Monday night (here in the U.S.) aussieBum streamed live their photo shoot. If you are a fan of our Facebook page, we posted a link to the aB LiveStream channel. aB really knows how to use social media to their advantage. The feed was a little testy for a bit. It would play then cut out and pick back up. I watched for about 30 mins at the beginning.

It is a great way to see how a photo shoot is conducted in the underwear/swimwear business. Very few companies actually will show you the behind the scenes of a shoot in this detail. There have been others who have done this but aB has started doing this on a regular basis.

The shoot was for a DNA Magazine cover. As you see form the picture here they will be releasing a singlet soon! We will have all the information about it when it is released. Next time they do a stream we hope to post it before it goes live!


Tim is the founder and editor of Underwear News Briefs. He has been an avid underwear fan since the age of 14! He founded UNB in 2008 and has continued to broaden his underwear love over the years

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