JOR Underwear


JOR Is a brand that has really come on strong in the last few years. They were always around but they were just “ok.” In the last few. years they have brought their A-game and made such amazing prints, colors, and fabrics. This new collection keeps building on the previous collections with continuations of the EROS line and introduces new pairs.

One area I think that JOR is severely underestimated is in their Activewear. They make some really great runners, joggers, tanks and shirts. I don’t see a lot of it in the marketplace. They make traditional black but have made some amazing colors. However, I’d love to see their prints in activewear! Here are some of the new JOR for you to consider.

JOR has released their swimwear for 2022! This new collection comes in some amazing colors and prints (as you can see above!) That is not all that is out, there is also a new collection of athletic wear and tanks/crops. It’s not the biggest collection but it is one really great collection.

You may not know that JOR has some amazing athletic gear including spandex shorts and runners. Not to mention some amazing printed tank tops and one super sexy mesh crop top! This collection is 20% off at the UNB Store with code Mayjor22 until Tuesday!

Here are some of the amazing pairs in the collection.

JOR is one of those brands that is making some incredible underwear lately. The last few collections have had some innovative and fun designs. This new collection for Spring is building on the last year. Included in this collection are swimwear, underwear, activewear, and more. I narrowed down the line to 5 must-have pairs, it was hard to come up with just five so I hope you will look through the entire collection. BTW, we are giving you 20% off the collection at the UNB Store with code JOR22 at check out. Shop the Spring JOR collection.

Jor Eros Thong (Red or Blue)

The Eros thong (as well as bikini and jock) are two of the hottest pairs in the new collection. In early 2021 JOR released the pair in just black and white. They were a big hit and in each subsequent collection, they have added new colors. The red has white elastic on the side and the blue has black elastic. These are just the perfect thongs. Made out of 78% Nylon 22% Spandex

Lover Bikini (Red or Blue)

Lace is one of those fabrics that is taking hold in men’s underwear. While not for everyone, there is a strong audience for men’s lace. The last collection JOR released a few pairs of lace and they are back with this super hot bikini. Red and blue are the perfect colors for this line. I mean red always pop but if you want a pair that shows off more go with the blue. Made out of a fabric consisting of 78% Nylon 22% Spandex. BTW it comes in a jock and thong as well.

Apollo Briefs (Candy or Grey)

One thing that I know about you guys is you love pink. It’s not just Wednesday you wear pink, every day is a great day for pin. The Apollo briefs are a full sided brief with a great pouch. It’s pefect for those guys who like more coverage or want something a little more classic in their wardrobe. If you aren’t a fan of pink or need something more classic the pair comes in grey. This pair is made out of a fabric consisting of 96% Polyester 4% Spandex.

Warrior Thong

The Warrior thong is for the print lovers out there. This thong has one of the most amazing prints I have seen in a while. When I first saw the pair I did a double take, I thought it was swim wear but it’s not it’s underwear. Dare to say that if you are a thong lover who likes prints this is a must have for your underwear drawer. Don’t worry if you aren’t a thong fan it comes in a bikini and jock as well. The fabric is a 96% Polyester 4% Spandex blend.

Pheonix Thong (Mint or Blue)

Last is a classic for JOR. The Pheonix line has been around for a few years. It’s a classic cut thong that keeps all the thongers happy out there. The colors they have had ranged from black, white to super fun gold and silver. This collection they have branched out into the pastels with mint and blue. I love pastel colors in men’s underwear. It’s not something you see every day and is different! Again like many of the other pairs these come in a bikini as well! The fabric is a 78% Nylon 22% Spandex blend.

Check out the entire JOR Spring 2022 collection, I don’t think there are many you guys won’t like. Remember get 20% off at the UNB Store until Tuesday, March 22 with code JOR22.

The new NUQUÍ collection from JOR had its photo session on the beautiful beaches of the Colombian Pacific, specifically NUQUÍ, hence its name. For this collection, we were accompanied by Andrés Zapata, our handsome flagship model, and our new image, Leo Lizardy, a beautiful and sexy Venezuelan boy currently based in Medellín Colombia. They invite you to discover our new collection full of color and patterns inspired by Chinese and Japanese culture.

This collection is out on the JOR site but not in US stores just yet. If you must get some, shop the JOR international shop.

Today is a day for lace! I know some of you will be bypassing this but remember, underwear is for everyone and we are not all going to like everything, and that’s fine! It’s important to go with what you love and rock it with the most confidence you have in yourself! I personally love lace and think it’s a sexy fabric that looks great on men.

JOR has released the Romance line in their new collection for Fall 2021. The Romance collection is a set of trunks, briefs, and bikinis. They come in black, white, and red. It’s one of those lines once you get one pair you will want the entire collection.

JOR Romance Lace Trunks

JOR Romance Lace Briefs

JOR Romance Lace Bikinis