Category

Sweat Under Gear

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We decided to do something fun this week. Since summer is coming in to full swing and more and more people are becoming active, we though that we should showcase something that will give you great support no matter what you have to do. Something that could be underwear and gym wear.

This weeks underwear of the week, as you can tell by the pictures is the Sweat Under Gear Jock. It’s a very classic styling jock with modern construction. It is something you can wear under your shorts while running errands or hanging out. But also wear to the gym or play softball in. It will give you that extra support you need during sporting events.

You can get the Sweat Under Gear Jock from the Sweat website for $17. The sizing runs Small: 28″-30″, Medium: 31″-32″, Large: 33″-34″, X-Large: 35″-36″ . We hope you check it out and really enjoy it this summer!

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MegaMuscle has sent us some really great pics to post. They did a photo shoot of their Model Brian Woodi and the undies were furnished by Sweat Undergear. They have a more pictures at their site.

Here is what they said:

Sweat has not hired us to do these shoots, they simply provided wardrobe (although if you ask me they should hire us!).  We are thrilled to have Sweat Under Gear as our newest corporate partner and look forward to working with their product for years to come.  In a message to Mega Muscle owner Brian Rusch, Talon Thompson (the owner of Sweat) wrote:
“You hit our brand on the nose as far as what we stand for…….can’t thank you enough WOW”

You can check them out at their site or  the MegaMuscle Blog

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Whether you want to be a shirt or a skin, this Sweat – T is made for you.  Be proud and show you are part of the Club by wearing the Sweat logo on your chest.

We know you will love the Sweat – T because we’ve made it of the same cotton/spandex blend that you love in our sweat trunks, sports briefs and sweat jocks.

It has been designed to be worn out on the street, in the gym, to casual gatherings, or even hanging from your jeans on those warm days you want to take your shirt off.

The slim fit shows off what you have – we know you want to.

Now available at www.sweatundergear.com

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Sweat Under Gear is doing something really great. They are sponsoring Actor Chad Allen in the AIDS/Lifecycle Ride. They are auctioning off signed undies from Sweat UnderGear. As you can see above and below its most of the line of Sweat.

Here is what Sweat Says:

To help Chad Allen’s fundraising efforts on behalf of his AIDS/Lifecycle Ride, Chad is auctioning signed pairs of Sweat Under Gear.

Go to the above link for full details on how you can help this important cause and own a pair of Sweat Under Gear signed by Chad Allen.

Chad Allen appeared on several series, including; St. Elsewhere, Our House, Dr Quinn Medicine Woman.

Sweat Under Gear is very proud to help Chad in this amazing Charity event.

To check out the auctions, please click on the picture above or use this link:
http://www.chadallenonline.com/lazzari/2009/sweat.html

Click on the  pictures below for a larger image! Head over and support the ride and bid on some undies.

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Happy Earth Day from Sweat Under Gear!

Many of you know the basic ways to go green – however, if you’re interested in taking it to the next level beyond the basics, maybe replacing your light bulbs with CFLs (those funny twisty looking bulbs), conserving gas, car pooling and all kinds of other nifty stuff to reduce your personal footprint, Green Home launched an Earth Day campaign called Take Green To the Next Level – go on over to www.greenhome.com

We at Sweat Under Gear support our planet.

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Global Guys Gear is continuing it’s Massive Warehouse Relocaiton sale! You can get many items $20 or less. But hurry the sale ends on March 15th! Here are some of their specials!

Further Reductions
Macho Underwear, Just Us Boys Underwear, VIP Underwear all $10AUD
Dirty Fukker, Swear Undergear, Flapkat Underwear and N2N Bodywear all $15AUD

Check them out and stock up on Swimwear for Summer, and Underwear for your everyday.

Hundreds of items reduced to clear. We dont want to move it! We would rather send it to you!

Visit www.globalguysgear.com today!

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ZIRH MEN’S SKIN CARE
Cityboyzfashions.com is pleased to be an authorized reseller of Zirh Men’s Grooming line products. Named after an ancient Sumerian warrior, Zirh has been arming men with giftwpurchase1male-specific personal care grooming/skin care products since 1995.

Zirh products are designed exclusively for men. Their products address the specific differences between men’s skin and women’s skin. Men’s skin is three times thicker and oilier than women’s so vitamins, nutrients, and natural botanicals are hand selected to specifically address these differences.

While Cityboyz already offers Anthony Logistics and Gessato skin care lines on their site, they are happy about the addition of Zirh. Steven Brown, Cityboyzfashions.com owner raves about Zirh’s ease of use. “The system is simple and easy to use with straightforward functional names, there are step by step instructions and the benefits are spelled-out. This makes the use of Zirh a no-brainer for the novice user or the more experienced user of men’s skin care products.” The Zirh motto… Keep it simple. Keep it clean.

Zirh products are sold at high-end retailers such as Sephora, Macy’s, Bloomingdale’s, Sak’s Fifth Avenue, Lord & Taylor and Barney’s and are now available at Cityboyzfashions.com.

SWEAT UNDER GEAR
Sweat Under Gear provides today’s man with an underwear line that reflects his athletic, index_downfashionable lifestyle. Their mission is to complement today’s man with underwear that speak to his lifestyle and sense of masculinity.”

Sweat Under Gear does not want to dress you up in pretty colours and playful print. They want you to feel masculine, sexy, free to show off your best assets at the gym and at home. Wear Sweat with confidence… to play and have fun. Sweat Under Gear is now at Cityboyzfashions.com

PIPE UNDERWEAR
Pipe Underwear is the outcome of loud screams for a new trendy brand of underwear. A couple of years ago Pipe hit the scene. Inspired by a lack of color, textures and comfort in pipe-index1men’s underwear, they decided to create a funky brand based on fashions of the day and upcoming trends.

Pipe’s innovative garments make you feel unique and sexy. Their philosophy is to push the boundaries of traditional underwear. Cityboyz is believes that the unique Pipe underwear designs will attract both male and female shoppers looking for exciting, colorful new options in men’s underwear.

We’re glad to offer more merchandise and options for our customers. With the addition of Sweat, Zirh and Pipe brands we’re offering brands that have a different spin on fashion and skin care. People love choices and men love convenience. Now they can find these great new brands at their finger tips on Cityboyzfashions.com.

Based in Vancouver, British Columbia, The Sweat Under Gear Group provide today’s man with a line that reflects his athletic, fashionable and masculine lifestyle. The company’s mission is “to compliment the body of today’s man with products that speak to his lifestyle and sense of masculinity.”


Sweat Under Gear
is a relative new comer to the world of Men’s underwear. They are a company that is based in Vancouver that launched in July of 2008. The founders, Tal and Ron, wanted to make a high quality line that men would feel comfortable wearing anywhere including work, gym or out. The line started with 5 core designs and two colors, black and white. They kept the line small and will add more lines and underwear over the next year.

The company received a lot of buzz on the internet, even before they launched. Over a year ago they took the initial pictures, just to get their name out. They never expected them to generate the attention they received. Bloggers all over started to talk about this new company. This brought about attention from consumers and also photographers and industry people. They have received offers from photographers, models and other companies to help with the promotion of the company. The power of blogging and the internet is something Tal and Ron, didn’t set out to do, but has turned out to be one of the best ways of promoting their brand.

In a previous post, we went over the line, but the current product line is; Sweat Briefs, Sweat Jocks, Sweat Fighter Briefs, Sweat Sports Briefs and Sweat Trunks. The development into this line took over a year to get the quality to a level that met their standards. They wanted a line that shows off the masculinity of men at any age group. They aren’t focusing on the guys in their 20’s. No matter the age, they want guys to be comfortable and look great.

One of the things they have done that has really made them stand out is their advertising. They concept of the advertising is the Sweat Club, and each room represents a product in their line. The purpose is that no matter what a guy does, we’re all equal. You could be a white collar or blue collar, but at the club everyone is the same. The ads are well done and very creative. As they ad products they can continue the campaign and keep coming up with creative concepts. You can see many of the pictures on their website and blog. The blog has a lot of pictures that you may not have seen on their site. They are constantly updating the blog and it’s a great way to keep up to date on them.

One of our favorite things this year was their calendar. Which if you didn’t get one, they are sold out. But never fear that will more then likely do it next year. It was a great high quality calendar that shows all the products of Sweat. When talking to Tal, they decided to do it but didn’t expect the success they had with it. It is one of my favorite calendars and as they release more, I will continue to get one each year.

As the company grows they are getting more opportunities to show case their underwear. One thing we have reported is the movie they are going to do, they will be providing underwear for the male cast. There are a few scenes where the cast is in the locker room and various other locations. Also they are doing two different model searches. In Canada they are doing the “Next Gay Supermodel” and the one in the US is in the works. As these develop we hope to bring you pictures and information about them.

The brand has had a few celebrities wear them too. The adult film star Zeb Atlas is a fan of the brand and has worn them at a few appearances. You can go to their blog and see more pictures of him in the Sweat briefs. Another group that has discovered the brand is a few members of Dante’s Cove and the Lair. Both shows geared to Gay Audiences. We may see more Sweat in both of these shows but nothing has been set as of yet. With all this attention they have started a really cool concept, a Wall of Fame, where celebrities sign briefs and they frame and have put them on a wall in their offices. It started with Zeb Atlas and has grown to Dante’s Cove and will continue to grow.

Some things in the works for them is a new work out wear line. This should be ready by the spring. They are testing it now and as more develops we will keep you posted. The one thing that really impressed me was that both Tal and Ron are wearing the new line to the gym testing the gear. They are making changes and final tweaks before it’s released.

Sweat Under Gear is one of the up and coming companies that have come out strong in the world of underwear. They started small in their product offerings but will grow and create more great underwear and work out wear. We look forward to seeing more products over the next year and with them much success in the future. We here at UNB will keep you posted as they grow.


The last thing is that they are doing a special promotion for Valentine’s day. They are doing their “Sweetheart Deal.” All purchases made from Jan 24th, through February 14th will receive a Sweat Brief gift wrapped for you special guy. And that’s not all you will also receive a special mini poster as well. You can say you heard of this deal from us here at UNB. So if you have been waiting to get some Sweat underwear, this is a perfect opportunity. To get this deal, you need to go on the Sweat Under Gear website.




Sweat Undergear has a new model on their site. The new model is Steve. He is a great addition to the site. Here is what he has to say:

in his words-
I had always played sports, especially soccer, and had little muscle to speak of aside from my legs. However, my senior year of high school, a new perspective of fitness and health came into my life, a new found strength, a way to manipulate my body: weight lifting. I was absolutely fascinated with how muscles reacted to weight training, and am still lifting today, five years later! If someone had told me six months ago I would soon be modeling with increasing success, I would have said they were crazy, but here I am! I was an extremely shy person and was very scared when I first started, having no clue of what to expect. However, in a short time I made tremendous improvements thanks to my amazing photographer/manager, Gary Gonzalez of NorCalBodz. I never knew I would enjoy modeling as much as I do now, despite how difficult it can be sometimes. I am so thankful and appreciative to receive the opportunity to model for Sweat Underwear. I honestly love the quality, fit/feel, and look of their underwear! Keep up the fantastic work! – Steve

They also are going to be in an up coming movie, “My Guaranteed Student Loan.” The male cast will be featured in their undies. The movie will be staring production soon and we will update you when it is out!

Lastly, hurry up and get one of their calendars. They will be sold out soon. If you miss this years, they will be doing it next year!



In the research of doing this blog, I have run across some really cool companies and they are doing some great things. One of those companies is Sweat Undergear. They are a company based in Canada and just launched in July of this year. So they are a relatively new company in the world of underwear.

One thing that has struck me was their commitment to quality and comfort. Many more companies are focusing on quality, some we have interviewed on the site before. Sweat, like many companies, is paying attention to the materials that go into the underwear as well as the construction. Sweat focuses on the quality but they want a line that will carter to sex appeal as well. You can tell they have taken a lot of time in creating this message of quality and sex appeal in their pictures and website.

Sweat takes pride in the quality and sex appeal. And here is what they say about their line and the company: “Sweat wants our clients not only to look sensual and sexy, but to feel that way wearing our product. Thus we chose fabrics and waistbands that are second to none. We also sought out a factory that would produce high quality stitching to ensure our garments lasted the test of time. The comments we are receiving from our customers confirm that we have met our goals when they tell us the feel of our underwear is the best they have worn. Sweat Under Gear’s design also pays close attention to details. One example of this is that we have our waistbands cut by hand so that there is no overlapping of the Sweat logo at the back seam. As far as we know we are the only company that does this. “

When asked what was the inspiration for the brand they said “Our friends kept telling us that they wanted to see a line of underwear that reflects their active lifestyles, shows off what they got, and that didn’t have shiny fabrics and outrageous prints.” Said Talon Thompson, co-owner. “Underwear that suits a man not only in his 20’s, but in his 30’s, 40’s and even 50’s.” While underwear should be fun, not all guys like the patterns and fabrics. With Sweat underwear, you can wear it to the gym and not get strange looks from other guys in the locker room. “

Since the line was released, they have focused on a core of products. They include: Sweat Briefs, Sports Briefs, Sweat Jocks, Fighter Briefs and Sweat Trunks.

  • The Sweat Briefs has the typical styling of a regular brief, but with grey piping around the pouch. Which is to accent your assets.
  • The Sports Briefs are made for the active guy. They are used to give you more support then the typical briefs.
  • Sweat Jocks have the classical jock styling but been updated for an active guy. The most noticeable feature is cotton spandex pouch. This will make it comfortable for you to wear them daily and not just to the gym.
  • Fighter Briefs are inspired by classic wrestling briefs worn by today’s cage fighters. These have become one of the most popular styles by Sweat.
  • Sweat Trunks are ones that have a low waist but still covers everything that needs to be covered. They are made out of a cotton spandex blend that will make it very comfy for you to wear.

The last thing they are doing is they have a calendar for 2009. All of the pictures from the website and I’m sure a few more are included. It’s a really sexy calendar, and one you can have around the house for the New Year. I’m not sure you’d have it work; I don’t think it would be too work friendly. But it’s $10.95 with free shipping.