lately!

Junk Under Jeans – Junk Under Jeans is one of our favorites here. The reviewers who tired them loved them. I got a chance to talk to them about their new line. They have boxer briefs/trunks coming out but also briefs! I got a few minutes to talk to the designer and he’s already agreed to sit down for an interview and go over the collection! They have so much going on that we are going to save it till the line is launched!

Pistol Pete – Pistol Pete has the one thing I can’t say is coming. It’s so cool! But I will go over that later. I was sworn not to reveal it just yet. This is a new company you will see a lot more of on the site. I we will cover their underwear, swimwear and work out wear. They have some really cool prints coming. Something I haven’t seen a lot in men’s underwear. I thought they were awesome.

Andrew Christian – I got to meet up with Andrew Christian himself again and speak to him for a few minutes. It’s always great to talk to him. They, as always, have more and more pairs coming out. He’s always making something new and fun. I have the catalogue and will let you know what to expect.

Timoteo – I got to meet Timoteo himself. I had fun talking to him through out the day. He showed me the collections they have now and the new line that is coming out with the most incredible waistband. You guys know I love waistband and this one is just awesome. It’s the TImoteo name but designed different. It’s very a very sporty design. I also said he has some of the best photography and we want some of the new pics as Brief Distractions.

Obviously – Obviously has the great new colors, which just came out! I have to admit I love the pouch on these. The new colors are amazing and fun. They didn’t have anything else new but they are a new brand growing and I know we will see great things from them!

Punto Blanco – I was so happy to talk to this brand. They are one I have enjoyed looking at on sites but never had the chance to talk to them. I saw a little of the collection but we will be talking more in the next few weeks and profiling them a lot more.

C-IN2 – C-IN2 has a lot of things going on. They are bringing out new lines. The colors they are doing are amazing. They are doing some different shades and colors not used in Men’s Underwear They do some great new combinations and waistbands. They will also come out with undies that keep you warm! The Bamboo line will be re-launched as well. Which I am glad to see because I love the Bamboo Line!

Saxx Apparel – Saxx is a really cool company for guys who are active or into sports. I got to talk to them for a bit. They have done something really cool; they have sponsored one of the Canadian Olympic teams. For the life of me I can’t remember which one. But they are sending me something this week so I will post it as soon as I get it.

I know this was a very quick post. But there was so much I saw that I wanted to get this one out and more detailed posts this week and next on each of the brands. If I wrote it out now it would be 20 times longer. I also want to send in some questions to the companies to get more information as well! So stay tuned and we hope to keep going to Magic and bringing you the up to date info on what’s going on in the

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