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Drake & Hutch have launched a Kickstarter for their new Pima Cotton range. We have introduced you to them a few months ago. If you aren’t aware of them, this is what they have to say about the brand:

“At Drake & Hutch we have created a new approach to men’s underwear by utilising the world-renowned principles of classic British tailoring to produce a fit and feel like no other. We create everyday clothing consisting of outstanding quality and attention to detail designed for those who are truly thoughtful when investing in their wardrobe.”

To make the finest luxury underwear you need the best designers, best materials and a factory willing to go that extra mile to pull the vision together. The below gives a small insight into the thought and level of detail that has gone into creating the new range. This is what makes our underwear so comfortable and Drake & Hutch unique in the market.”

They are an English company taking British Tailoring to the world of men’s underwear. This line is very classic. This is in colors and styling. I really like what they are doing. Their Kickstarter is one of the more detailed in who they are, it covers the company, underwear, waistband, lining and packaging. They left nothing out of this!

If you want to support a really great company you should go read the Kickstarter information. But to tell you why they started the crowdfunding:

“So far Drake & Hutch has been personally funded with the help of a small start up loan and a number of fantastic friends and family! With the success we have seen from our initial range and the feedback received on the new Pima cotton range detailed above we feel confident in taking the brand forward in this highly competitive market. We can’t do this without your help.”

Creating an underwear line is a large undertaking. You may think it’s super simple and would be a breeze. I am glad more companies are turning to crowd funding! Go read the Drake & Hutch Kickstarter and donate if you can!

 

Author

Tim is the founder and editor of Underwear News Briefs. He has been an avid underwear fan since the age of 14! He founded UNB in 2008 and has continued to broaden his underwear love over the years

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