D.HEDRAL launches a brand-new concept for Spring/Summer 2013 – Men’s seamless underwear incorporating the brand’s ‘Anglefit Technology’.

With its official launch last summer D.HEDRAL transformed the way men experience underwear by introducing the ‘Anglefit’ to create a second skin for perfect fit and a visibly enhanced rear.


Now the innovative brand launches a range that boasts all the latest advances in seamless underwear with the added benefit of ‘Anglefit’ technology that stretches depending on the shape of the wearer’s bum for enhanced figure-hugging definition and extreme comfort.

Each pair of D.HEDRAL Seamless underwear boasts:

  • ‘Anglefit’ Technology to create a ‘second skin’
  • Perfect Fit / Anti-sagging
  • Enhanced Definition and Extreme Comfort
  • Freedom of Movement
  • Quick Dry Lightweight Microfibre Fabric
  • Soft T exture
  • Ribbed Support

The debut collection offers two athletic styles (a brief and boxer short) in four classic colourways – White/Anthracite, Black/Grey, Navy/Red and Powder Blue/Grey.

Next month D.HEDRAL will also be introducing women’s seamless underwear and bodywear.

The men’s seamless collection launches exclusively at Selfridges London from Mid-May and available now online at www.dhedral.com.

Prices range from £24 – £27




Tim is the founder and editor of Underwear News Briefs. He has been an avid underwear fan since the age of 14! He founded UNB in 2008 and has continued to broaden his underwear love over the years

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