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Over the Christmas Holiday I had a lot of down time to recharge. Working two jobs before the holidays takes it out of you! While sitting around I started to think about classic underwear. Such as traditional white briefs. Knowing our readers the way I do, few of you out there would actually wear them on a regular basis. Granted, I think every guy should have a pair of them in his undies drawer.

What classifies a pair as a classic. I think the majority of the public classifies the conservative as a classic. It’s time to change that mentality. Real underwear lovers like styles outside of basic briefs. They include thongs, bikinis, and boxer briefs. They can be made out of any fabric from cotton to mesh.

Thinking of pairs over the last 10 years got me thinking which pairs are a classic. One of them immediately came to mind was the Cocksox CX01 Bikini. It has been a mainstay at Cocksox since their beginning. The pair has changed very little over the years, outside the colors. The fit and pouch is one of the best on the market. The fabric is 92% Supplex® 8% Lycra® that fits awesome and holds up very well. I actually have the first pair of CX01 from 2007 that I still wear!

The colors have been amazing in the CX01 over the years. I think it’s a true statement that it can be made in prints and solids and still maintain its design. That is a sign of a classic. The colors have been every color of the rainbow over the years. The prints include camo, stripes and more!

If you haven’t tried the CX01, you need at least one pair in your underwear drawer. If not a few of them! I have about 4-5 of them in various colors. My favorite has been the pink/magenta! The CX01 retails for $25 at the Cocksox site.

 

 

New Swimwear

This year Cocksox has made some really great swimwear. They started with the Neoprene and now they have swimwear in 4 colorful and fun prints. Cocksox is one of those companies that puts out new pairs when its ready! They are always trying something new and fun. Prints are huge in underwear and swimwear. Some of my favorite swim over the years has come from Cocksox!

The new prints are:

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Bondi Splash – Cocksox brings a little bit of Bondi Beach to your swimwear with this beautiful oceanic print, evoking summer holidays and sand between your toes.

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Birds of Paradise – Vibrant blooms set against a background of tropical bliss.

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Kaleidoscopic – Take a trip on a psychedelic adventure with these spectacular combinations of colourful geometric shapes.

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Kingsnake – Daring Cocksox cuts combine with this naturally distinctive pattern, a second skin leaving you best dressed for hunting prey.

These prints are all fun but my favorites are the Kaleidoscope and Bondi Splash. I wouldn’t turn any of them down. They are a lot of fun. These also would make a perfect pair to wear to the beach. Swimwear should be fun and festive for summer time!

The styles available are the Swim Brief (CX02PR), Swim Thong (CX22PR), Boy Leg Swim Brief (CX79PR) and Draw String Swim Brief (CX06PR). Which style will you buy? Or which styles? One style that is making a comeback are thongs. Swim Thongs are coming back and Cocksox has had them for a few years!

My overall impression of the line is the prints are very amazing. Cocksox has their own style and way of doing things. It could be the Aussie way of life or I think the better explanation is they really love making underwear/swimwear. It really shows in everything they do. I personally am glad they are doing it too! They have been one of my favorites and each time new pairs are released that place gets reaffirmed in my underwear/swimwear drawer!

Find all these pairs on the Cocksox website!

2015First we have to thank all our sponsors who made this shoot possible. They are Macondo Trading (Clever, Pikante, Ergowear & Candyman), Cocksox, N2N Bodywear, Jack Adams, Junk Underjeans, Bülge Clothing, Yocisco and BearSkn. Our models are Chandler, Drew, Wes, Damien and Pat. Our amazing photographer was Taylor Campbell. It was shot at Maps Studio in the Atlanta are!

To buy a pair click the link on the name of the pair. You will be taken to that brands official site to buy!

Macondo Trading – Clever Moda

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Clever has some hot new styles and prints this season

Macondo Trading – Ergowear

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Ergowear is known for it’s amazing pouch that gives great support and awesome fabric

Macondo Trading – Candyman

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Candyman is known for their fun styles and sexy fabrics/cuts.

Macondo Trading – Pikante

Pikante has some awesome prints and some super sexy pairs in this collection

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Cocksox

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Cocksox is known for their awesome pouch, fun colors and sexy styling

N2N Bodywear

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N2N Bodywear makes underwear that ranges from classic to super sexy.

Jack Adams

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Jack Adams has a new designer and a new look that has given them a new look!

Junk UnderJeans

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Junk UnderJeans is making amazing new pairs such as the Junk X and more!

BüLGE Clothing

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BüLGE Clothing makes perfect underwear for working out with these super comfy shirts and boxer briefs

BearSkn

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BearSkn makes underwear for guys of all sizes, everyone should feel super sexy!

YOCISCO

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YOCISCO started making amazing jocks and now have made some amazing briefs.

We have tons more pics we will be sharing as Brief Distractions and on our social media accounts! So make sure you like us on each!

Thanks to all the brands, models, photographers and people who helped make this guide amazing

Where to buy:

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Undies Monday is all about wearing something awesome! Its  staring the week in wearing something to make you feel comfortable and sexy at the same time. Underwear gives you some extra confidence when you wear something awesome. Cocksox is one of those brands that is awesome.

While in Vegas a few years ago they told us about some customer stories how awesome they feel wearing the Cocksox underwear. You can do this not in the classic bikini, the CX01, but in all their underwear. One of the new colorful fun pairs is the Trunk (CX68).

The new color designs tie in the pouch, body and trim/wasitband colors. The color combinations are super fun. No one may see these bright colors but you will know you are wearing it. The colors are Purple, Grey, Black, Blue and Green. The pouches on all the pairs is white and is the perfect accent to the color bodies.

Cocksox did an amazing job with these color combinations. The Trunk retails at the Cocksox site for $34.00

ENDOWED SERIESWhen you guys saw that the endowed series and Cocksox, I know some of you fully expected the CX01 Bikini. Granted it is one of my favorite pairs that I wear on a regular basis. I wanted to profile some of the other amazing pairs Cocksox has in their catalogue. I have tried every style they have to offer. Those range from the thong to the boxer brief and everything in between.

Why did I choose the CSX03 Waistband Brief? Not every guy wants to wear a bikini. Shocking it is for me to believe that! There are guys who like more classic styled underwear. The waistband brief has that classic look. The Waistband brief has elastic waistband with a fuller body than the bikini.

So why is this pair in the endowed series?  Its because of the amazing Cocksox pouch. It has been hands down one of my top 5 pouches ever. Its supportive and fits most guys really well. I also don’t think this pair shows off as much as the CX01. That’s just my personal experience, or I just haven’t noticed it as much.

Cocksox uses some great fabrics in their underwear. The suplex/lycra blend will really conform to your body. Especially the pouch, because there is nothing worse than having a brief and the pouch looses shape or stretches out. The fabric in Cocksox has never had these issues!

The colors in the Waistband brief range for classic to fun. There are four colors in the range, Black, Grey, Purple and Aqua. It is also part of the CSX collection. Meaning the waistband will have CSX instead of Cocksox. So you can be a little more discreet in your underwear and not flash it around.

Find all the colors at the Cocksox website for $29.00

The endowed series is about finding great underwear for guys who need more room in the pouch. I have tried many different pairs over the last few years and these are some of the best I can recommend. If you have any questions, feel free to reach out to us

Its Thong Thursday and I have 5 suggestions to make it a fun day! You maybe going, “Yeah but you’re a big thong lover.” I’m not one who normally wears thongs.” You would be wrong! I love underwear and briefs are my favorite thing. But, there are several thongs I love and would recommend for Thong Thursday

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Gregg Homme Torrid Thong  – Gregg Homme is the king of sexy and wearable underwear. The Torrid thong is one that is small but super comfy. When you take it out for the first time you will go “No way that will fit me.” The fabric will stretch and feel amazing all day. Available in 10 colors and retails for $26.95

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2(X)ist Essential Y Back Thong – This is the classic thong when I think of thongs! This was one of the first thongs I ever bought. The Y-Back design is super comfortable and fits amazing. Made out of cotton with a great pouch. Available in a two pack either white or black. Retails for $22

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N2N Bodywear Vintage G – The vintage collection from N2N has become a favorite. The super soft fabric feels amazing against your skin. In addition to the fabric they make it with the awesome nhance pouch! The vintage line is made out of a muted color tones. Available in three colors and retails for $19.00

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Kiniki Henley Classic Thong –A few weeks ago I had the pleasure of trying Kikini for the first time in a few years. Their thongs come in amazing prints. I won’t go into all the great things about Kiniki thongs but you can read the review I did! If you are a fan of prints this is the line for you. I choose the Henley but you can go with any one of them because I couldn’t pick them all! Retails for £15.90

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Cocksox CX05 Thong – The last thong I recommend trying is the Cocksox thong. Why? Because just about anything from them makes me feel super sexy. Its especially good at showing off the front and the back! The last reason I love it is the supplex fabric they use in their underwear. Its soft, conforms to your body and holds up great! So it’s a win-win in the thong department. Available in 7 colors and retails for $25.00.

Here are some recommendations for Thong Thursday. I’d love to hear your favorite thongs and why you love them!

CX02NP-Covert_Blue-1Ok let’s talk swimwear. Every year we get awesome swimwear from companies around the world. But we are always on the quest for something different, sexy and fun. This is a group of swimwear I have been eagerly awaiting. In February in Las Vegas they showed me the samples and I was blown away. At the same time they swore me to secrecy not so say a word. It was hard but I did it! The new Neoprene line is out!

The firs thing you have to know about the line is its made with the amazing Cocksox pouch! Especially the Neoprene Swim Brief.(above) It has the same cut as the CX02 brief. Add this with the skin tight neoprene and you have one of the hottest swimsuits of the summer. This is my personal favorite of the line!  Also did I mention it has a quick release buckle on the right hip?

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The other two styles, I will say that are equally as hot, are the Neoprene Boy Leg Brief (above) and Neoprene Trunk (below). The Boy Leg has two cut outs on each hip. It’s not over the top but adds to the sexy factor of the pair. For those who don’t want to show off as much skin but still want Neoprene check out the Trunk. Its a full cut trunk and the pouch isn’t as pronounced as the brief!

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The colors of the pair are equally as hot. They are Stealth Black, Covert Blue and Impact Red. Some awesome colors for summer time. The advantages of the Neoprene is that it conforms to any body. Plus its made for rigorous activity in the surf and sun.

This is a line that I def would expect from Cocksox. They are all about fun and making guys feel sexy but having wearable underwear and swimwear. They stepped outside the box and knocked it out of the park. This is why I love them! They don’t come out with new lines till they are ready. When they do they are always fun and amazing. It gets me thinking as to what they will do for their 10th anniversary!

The cost of the pairs are; Brief $60, Boy Leg Brief $62 and Trunk is $72. They aren’t cheap but they will last and be something fun to get! Find them at the Cocksox Site!

OCocksox Thongur very own Brandon has said that all guys need to wear a thong. He believes that there is a stigma on them and if more guys wore them they would see how comfortable thongs really are! Much like Jockstrap Wednesday, Thong Thursday is another celebration of a great style of underwear, usually on Twitter, but it can be on Facebook and Instagram.

We wanted to share a great thong for this Thong Thursday. I researched quite a few different ones but none seemed right. Some were too fetish related, others were interesting and the last were ones I don’t think our readers would like. I sat down and thought of the thongs I like to wear. Going through my underwear collection in my mind I remembered the Cocksox Thong. The CX05 Thong to be exact.

I have a few of CX05. They are one of my favorites because it is a comfortable thong with the amazing Cocksox pouch. So you get both worlds in one! You show off the front and the back at the same time! The other thing I like about the Cocksox thong is the colors they have in the current line up. They have 7 different colors; Purple Funk, Melon, Azure Blue, Emerald Green, Aqua Splash, Carbon Black and Quartz White. Its a safe bet that you will find your favorite color.

The last reason is the way Cocksox holds up. I have had several pairs for a few years. The first pair I ever received back in 2007 is still in my collection. It’s the CX01 in white! Many of the other pairs are still in great shape and in active rotation, this includes the first thong I ever bought. It was the Black CX05!

Find all the colors of the CX05 Thong at the Cocksox website for $25.00.

CS021_home_sale_1_CCocksox invite you to upgrade your underwear and swimwear collections with our Fifty Shades of May sale. We’ve selected fifty colour combinations across some of our most cherished styles and prices have contracted by 30-50%.

Looking your best will cost a bit less, so now is the time to surrender your inhibitions. Our sensual fabrics unequivocally prove Cocksox to be the best underwear and swimwear a man could get.

Whatever your desire Cocksox aims to please with our enhancing designs. But don’t get tied up as stock levels are as skimpy as the attire itself.

The full spectrum of Cocksox underwear cuts are featured in this sale. Whether you need new boxers, briefs or something a bit more tantalising, you are bound to have your demands fulfilled.

With so much gratification to be had, where would you explore first? How about the original – dare we say, legendary – CX01 Brief, which can be exclusively yours in Lime, Risky Red or Gold.

The swimwear selections epitomise everything Cocksox stands for. The sporty CX79 Boy Leg Swim Briefs in vibrant colours sits alongside mischievous sexy cuts like the CX22 Swim Thong.

With these irresistible prices there is only one place to shop – it’s time to let us dominate your wardrobeCocksox will see you now..

cocksox sheer rangeCocksox is known for their super sexy underwear. Just when I thought they couldn’t get any sexier they release the Sheer collection. You maybe asking “Is it 100% sheer?” No, it’s not showing all your business out in the open but a more subtle mesh. From a distance you may not tell it’s mesh but the closer you get the more you will show off!  In fact the tag line for this collection is “for those who like to Tease to Please.”

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I saw this collection in Vegas. It looked amazing there but now that I see it on the model  WOW! It’s even hotter. The mesh is available in the CX01 (bikini) CX16 (Bikini), CX68 (trunk) and CX76 (sport brief). Each of these are some of their best selling styles. My personal favorite is the CX01. The fabric is an Italian fabric specially sought for this line. The mesh adds just a bit more sex appeal to the line!

The Sheer range is only available in black and Aqua Splash. Aqua Splash is a lighter blue. This I believe is the cost of the fabric and availability of colors. I would love to see this in a red or dark blue, but that’s my wishful thinking! But regardless the range is awesome and fun!

Cocksox says “get you through the day, the night & the morning after!” We are going to show you each of the pairs and colors. You can also click each image to go to the Cocksox page to purchase each style and color!

CX01SH Black 

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Cocksox CX16SH Black

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Cocksox CX76SH Black

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Cocksox CX76SH Aqua Splash

 

 

drinkLast year we launched the Swim Brief Challenge. We will continue this again this year. But before we get in the full swing we thought we should give you guys a few suggestions for those who have never worn a swim brief in public. We aren’t going to list any super skimpy designs but some fuller cuts that you can build up your confidence before going full on swim bikini!

Pistol Pete Lifeguard BriefPistol Pete Lifeguard Brief – Pistol Pete has great swimwear! This pair is a fuller cut with 2 stripes on the side. Available in white, blue or red for $39.50

Perdition-FAronik Perdition. Aronik has amazing pics of their swim. They have some super fun prints but you can go classic with the Perdition. Perdition is a solid black swim brief for $92.00

Bwet Caledonia BriefBwet Caledonia – Not everyone wants a solid pair. You can show some personality and not go over the top with the Caledonia wish is a red/navy/white color block pair. 45 Euros-

dash-white-1_2Teamm8 Dash – They have created a simple yet amazing swim brief. This brief is higher cut on the thigh and is available in white, red, black, navy and pink. $59 AUD

csx77-signal_red-1CSX 77 Retro Swim Brief – This may seem an odd choice for a swim brief challenge but the new Cocksox. The CSX line has a full cut pair without the famous Cocksox pouch.It has a color stripe on the right hip. Available in white, black or red. $49.00

If you’re going to brave out in a swim brief this year let us know. If you are going to wear one and have question email us! We want more guys to wear them out in public. We are hoping to change public opinion on them!

It’s that time of year again, either you’re going out with your loved one or celebrating Single’s appreciation day (I”m doing the latter). But that doesn’t mean you  don’t need to wear great underwear. We thought we would point out a few great pairs to consider this Valentine’s Day. These are a few suggestions we have but would love to hear some of yours.

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Garçon Model – Mansion Briefs $28
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Gregg Homme –  City Limits Brief $43.94
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Candyman Valentines Costume Outfit for $30.48
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Clever –  2210 Ammolite Latin Boxer black – $30.48
Pik-8654-Concept_1Pikante –  8654 Agatha Brief Color Black $27.oo
9663_1941cAndrew christian Andrew Christian – Almost Naked Sweetheart Briefs – $23.93
cx01ME_blackmesh_34Cocksox – CX01M Black Brief – $26.00
B81-AN2N Bodywear – Titan Jock – $28.00
LR_Sweetheart_boxer_red_01AussieBum – Sweetheart Boxer – $24.61
img_6531Sukrew – Jamie Neon Pink Brief – £19.99
1_34224d0c-5d67-42d9-9235-cdf6ca98c8d4_largeGo Softwear – Pop Midnight Backless Brief $23.00
Unknown-113Joe Snyder Launch Thong $29.
Bikini-Big-HeartsPetitQ Big Hearts Bikini – 18.90 Euros
Let us know what you will be wearing this Valentine’s Day! Post contains an affiliate sales line for Andrew Christian.

86555957c18dd6e49f692ed937da40dcRecently, I posted an amazing Calvin Klein ad from the ‘80s on Twitter and asked the question “Should we bring back ads like this?”

Recently, I tweeted an amazing Calvin Klein ad from the 80’s and asked the question “Should we bring back ads like this?” That prompted a great conversation with one of our followers about Jim Palmer and other ads from the 70’s and 80’s. The funny thing is the follower is 25, so he wasn’t even born when many of the ads ran, but had a big appreciation for the ads.

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Looking back at ads of that time, they featured sports stars of the day. The biggest and most well- known was Jim Palmer of the Baltimore Orioles. He graced the pages of People magazine wearing just a pair of Jockey Elance and a smile! Do you think you would see Derek Jeter in underwear ads these days? Nope! Very few American athletes endorse underwear. In European countries and Australia, for example, athletes like Ben Cohen and Cristiano Ronaldo are not only modeling in and endorsing underwear lines but also creating their own.

Earlier this week, I checked on my storage unit – seems like my entire life is kept there these days – and noticed a box was collapsing. While reorganizing the boxes, I discovered a plastic notebook containing my underwear ads and decided to bring them home. I’ve been thinking of framing them, rather than storing them in a binder.

These recent events made me think. Are underwear ads art?

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I loved that the 70’s ads were more staged like a guy preparing for his day, getting dressed or shaving. This was the start of the sports starts dropping their trousers and showing underwear. Jockey had the best underwear ads out there. Some may think, “Jockey? Really?” But yes, they brought color and bikini cuts to the men’s underwear world, breaking away from the traditional “tighty whities”. The ads definitely showed off the difference in their underwear, but still looked like classic ads.

The 80’s brought us the Calvin Klein ad (see main image) with the model in white briefs against the white wall. This definitely looked much more like a work of art than an ad. These ads were noticed throughout the fashion industry and the public. They sparked stories in mainstream media, on shows such as Entertainment Tonight, and other outlets. CK produced other ads (one where the same model is taking off his shirt), but none received the same attention. This iconic ad prompted other underwear companies to produce more artistic ads.

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Calvin Klein continued to dominate the market with their ads in the ‘90s, not only for the underwear but also for the models selected. One of the first, and most notorious, was Mark Wahlberg. Marky Mark, at the time, was all over billboards in Times Square in the popular black and white CK ads. He posted in his underwear when few would even talk about men’s underwear. (I believe these ads sparked the boxer brief craze that is still alive today.)

The next decade saw a change in men’s underwear ads. Print publications were losing circulation – mainstream magazines didn’t include many ads, but gay magazines continued. The ads were getting more expensive with less return. So what did the brands do? They turned to the internet, getting their images out to a wider audience. The brands started producing amazing pics of their underwear.

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Like many others, the online pictures caught my eye and were the main reason I discovered many new brands, like Cocksox. I saw the first pictures of Earl Sandor modeling the red CX01, and knew I needed a pair right then! Gone were the days of basic product shots. We wanted to see more lifestyle pictures, rather than close-up shots.

Other brands have begun making some great ads as well…

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C-IN2 produced the series “Jail”, which was very provocative and ahead of its time. It told a story rather than just show off the underwear. After a few years, they followed with another series (shot by photographer Rick Day – see the pic at the bottom) titled “Parole”. C-IN2 accompanied their photo work with videos on YouTube. The used the stories from the photos and videos to create advertising campaigns. This brand continues to produce some of those most creative ads in the world of underwear in recent years.

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When 2EROS first came on the market in 2007-2008, they had amazing retro-inspired pictures that went along with the great background and glasses for their Victory line. Each collection since has added more and more amazing pictures. They use backgrounds, such as beaches, to show off their underwear and swimwear. The current collections feature model Ryan Greasley (shot by Simon Le). They don’t create a story behind their lines, like C-IN2, but consistently deliver great pictures.

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Underwear Nation has turned underwear advertising into an art form. They aren’t a brand, but a retailer. Each month they profile a different pair for the Underwear of the Month Club and create a campaign around it. Their photographer, Jerrad Matthew, has done some of the hottest work in men’s underwear. The locker room campaign for the Timoteo Varsity series stands out most. In it, model Justin Leonard wears the blue and white underwear against a backdrop of a red locker room, allowing the underwear to really stand out. They create a new campaign for each month’s pair. Club subscribers get a post card featuring that month’s ad along with the underwear. (I’ve told them they need to create posters of the amazing pictures!)

There are so many other companies that I wish I could cover here, but that would be a super long post. We at Underwear News Briefs will continue to discuss and showcase the brands’ photography. We all love the amazing pictures, but we’re not knocking any brands not mentioned. Photography is one of the most expensive things about men’s underwear (I know from experience shooting our guides!), and not every brand has that amount of time and money. We want to spotlight some that are doing it right and creating images that could easily be hung on the wall as art.
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I’ve profiled just a few that stick out in my head, but there are tons more out there doing amazing work! Future featured brands include: Modus Vivendi, aussieBum, Marcuse, and Teamm8.

What brands do you think make works of art with their pictures and ads?

As we stated earlier we its Australia Day! And what timing that Cocksox released new colors in their swimwear lines! How many colors? Each style has up to six new colors! Cocksox always picks great colors to make their underwear and swimwear. The styles with new colors are CX02N Brief, CX04 Draw String Brief and CX22N Thong.

So what are the six colors? Amalfi Green, Marlin Blue, Shiraz, Gunmetal Grey, Code Red and White Pointer.

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The CX02N Swim Brief is available in Amalfi Green, Marline Blue, Shiraz, Code Red and White Pointer.

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The CX04 Drawstring Swim Brief is available in Gunmetal Grey, White Pointer, Marline Blue and Code Red

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The CX22N Swim thong is now available in Code Red, White Pointer and Marline Blue.

I really like these updated colors. My favorite of course is the green but I think the Shiraz is a great color for swim that we haven’t seen too often. But really any color would be amazing to wear on the beach or pool. You can find these at the Cocksox website.

I know we ask you guys what you want for Holidays. I thought I would share what I have on my wish list for this Holiday season. There are some great pairs out there right now that I really want to try or have my collection updated:

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Cocksox CSX 76 Sports Brief – I love the fit of Cocksox and believe it or not I haven’t tried any of the CSX Collection. This pair comes in my favorite color, GREEN

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Ergowear BSC Bikini – One of my very first brands I discovered that fit guys who need extra room in the pouch. I also love a bikini cut

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Andrew Christian Trophy Boy Brief – I really love this line from Andrew Christian. I want to spice up my underwear drawer with some bright colors and this yellow would be perfect

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aussieBum Billy Boy Brief – This line from aussieBum reminds me of the underwear I bought growing up. The prints are amazing and fun. Plus it’s not a small bikini cut but just right.

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Mundo Unico Short Boxer Pinos – One of my latest things I love in underwear are patterns and prints. Mundy Unico has always done amazing work in both. Even before it became one of the in things in underwear. I love the Unico Pouch as well!

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N2N Bodywear Power Mesh Jock – Now I couldn’t all do briefs. I do have jocks on my list as well. N2N makes underwear for every guy to feel sexy in. I love the red jock best but anything they make is good with me!

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2EROS Neo Brief – I have the jock and love it. The pouch is amazing and fits really well. Plus I love the bright colors adjacent the black fabric. It’s just a great pair not to mention the cool fly design.

These are just a few of the MANY pairs I want. When I sat down to do this post my brain is on over load and as soon as I post this I will remember about 10 other pairs I want. Plus this list is always changing. But this is an overview of what I would love to get this holiday season from someone special. Since I don’t have someone special I guess I’ll have to get them myself !