• Cityboyz Fashions now has Papi Three packs. You can get some of your favorite Papi underwear in a convenient three pack. They include the Low Rise Briefs!
  • is giving you 25% off some of the newest styles. They feature the great cuts and impressive construction Unico is known for. You can save 25% off Calvin Klein, C-IN2, Boss and Clever
  • Male Basics has the brand new lines from Pikante, Clever and PPU. You can get some great styles and then also get free shipping in the US. Check out all the colorful styles.
  • is giving you 10% off the Freeman Underwear line! That is when you buy 3 or more styles. Check out the entire range. We will be bringing you more information about the line soon.
  • Fill Your Easter Baskit at Palace Trunks. Until 4/4/10 you an save 25% off all Baskit Underwear! If you spend $25 or more on your order you get free shipping.
  • Jockstrap Central has new Erotic styles from Male Power. “We’ve just expanded our Male Power range with 3 new sexy products including a slinkier version of their Moonshine jock, a zippered short and a white version of their popular ribbed mesh jockstrap.”
  • Are you going to the White Party? If so Andrew Christian is your party Headquarters. You can save 20% off selected styles. Just use 20WHITEHQ at check out. You can save on most white styles. The sale ends 4/4/10
  • Oboy has Brand new! XTG swimwear 2010 Fashionista can breathe a sigh of relief. The new beach styles by the spanish cult label have just arrived. Fancy, uncompromising & extremely hot. Now at OBOY!
  • Dead Good Undies has 8 New Sloggi Designs. 6 out of the 8 are exclusive to Dead Good Undies. If you want to find out what they are, head over to the Dead Good Undies Site!
  • Malestrom is having it’s semi-annual CK sale. You save 25% off all CK and up to 50% off clearance Items. While you’re there check out the BumGear Neon, Unico Caliza and BumGear Ducky Swimsuit!
  • UnderGear has the brand new Obviously in stock. The great colors from a really great gand. You can save $20 off orders $75 or more and $30 off orders $100 or more. Use code UGB201 at check out. Lastly, they have 2(x)ist Surf 25% off till April 4th.
  • Wyzman is giving you 25% off Calvin Klein. But hurry, it’s for a limited time and on a limited quantity! So get shopping now!
  • Skiviez has only a few days left to save on some of your favorite styles! The 25% off sales end on 4/4/10. You can save 25% off on Calvin Klein, 2(x)ist Surf. Then check out the new Gregg Homme!
  • NuWear is giving you 45% off, yes we said 45% off Private Structure. you can save on over 50 different styles from underwear to shirts and a lot more. Check out the great styles they offer.
  • At Pacific Jock, you can’t miss this HUGE 50% off Sale on all older stock Ginch Gonch underwear.  Try on the Electric Eagles, Feathers of Fire, Pretty Kitties and more…at this price you can afford the entire collection!  So check out the Ginch Gonch underwear, it’s time to feel like a kid again.
  • has some really new and the best enhancing underwear! The new styles will help you look your best. They have over 70 styles available. That include Andrew Christian, GBGB, Gia, Go Softwear, Gregg Homme, Rufskin, WildmanT and more! Check out all the styles. While you’re there check out the newly added PIstol Pete!
  • His room has 4 new enhanced styles that have just arrived. Undergear, Extreme, Manzone and Bodytech. All very fun and body conscious. Check out the entire lines of each!
  • It’s Easter time, and while we can’t send you all some Chocolate, we can give you something to keep your Eggs in… From now until April 6th we’ll send a free pair of briefs with ever order over £12 Log on to and take advantage of this great offer. And while your there look out for our other deals. Have a great Easter from all the team here at Dirty Fukker Underwear.
  • James Tudor is giving you something to celebrate for Easter. You get 20% off everything! Just go to their site and use code JTFMMC20 at check out to get the savings!
  • His trunks has 2Eros on sale this week only. You can get some of the great swimwear/underwear for only $20! The pair originally retails for $30. Check out the entire line at their site.
  • The semi-annual sale at Malestrom is on once again! The DKNY & Levi’s collections are currently 25% off for a limited time only. Also, the 2(X)ist Surf collection is 25% off for a limited time to launch this fantastic line. There’s more…get up to 55% off on discontinued items! Hurry..quantities are limited and this sale won’t last long!
  • International Jock has some great new items. Be sure to check out new designer Todd and Terry with fun prints from Australia, new and exclusive colors from Calvin Klein, hot new swimwear from JM, and Equmen core precision shapewear. This is your last chance to take advantage of Free Shipping*, available only until March 22nd, 2010. Shop now for the very best selection.
  • is letting you take 20% off 4 or more pairs of underwear. You can shop the new Timoteo styles that have been added. You can also check out new arrivals from Gregg Homme and also some best selling briefs. Hurry the sale ends 3/24/10.
  • Fresh is giving you 25% off because they are celebrating 10 years online! Its hard to believe they have been around that long. You can save on both men and women’s lines.
  • Brand new! EMPORIO ARMANI 2010 New creations of underwear, swimwear & beach essentials by the italian top designer. Now at OBOY.
  • Dead Good Undies has the Fruit’s of Temptation String (twin pack) in Green. If you like some really hot skimpy undies then these are for you! It’s also 7 month’s to go before Project HOM Heavenly is completed. Make sure to follow them on twitter to be up to date!
  • Wyzman has the new PPU Spring 2010 collection in stock. You can surf the latest swimwear and underwear. PPU is a really fun line that we think you will like, its got some great colors to check out as well! While you are there they also have the new Pikante 2010 collection as well. Both lines have some really cool styles and we know they will have something you will like.
  • NuWear has some really cool Prints from BumGear. They are the Retro, Safari and Neon’s. If you like animal prints and really fun undies, these are for you. They are not for the shy. But check out the entire line!
  • UnderU has opened the Designer Outlet, the new outlet is packed with all your favorite brands including Emporio Armani and you can save up to 75% off. Pluss they have added new products to the Last Chance to buy section. All products have just one left, meaning they can offer it to you at unbeatable prices.
  • James Tudor is giving you the exclusive offer of the week. This week it’s the Boxer Trunk. Its the one with the lace up front like football shorts! The boxer is usually £28 but right now you can get it for £22. It has a unique look with a great hold and fit.
  • Whitey Tighties is wanting you to see whats New n Cool for spring. They can help you spring clean your underwear drawer. You can get 20% off your purchase by using code spring20 at check out. Offer expires 3/31/10
  • Fresh is giving you 25% off 2(x)ist Underwear, t-shirts and more, including the new surf collection. You can also save 25% off Unico, C-IN2, Ed Hardy and Hugo Boss.
  • Erogenos has some great new undies. They have Freeman, which is a new exciting and affordable in which is produced in Columbia. Its all about giving you a variety of styles and prints. They also have BumGear in the new Retro and Neon collections. They offer great quality, affordability and comfort without compromising the sex appeal.
  • Men’s Underwear Store is hang it’s Semi-Annual Calvin Klein Sale. You can save 25% off all CK in stock. While there check out the Diesel Lounge wear.
  • Skiviez is giving you 25% off All Calvin Klein in stock. This includes the new CK X line. While you are there you can save 25% off the new 2(x)ist Surf line as well. Lastly, they are giving you 25% off C-IN2 Pop Colors. You can check out the new Elliptic line.
  • is giving you free domestic ground shipping on your order through 3/26/10. You can use this to plan your summer and get some really great swimwear!
  • Mensuas is letting you Save 10% to 20% off select Swimwear and Underwear. This offer has been Extended until 3/24/10. Check out the New! Freeman Underwear is Here and new items from Delio Dietz!
  • Ginch Gonch has the new I Love Tokyo line out. They just released the London and now the the Tokyo. They say they put the “nip” in Nippon! Check out the line and all the other I Love lines.
  • Audace is having a sale on Calvin Klein. You can save up to 40% off all items. But hurry this offer is while supplies last. So the good styles and sizes will go fast!
  • UnderGear is having a 25% off select styles of Calvin Klein underwear. You can save from now till 4/4/10. Check out all the CK styles on sale.
  • His Room is having their annual Calvin Klein sale. you can save 25% off boxers, briefs, boxer briefs, tees and socks. So you can save on all the CK they have!
  • Aboystore now has BumGear and WildmanT. They have a large selection from both brands. If you are a fan of either, now you have another place to buy them. You can save 10% off your order just use code JB41L72E until 3/16/10
  • We’re having a Sale, Plain and Simple. For a limited time we’ve reduced all our solid colour design Boxers and Briefs. It’s a great chance to freshen up your undies drawer this Spring. We’ve dropped the single item prices to the same as the multi packs so if you want 3 of the same colour, then it’s just the same price as buying 3 mixed colours. Log on to and take advantage of these great offers today.  Have a great day from all the team here at Dirty Fukker Underwear.
  • Dead Good Undies now has some great Bruno Banani swimwear. Are you looking for something really fun and colorful? If so you need to check these out. They have stripes, patterns and solids. Plus many different styles. If you are wanting to make a statement this summer, Bruno Banani will help you!
  • Mensuas is giving you 15% off all swimwear, Timoteo and N2N Bodywear until 3/15/10. You can check out the Timoteo Super Low Yellow Brief and the N2N Cotton bikini. Remember there are free shipping for all US and Canada orders over $25.
  • UnderGear has a few more sales for you this week. You can take 15% off orders $50 or more or take 20% off orders $75 or more. Just enter code UGA501 at check out. This ends on 3/15/10. YOu can check out the Good Boy Gone Bad line while you are there. You can see new arrivals from Diesel, Obviously and Timoteo!
  • CIN2U is giving you some Rebate Extravaganza there are a few ways to save: Save $20 on orders $100-149.99 enter code Bigfoot20, for orders between $150 – 199.99 Save $35 use code eagle35, save $55 on orders between $200 – 249.99 enter code Dazzle55 and for anything over $250 save $75 and use code Spank75. Remember for all orders over $50 you get free shipping!
  • Audace is having a Calvin Klein liquidation sale. You can get some Graphic collection briefs for $12.96 or trunks for only $14.00, The regular price for both is $20 and $24. But hurry, the supplies are limited on this sale.
  • Rufskin is having a rare sales event to make room for this season’s newest swim wear collection set to arrive this Spring! All regular priced swim wear is 30% off! Check out the swim wear here and remember sizes and styles are limited so hurry while supplies last. I always wanted to say that! Offer good until March 24th. Denim swim/briefs and sales rack swimwear not included.
  • DT Clothes is having a sale on Underwear, Swimwear, Tops and Bottoms. You can save 30-50% off the styles. They have some really fun underwear you should check out if you haven’t.
  • Top Drawers now has Bon Bon Bodywear focuses on eye-catching men’s underwear, designed to make you feel like your best… everyday! The Underwear fits the active lives and choices of today’s fashionable, self-confident man, no matter what their lifestyle. Comfortable underwear with fine finishing, they compliment a man’s original personality and well developed sense of self with progressive ideas in men’s fashion, and fun loving style. They have also received the hot new Calvin Klein X collection! Stretch cotton and microfiber topped with a big, bold crimson Calvin Klein logo waistband – these are the hottest new styles from the industry leader in men’s underwear.
  • UnderU is having a Checky 20% off sale for the week. You can save on mens underwear, t-shirts, vests, value packs, basics, mens bags, wallets, cuff links, belts, hats, swimwear, boardshorts, simmers, swim shirts, gymwear, joggers, hoods, gym bags, which is almost  everything. Just use code CHEEKY20 at check out.
  • Erogenos has some great new collections. First off they have the new ManZone collection, which are affordable but very high quality Next, they have the new UnderGear ribbed cotton collection, They are supper soft and comfortable. The new Obviously for Men chromatic collection, they have some really great colors for the line with the awesome pouch. Lastly is Punto Blanco, which is the best quality lines they have had, with its attention to detail and quality construction Punto Blanco never disappoints
  • Just arrived! OBOY swimwear 2010. Our up-to-date beach outfits in fancy colours and hip cuts are once again going to give the main points in quality and style. Exclusively by OBOY. Must have! XTG underwear 2010 Extreme – modern – different. The brand new collection by the young spanish trendlabel in hip styles and fancy colours. Now available at OBOY.
  • Palace Trunks wants you to get lucky this St. Patricks Day! Every 3rd order will win a FREE Pair of underwear. Winners will be chosen at every 3rd order and will be notitifecy by email. Winner may choose a pair of underwear of their choice at equal or lesser value to add to their shipment. Good luck guys!
  • Cityboyz Fashions has the hot new style from Punto Blanco in stock now. The new collection was inspired by the universe. So you will see some really fun design’s you’ve never seen before. Check out the entire line now!

Here are the sales briefs for today!

  • It’s Valentines and as a surprise Valentine Surprise for all of you (and us!) Dirty Fukker have just received, literally a few hours ago our new Pink Camo Boxer Brief.  Its not even on their website yet so if you would like a pair log on to and buy any pair of Dirty Fukker Boxer Briefs and then drop us an email and let us know which size in the New Pink Camo you would like. We’re so excited about this great new line we wanted to tell you right away! Have a great day from all the team here at Dirty Fukker Underwear.
  • James Tudor is giving you a great offer for Valentines Day. They are giving you 20% off all style. That means you can 20% off the magnetic brief and more! Just make sure you use code JTVAL010 when you check out!
  • Brand new at Oboy! EMPORIO ARMANI 2010 Underwear, Beachwear & noble accessories for wellness & spa. Get the new exclusive creations by the italian couturier. Now at OBOY. Brand new! OLAF BENZ SUNFREEZE This very special beach wear series will give you a perfect appearance in the hot summer sun. Now at OBOY!
  • Valentine’s Day is here again! So get it on with your lover, lovers, neighbours or strangers in a bar in the sexiest mens’ gear on the planet, Cocksox®! Your new Cocksox® have to get from our place to your place but don’t worry, we’re picking up the bill! That’s right, until midnight February 15, Cocksox® is offering FREE WORLDWIDE SHIPPING on all your Cocksox® purchases. It’s an awesome offer but it’s for this weekend only so don’t miss out. Get down to the Cocksox® site and get your Cocksox® flying for free!
  • Final, Final Clearance Sale at Mensuas.  Underwear Starting at $5.00, When they are gone, they are gone. Save on Clever, C-IN2, Greg Parry, Pikante and Timoteo Save 10% off Everything Else when you use promo code 10undies at checkout. Save on all regular priced items and is not valid on PPU Underwear. Offer good until 2/15/2010
  • This weekend only, UnderGear is giving you free standard shipping on your order. just ender code Valentine at check out! Also, checkout the Winter Sale FINAL Markdown where you can save up to 70% off!
  • Wyzman is giving you 3 days only to save up to 50% off Pikante Underwear! It’s as they claim Spicy underwear. Check out all the styles on sale and stock up on some great undies.
  • His Room is having a Presidents Day Clearance Sale. New storewide markdowns up to 70% off! That include Boxers, Boxer Briefs, Briefs, T-shirts, active wear, thongs and more!

Here are your Sales Briefs for today:

  • The Oboy WINTER SALE continues! RELOADED meets REPRICED! Choose from plenty of refilled top sellers and brand new winter styles & save now even more on many SALE items at the big OBOY WINTER SALE! Brand new! OBOY boxer shorts 2010. Trendy, casual & super comfortable. Highly fashionable boxershorts made of soft cotton. Exclusively by OBOY. Brand new! Underwear-Fashion 2010 by DOLCE & GABBANA. Find the latest underwear trends – fresh from Italy – by the top designers. Now at OBOY.
  • Mensuas has a good selection of Mundo Unico Underwear in Boxer, Brief, Thong and Jockstrap styles available for just $5.00 while they last. No other discount can be applied to this offer. Get them before they are all gone! While at Mensuas, take a look at the great selection of Valentine’s Day underwear that would make a great gift for the man in your life. Mensuas offer free shipping on all orders over $25.00 for US and Canada customers along with great international shipping rates.
  • Dead Good Undies is having a great HOM promotion. If you get the HOM Snake Hipster promo pock, you get a free pair of matching HOM socks for £28. While you are there you should check out the new line of swimwear. They have hipsters, swim briefs, micro briefs and swim shorts.
  • NuWear has some deals to die for.. They are some really great sales on C-IN2 including Swoops, Summer Pop and Fun House lines. Most of them are 50% off! Punto Blanco is giving you some deals that are over 75% off. Lastly, Ginch Gonch they are having sale on the Eagle, Cat and Tiger lines. You can save about 50% off on them. They are having some really awesome deals!
  • Wyzman is giving you free shopping on all overs $50 or more! This includes both international and domestic orders. But hurry this is good until Sunday! Check out the Candyman line for some really fun Valentines night fun!
  • Audace is giving you free Unico Thongs! They are giving away 35 sexy FREE Unico thongs while you place and order that includes any item from the 2010 Unico Australia Collection when you enter code THONG4ME at check out. The thong will be picked randomly! But hurry this is for the first 35 customers!
  • Cocksox is continuing their Australia Day Sale. You can get 10-30% off! The sale is good until Midnight February 1. You can save on many of the any styles we have included, the Mesh underwear would be perfect for Valentines Day!

Here are the first Sales Briefs of the year. There are some great sales to kick off the new year!

  • Audace is having a 25% off Calvink Klein sale. Plus you can get free shipping when you use coupon code USAFREE. Stock is limited so shop early
  • Fresh Pair is having a 25% off sale on Calvin Klein. You can save on the CK Steel line. Also you can get 25% off Hugo Boss and Polo. Lastly, check out the clearance section for some amazing deals
  • UnderGear is having it’s Winter Sale where you can save up to 50% off your order. Select items are on sale on the site. Also, you can get the 12 Months of Perfection calendar for free when you spend $50 or more. Enter promo code Calendar at check out
  • Skivez is having a Clerance Event. You can save up to 40% off select items. They include exist, Hugo Boss, Calvin Klein and Tommy Hilfiger. Check out all the great deals.
  • NuWear wants to give you a happy New Year Present! They are giving you 25% off NuWear brand items. This is for a limited time. They also accept PayPal and try their new Express OnePage Check out!
  • Don’t miss! OBOY WINTER SALE New year – new bargain. We have the coolest offers of this winter! Save up to 70% on more than 1.000 styles! Shop now & save – at the fantastic OBOY WINTER SALE 2010. Only as long as stocks last…
  • Wyzman wants to say thanks and give you 15% off your order for the next there days, and also you’ll free shipping off orders $50 or more!

Here are the Sales Briefs for today! Go shop and get some great undies!

  • Below the Belt has been seen in DNA Magazine! We’ve made shopping for featured underwear and swimwear easy at Below the Belt. Browse through the latest underwear, swimwear and shorts as seen in DNA magazine. We’re also the exclusive Australian retailer of the featured Swimwear Issue Cover Styles from LA Sporting Club. Spend $100 or more in a single order and we’ll give you a $20 Gift voucher, plus free Delivery within Australia.
  • 10 Percent wants to help you with your New Year’s resolution! They have the Andrew Christian fitness apparel. The styles are where fitness meets fashion with the hottest new styles in men’s fitness apparel!  Also, you can dave 20% off your order when you purchase four or more items!
  • Mensuas is continuing their clearance sale. They have added new items! You can save big on some of the best styles of undies around!
    Brand new!
  • OBOY WINTER SALE. Come on and get the coolest offers of this winter! Save up to 70% on more than 1.000 amazing fashion highlights! Underwear, jackets, trousers, jeans, jumpers, shirts, beach wear and many more! Shop now & save – at the fantastic OBOY WINTER SALE 2009 –
    only as long as stocks last…
  • C-IN2 is celebrating 2010 with giving us FREE SHIPPING! You can get free shopping world wide! The offer expires on Wednesday, January 6, 2010 at 9 AM EST!
  • Erogenos is having it’s year end Clearance sale, You can save 50% off select times from Baskit, Benjamin Blak, C-IN2, Ed Hardy, Elite, Go Softwear Swimwear and Vizeau. Save up to 30% off exist, DKNY, Funky Urban Gigo, Giulio, Magic Silk, Pipe Underwear and Todger! Save some some of the best undies around.

Here is a catchy title for the sales promotions. Let us know what you think about this:

  • It’s Christmas Party Weekend! So we’re joining in the celebrations by giving away Free Underwear with each purchase from now until Monday 21st December. Just log on to and when you make your purchase we’ll add another pair from our collection absolutely free.
  • Only -2- more days! Top-Designer Underwear ON SALE – save now up to 33% on the latest premium underwear series by DOLCE&GABBANA and EMPORIO ARMANI. Now at OBOY.
  • 10 incites you to Save big during their year end Baskit underwear sale with 25% off select styles through Jan 5th. No promotional code needed
  • Dead Good Undies just launched a huge amount of new Men’s underwear & swimwear from Brands like Bruno Banani and some completely wild and wonderful ranges from MANstore. Add to that the usual restocking from HOM, Ergowear & Equmen

We are doing something different with sales. We are trying to bring you more original content. We aren’t going to forget about sales, but we have some creative ways to bring them to you! This is one way and we are looking at some more alternatives. Let us know what you think about this new format! Leave a comment or email us!

  • Fresh Pair is having a clearance sale where you can save up to 60% off some of your favorite brands! They include 2(x)ist, C-IN2 and more! You also, still have time to get your order with priority and express mail
  • Only a few more days – Designer underwear ON SALE – save now up to 33% on the latest premium underwear series by DOLCE&GABBANA and EMPORIO ARMANI. Now at OBOY
  • 20% off all regular priced items at Mensuas. Use promotion code dec2009 at checkout and save 20% on your order of regular priced merchandise with your order totaling $25.00 or more. Sale ends 12/20/09
  • James Tutor is giving you 25% off your order and with only 8 days to till Christmas, this is a good thing. Just use JTXMAS25 at check out to get the savings
  • Wyzman is giving you Santa’s Gift till Friday. You can save 20% off everything till Dec. 16th
  • Skiviez has the new C-IN2 Hand Me Down and Bamboo are back in stock! Hand Me Down is the new line from C-IN2. Also, while you are there check out the new Brand Piss & Vinegar.
  • His Room is having a count down sale, you can save big on Andrew Christian, DKNY, Diesel, Unico, C-IN2 and more. Check out the deals
  • UnderGear has two days only to get FREE SHIPPING! From now till Dec 18th you can get the free shipping by using Code U9W400.


Brand new! XMAS Stars at Oboy – exclusive gift ideas at unbeatable prices. Only as long as stocks last. Shop now & give pleasure…

Brand new! HOM Underwear-Fashion

C’est chic, c’est extraordinaire – c’est HOM. The french underwear designers now inspire fashion freaks for many years with their unique creations of outstanding quality. Now at OBOY.

XMAS-Shopping at OBOY pays! We give away more than 1.000 vouchers amounting up to 100.- EURO each. Shop now and get yours.

  • New: GINCH GONCH Cars
  • Top seller: OBOY JUNGLE
  • Must have: BRIGHT JEANS top sellers


Only -3- more days at Oboy! XMAS Stars – exclusive gift ideas at unbeatable prices. Only until 07/12/2009 & as long as stocks last. Shop now & give pleasure…

Save now even more – XMAS-Shopping – Make a gift & save. Find the best christmas gifts for your dearest ones and save. More than -600- Fashion highlights up to 60% OFF.

New! Underwear fashion by CAVALLI – his fashion labels ROBERTO CAVALLI and JUST CAVALLI possess world glory – his not less ingenious underwear creations are now available at OBOY. Shop now.

  • Must have: OBOY BLUE Q
  • Eyecatcher: MANstore M200
  • Top seller: Pullovers by MCL & XINT


Brand new at Oboy! XMAS Stars – exclusive gift ideas at unbeatable prices. Only until 30/11/2009 & as long as stocks last. Shop now give pleasure…

Must have! Brand new denim styles by BRIGHT JEANS – just as fashionable as we are used to they give you a real cool and dazzling appearance.
Now at OBOY.

Brand new! GUESS Underwear Fashion pitches itself as sporty, esthetical & exclusive and that’s exactly what hits the spirit of our time. Now at OBOY.

  • Brand new: WOOM Fashion
  • Top seller: CALVIN KLEIN 365
  • Eye catcher: OBOY BLUE SERENADE


Brand new at Oboy! XMAS Stars – exclusive gift ideas at unbeatable prices. Only until 23/11/2009 & as long as stocks last. Shop now give pleasure…

Brand new & only for a short time! DOLCE&GABBANA Special – Exclusive designer underwear fashion out of the current series up to 33% off. Shop now & save…

XMAS-Shopping at OBOY pays! We give away more than 1.000 vouchers amounting up to 100.- EURO each. Shop now and get yours.

  • New: GUESS Underwear-Fashion
  • Top seller: OBOY MONT BLANC
  • Must have: ARMANI Natural Cotton


Brand new at Oboy! XMAS Stars – exclusive gift ideas at unbeatable prices. Only until 16/11/2009 and as long as stocks last. Shop now give pleasure…

XMAS-Shopping at OBOY pays! We give away more than 1.000 vouchers amounting up to 100.- EURO each. Shop now and get yours.

Brand new! GUESS Underwear Fashion pitches itself as sporty, esthetical & exclusive and that’s exactly what hits the spirit of our time. Now at OBOY.

  • Must have: ARMANI Loungewear
  • Must have: EXUMA Streetwear styles
  • Topseller: OBOY GEO


Only -3- more days! OBOY SPECIAL Exclusive highlights out of our popular underwear lines up to 50% off.
Only as long as stocks last..

Brand new! BRIGHT JEANS Denim Styles 2009/10. In these days looking great is definitely associated with wearing skinny jeans. Additionally – just as we are used to – BRIGHT JEANS releases new hip 5-Pocket-Styles. Grab them now!

Only a few more days! -20%- off on ALL items! Choose now your personal favourites right now and enjoy saving 20% on every single item. Exclusively for newsletter subscribers. Only as long as stock lasts.

  • New: Warm winter jackets by EXUMA
  • Must have: JUNGLE by OBOY


Brand new at Oboy! Streetwear & sportswear highlights 2009/10 by XINT. Exclusive jackets, cool and sporty vests & fancy vintage style jogging trousers.
Now at OBOY.

Brand new! ICEBOYS winter styles
These hip jackets & fancy longshirts are the ultimate essentials for the fashionistas winter wardrobe.
Now at OBOY.

Brand new! M200 by MANstore
MANstore designers are still on their flights of fancy. As a result see the new M200 series coming with not less than eight really breathtaking masterpieces.
Now at OBOY.

  • Brand new: Hip pullovers by MCL
  • Top seller: 24 FIT by D&G
  • Must have: OBOY CASUAL


Here is this week’s undies for the Undies of the Week.  We are featuring OBOY’s Rip Silver fitted boxer.  It comes in 4 colors:  Black, White, Purple and Khaki!  You get full coverage of high fashion.  It has a double waistband for added comfort and the trunk is of ribbed material.

It is made of 95% cotton 5% Elasthan and can be found at OBOY regularly $28.90 EUR but they have recently been on sale so be sure to check it out before the sale ends.  While you are there be sure to check out all there other great undies.  You never know, you just might find your new favorite pair there!


Brand new & only for a short time at Oboy!
-20%- off on ALL items! Choose your personal favourites right now and enjoy saving 20% on every single item. Exclusively for newsletter subscribers. Only while stock lasts.

Brand new! OBOY JUNGLE – in this camouflage you will definitely be an eyecatcher. Great underwear line in hip camo style. Now at OBOY.

Top seller! EMPORIO ARMANI Wellness & Spa. Noble accessories for moments of pure relaxation. Now at OBOY.

  • New: XINT Hoodies
  • Top seller: D&G EXTREME
  • Eye catcher: MANstore INSTRUCTOR


Brand new! NiLS BOHNER Special at Oboy
Up to 58% OFF
on First Class underwear “Made in Germany”.
Dress yourself a little bit “BOHNER”!
Only for a short time
& as long as stocks last.

Must-have! The most wanted styles out of the latest collection by EXUMA. Fancy casual look pullovers in cool cuts and hip colours. Grab them now!

Only a few more days! Your personal 10.00 EURO voucher! Choose your favourites now and enjoy a great
10.00 EURO saving
on your next shopping tour.

  • Brand new: EMPORIO ARMANI socks
  • New: CAMO by D&G UnderwearEye catcher: MANstore INSTRUCTOR


Brand new at Oboy! All good things come in threes. We call them CROCCO, BLUE SERENADE & SUPERIOR and they are getting ready to conquer the wardrobes of the world. Check them out – now at OBOY.

Brandneu! XTG Underwear-Fashion 2009/10. Fashionista can breathe a sigh of relief – new extremely stylish highlights by the spanish cult label have just arrived. Get them before they’re gone!

  • Brand new: 7XCollection accessories
  • Top seller: Fall 2009 by EXUMA
  • Must-have: ARMANI Wellness & Spa


Brand new! OBOY Straps – sporty & comfortable. The new underwear line by OBOY comes along with cool tanks, boxers & briefs. Now at OBOY.

Brand new! Your personal 10.00 EURO voucher! Choose your favourites now and enjoy a 10.00 EURO saving on your next shopping tour.

New! Streetwear fashion fall 2009
Perfectly dressed through those chilly days – with the brand new casual styles by our young labels EXUMA, XINT & MCL. Now at OBOY.

  • Brand new: Caps by 7X Collection
  • Eye catcher: OBOY PROJECT II Micro
  • Must have: D&G underwear fashion


Brand new! Hip streetwear styles 2009 by XINT at Oboy. Highly fashionable jackets, pullovers, longsleeves & more. Grab now the up-to-date fashion trends for this year’s fall.

Save up to 75% OFF on more than- 500 – summer styles. Hip streetwear, bermudas & shorts, beachwear and many more. Check out now at the big OBOY Clearance Sale. Next summer will definitely come …

Brand new! OBOY RIPP SILVER A real masterpiece. Highly fashionable double banded underwear line in dead cool rib-style. A must-have for real fashionista.

  • Brand new: Polos by MCL
  • Must-have: ARMANI Loungewear
  • Brand new: D&G Extreme


Highly fashionable double banded underwear line in dead cool rib-style.
The continuation of our successful RIPP MILITARY line.

Brand new! Up to 75% OFF on more than – 500 – summer styles. Casual streetwear, bermudas & shorts, beachwear and many more. Save now at the big OBOY Clearance Sale.
Next summer will definitely come …

Brand new! Instructor & Overkill – exclusively by MANstore. With either provocative transparency or dizzying reflections – these new models really know how to cause a sensation.
Now at OBOY.

  • Brand new: OBOY RIPP SILVER
  • New: Wellness & Spa by ARMANI
  • Must-have: BRIGHT JEANS 2009/10