Tis the season to go underwear shopping. If you’re like a lot of our readers, you buy your undies yourself. Over the last few years, I have found there are a few different guys who love undies. These are generalities and I’m sure some of you fit more than one category.  

Newest and Latest

We have readers who are massive underwear lovers. Their collections are in the 1,000s. I have spoken to readers who have 2,000 pairs and up. These guys love to have the latest and greatest pairs of underwear. They aren’t brand loyal, per se, but they have their favorites. They have several favorite brands. When new and different pairs come out. They want them in every color and style. Price really isn’t an issue.

Full Price Collector

Similar to the one above. They have a large collection and prefer a few brands. Usually around 3-4 key brands. When new pairs come out they buy them right away. They don’t want to wait on sales, they want the pairs now. They will own every pair a brand puts out. Usually in every color as well. Price is not an issue for this guy either. Can be style specific or many different styles.

Brand Loyal

We have guys who love specific brands. Unlike above, they don’t buy every pair the brand releases. But, they stick with one or two brands they love. They don’t deviate too much. They have a specific style they buy as well.  Example, is we have had guys who love Calvin Klein Boxer Briefs/Trunks. Or they may like a specific line, such as the CK Steel line. They buy full price and on sale.

Style Loyal

While these guys may not be loyal to one brand they prefer a specific style. The biggest example right now are thongs. Guys who love thongs try many different brands. They enjoy trying new brands to find the right fit. I fit this one most of all. I prefer briefs/bikinis with a great pouch.

Bargain Hunter

The last type of guy is the bargain hunter. Deals are most important. You search close outs and deal sites to get the cheapest undies you can get. We’re not talking cheap as in quality but in price. Shopping sites like Cheapundies.com, discount big box stores, and more. Price is most important.

These are a few guys I have identified over the years. As I said above, you can fall in just one or several of these categories. And there is nothing wrong with being any of these underwear shoppers. I’m jealous of the newest and latest, I wish I had the money for that!


Tim is the founder and editor of Underwear News Briefs. He has been an avid underwear fan since the age of 14! He founded UNB in 2008 and has continued to broaden his underwear love over the years

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