SUPAWEAR_VL3280These new pairs from SupaWear will have you seeing red! And not in the way you think. SupaWear released the new Crimson line. The start of SupaWear was solid colors. In the last year they have branched out to color panels and lastly a print with the Frutoipia line. The brand is really maturing and growing.

The latest collection builds on new designs. The collection is called Crimson. “Crimson by SW takes urban architecture in a new direction,” said SupaWear about the new line. We agree with this statement. The new collection is red with white stripes. These aren’t solid stripes, as they  said above its a very “architecture” designed. The official description is: “Like the urban jungle, Crimson is designed with form and structure in mind. This is achieved from the panelled styling, the embellished waistband with an industrial finish and the strong bold lines.”

I believe that the new collection will come in a jock, brief and trunk. Which have become pretty much standard for SupaWear.


  • Panelled design with double stitch finish
  • Vinyl prints
  • Single front lining for natural lift
  • Form fitting
  • Embellished waistband

I love this direction am seeing from SupaWear. They have a great sense of experimentation and fun in the collections. What started as a basic line is now becoming a line about pushing the envelope and seeing what they come up with. One of my favorite pairs I own has been the Fruitopia line. It’s whimsical and fun. Really who would believe that you’re wearing underwear that looks like slice of Watermelon?

This line will be around April 1st! So be on the look out at the SupaWear site and your favorite retailer!


Tim is the founder and editor of Underwear News Briefs. He has been an avid underwear fan since the age of 14! He founded UNB in 2008 and has continued to broaden his underwear love over the years

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