UNB has been an American focused blog. That is because the entire staff is based here. But the rest of the world has some amazing underwear that we don’t always see in the States. Two areas we are trying to focus on are UK and Australia. We have teamed up with retailer Dead Good Undies to report once a month on whats hot in the UK market. It will give US readers a look at undies you may not have seen before!


HOM Fredy String RRP  – GBP14.00 – BESTSELLER

Always a best seller for HOM and Deadgoodundies.com the Fredy String is a legend in the world of men’s underwear. But it won’t be around for much longer as HOM is stopping production. With its low rise fit and cotton rich fabric, it’s not hard to see why men buy a Fredy again and again – and DGU has plenty still so Fredy fans can stock up before they’re all gone… (or there’s always the Doreanse 1280 as a worthy alternative?)


Joe Snyder Shining Tanga Thong 03 RRP – GBP17.00 – BESTSELLER

A big hit in the UK is the Joe Snyder collection from Mexico – constantly in demand for great colour, sexy fabrics and high fashion designs. Joe Snyder has been a hit for Deadgoodundies.com since day one and the website rapidly restocks and launches new lines as they come out.


HOM Modal Sensation Maxi Boxer Brief – RRP GBP26.00

Sometimes a best seller disappears, only to be replaced by something even better. As was the case when HOM discontinued their Soft Modal range and introduced Modal Sensation instead. Sensation is the right word!


HOM Soft Silk Maxi Boxer Brief – RRP GBP30.00

HOM’s Silk 44 collection was a corker, but they went one better with its successor the Soft Silk range.


Gregg Homme Wonder Brief RRP GBP32.95 – NEW COLOUR

The appropriately named Gregg Homme Wonder Brief debuts this week on Deadgoodundies.com in a new colour – this stunning purple.


Olaf Benz RED 1291 Neo Pant RRP GBP32.00 – NEW ARRIVAL

Get fruity for summer in the latest arrival from Olaf Benz on the Deadgoodundies.com website. The German brand’s Neo Pant cut is a hot favourite on the website and the 1291 style comes in lush apple and orange.

Next month we will be profiling swimwear from Dead Good Undies! Find them at http://www.deadgoodundies.com  The link provided in this post is an affiliate link


Tim is the founder and editor of Underwear News Briefs. He has been an avid underwear fan since the age of 14! He founded UNB in 2008 and has continued to broaden his underwear love over the years

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.