MODUS VIVENDI – Knitted Stripes Line & the Retreat Campaign

A softer expression of seventies style joins the MODUS VIVENDI FW 26/27 Collection.

MODUS VIVENDI presents the Knitted Stripes Line, a new addition to its FW 26/27 Collection, introduced through the atmospheric Retreat Campaign.

Drawing inspiration from the relaxed freedom and distinctive visual language of the seventies, the Knitted Stripes Line reinterprets retro style through a contemporary menswear perspective. Crafted from soft, breathable and form-fitting knitted fabric, the collection combines comfort, sensuality and effortless sophistication in pieces designed to move naturally between underwear and fashion.

A distinctive gradient stripe defines the line, expressed through warm earthy browns and delicate milky whites. The understated palette enhances the collection’s vintage character while maintaining a modern, refined feel.

The Knitted Stripes Line includes bikini briefs, classic briefs, athletic briefs, boxers, leggings and a coordinating turtleneck, allowing the collection to extend beyond traditional underwear into complete, fashion-driven looks. Designed to be worn individually, layered or styled with everyday wardrobe pieces such as denim, the line encourages a relaxed and personal approach to dressing.

Soft against the body and naturally sexy without feeling overstated, the collection reflects the MODUS VIVENDI vision of modern masculinity: confident, expressive and comfortable in its individuality.

The Retreat Campaign translates the mood of the Knitted Stripes Line into an intimate visual escape shaped by warm light, natural textures and quiet confidence.

Shot in a secluded, sun-drenched setting, the campaign captures moments of stillness, ease and self-possession. The imagery moves naturally between softly lit interiors and open-air surroundings, presenting the collection through relaxed, unguarded poses and an understated sense of sensuality.

Rich wooden surfaces, tropical greenery and warm late-afternoon light establish a distinctly retro atmosphere, referencing the seventies without relying on nostalgia. Instead, familiar influences are reinterpreted through a contemporary fashion lens that feels raw, sophisticated and intentional.

The campaign’s restrained visual language allows the silhouettes, textures and striped patterns of the collection to become part of the surrounding environment. The result is a story built around escape, comfort and effortless self-awareness.

Sensual yet controlled, the Retreat Campaign presents masculinity as relaxed rather than performative — confident in stillness, comfortable with expression and defined by individuality.

With the Knitted Stripes Line and Retreat Campaign, MODUS VIVENDI continues to expand the creative language of its FW 26/27 Collection, bringing together distinctive design, tactile materials and a modern interpretation of retro-inspired menswear.

The MODUS VIVENDI FW 26/27 Collection is available now at www.e-modusvivendi.com.

Discover Campaign: https://e-modusvivendi.com/knitted-stripes-line?utm_source=press_release&utm_medium=email&utm_campaign=knitted_stripes_line

Shop: https://e-modusvivendi.com/knitted-stripes-line-cat/?utm_source=press_release&utm_medium=email&utm_campaign=knitted_stripes_line_products