International Jock is pleased to announce the immediate availability of Ed Hardy’s new series of mens underwear for Fall 2009. Ed Hardy’s new collection includes briefs, trunks, boxer briefs and loose boxers festooned with his brilliant tattoo art. You’ll find colorful skulls, roses, devils, jokers, dragons, swords and more decorating one of International Jock’s most popular and ornamental brands. As an added bonus, you can feast your eyes not only on Ed Hardy’s art, but also on IJ’s newest male model, boylicious Brett Novek!
Ed Hardy is known as “the godfather of modern tattoo” for his sophistication, depth and sense of experimentation. He is unquestionably the most famous tattoo artist in the world. Ed Hardy’s masterful, colorful and simply beautiful tattoo artwork has made Ed Hardy today’s hottest fashion commodity. Everyone from Madonna, Jessica Alba, Leonardo DiCaprio and David Beckham to your next door neighbor just can’t get enough!