Do you need new swimwear? One brand to check out for
Model: Phoenix Keating
Photo: Jarrod Carter
I know we have tons of guys who read the blog, that needs great work out underwear. Underwear that feels great, looks good and performs well at the gym. A new line to check out is the SupaWear Turbo collection. The
Some of the awesome features
- Slim fitted to give a slimming silhouette and show off assets
- Single layered scoop pouch to give you an enhanced but natural lift as well as contour, shape and support everything
- Creates
a ‘ contact-less’ support to reduce chaffing and sweating - Made from
sweat wicking tactel and quick dry polyester to keep you cool and dry - 4-way stretch mesh to provide maximum mobility
The line comes in three different styles. They are the Boxer Brief, Brief
Pair: SupaWear Turbo Boxer Brief
Color: Blue/red or Orange/Black
Fabric: Solid: 100% Premium Tactel, Mesh: 85% Polyester / 15% Elastane
Sizes: X-Small – X-Large
Price: See site
Pair: SupaWear Turbo Brief
Color: Blue/red or Orange/Black
Fabric: Solid: 100% Premium Tactel, Mesh: 85% Polyester / 15% Elastane
Sizes: X-Small – X-Large
Price: See site
Pair: SupaWear Turbo Jock
Color: Blue/red or Orange/Black
Fabric: Solid: 100% Premium Tactel, Mesh: 85% Polyester / 15% Elastane
Sizes: X-Small – X-Large
Price: See site
I know so many guys out there love a great pouch. One brand to try with an amazing pouch is Sukrew. No matter the style you will love their pouch. Including the boxer brief.
Just
The gear is made with a skin-tight rubber-look fabric with soft, almost terry-cloth backing (so it feels great next to your skin). It’s slick, it’s modern and it’s sporty.
Note: post contains an affiliate link
Sheer underwear is back at Cocksox. Do you love sheer undies? If so check out the mesh line!
In men’s fashion, cotton has long been considered the king of fabrics. But as Deadgoodundies.com note from the UK, there can be an improvement on nature’s best… Increasing use of modal, viscose and Lyocell yarns in male underwear, sometimes solo, often in a mix with cotton, is revolutionising the fit, feel and features of boxers and briefs. These cellulose fibres, made from wood pulp, are breathable, colourfast and feel like cotton or silk, depending on the finish. These materials won’t trap perspiration or odours, have great stretch-recovery, resist shrinkage and they’re up to 50% more absorbent than cotton alone. Purists, take note.
NEW LINE From the maestros of ergonomic enhancement – Ergowear’s new X3D line including this brief, a mini boxer and thong in black, olive green or a great shade of pink called Dusk. Made from 90% viscose 10% Spandex to fit like a silky glove.
Ergowear X3D Modal Bikini Brief £16.00
NEW COLOUR In 62% cotton 22% cotton 13% elastane, HOM’s luxury HO1 Mini Brief is an update and improvement on the original best seller. With an updated waistband and recently launched in a sixth colour (jeans blue) this men’s underwear is the right choice for gents who want a classic shape in a modern fabric.
HIGHLY RATED by DGU customers who give this simple men’s string a lot of stars in their reviews – many for the 95% micro modal 5% elastane fabric which is slightly ribbed and praised for being so tactile, comfortable and supportive. This T-back thong comes in black, white and navy blue.
Doreanse 1330 Micro Modal ECO Thong £7.00
COOLING Men who run hot generally or those who just love to run appreciate the fabric of Comfyballs’ sporty Wood underwear designs, including this one in 45% modal 45% cotton 10% Lycra. This is a technical fabric produced using a carbon neutral process so it ticks the eco-friendly box as well as providing maximum comfort.
Comfyballs Wood Long Boxer Brief £28.50
ULTIMATE Indulgent underwear for men who treat their genitals like royalty. In 47% silk, 47% viscose and 6% elastane this tanga’s pouch is lined and the deep waistband has a velvety finish. The result is a brief fit for a king.
Modus Vivendi Silk Tanga Brief £43.00
RETRO The S by Sloggi collection is the brand’s foothold in premium men’s underwear – this brief comes in a clever ‘drawer’ box which makes it a great gift idea. In 47% cotton 47% cotton modal 6% elastane and a deep sided cut with no back or side seams, this product is bought from DGU on repeat by gents who appreciate the quality and flattering shape, retained wash after wash.
Sloggi Simplicity Retro Brief £18.00
Find all these awesome pairs at Dead Good Undies.
As I have said in a post earlier this week that the shows are not what they used to be for men’s underwear/swimwear. February is the big show, and then in August, there are just a few brands present.
Here is a list of the brands I meet up with:
2EROS
Olaf Benz
ManStore
Cocksox
Wood Underwear
2(X)IST
Gregg Homme
Papi
There is one new one that isn’t in the US market yet that we will cover in the next month or so!
This is way down from 20-30 brands back in the day. The brands that were there do have some fantastic things coming. Two brand that I can’t wait to see is Cocksox and 2(X)IST. Also, I am looking forward to sharing Olaf Benz and Manstore more!
You may notice there aren’t many pictures for this post. That is because no one has models at the show anymore. This would be great content for us as out Brief Distractions and videos. However, those days at the show are gone. Which I think sucks because it makes the job of reporting on the show much harder. I mean, how many pictures of underwear booths can you see?
The show is moving out of its longtime home at the Mandalay Bay Convention Center, and moving to the Las Vegas Convention Center. This is the largest convention center I have been attended a show. It’s Massive and one thing I hate about it. However, they want it all under one roof. This starts in August.
Look for our coverage of the awesome new stuff as soon as it’s released. I have been sworn to secrecy until then!
Does this model look familiar? It’s Philip Fusco, he hasn’t been in too many shots lately. It’s great to see him back modeling for L’Homme Invisible. Check out our post on the new L’Homme Invisible line.
Are you a big fan of Clever Mode? If you said yes, rejoice the first new collection is out for 2019. As usual, there are new pairs of swimwear, boxer briefs, and briefs.
The lifestyle images feature more classic designs with a few fun pairs thrown in the mix. Clever is one of the best “basics” collections on the market. The classics have a great cut, fabric and styles.
Don’t worry there are still some great mesh and prints as well. Clever always comes up with the most amazing prints for swimwear. They make you feel great while on the beach. But don’t worry they also have amazing prints in underwear.
Here is an overview of the new collection.
Swimwear
Boxer Briefs
Briefs
Get all these pairs at the Clever Moda site.
Valentine’s Day may be over, but having fun indoors in your undies is never out of style. Check out the Maskulo
We shot Derek Yates back in 2012. This is the behind the scenes video we did for the shoot. We hope you enjoy this look back.
Black Rose Photography sent us this pic for Thong Thursday! He does a mix of underwear and some more erotic images. If you haven’t checked him out, go to his site
Get great undies at an even better price. Andrew Christian’s Valentine’s Day sale ends tomorrow. Get 30% off with code 30CPD
Michael Wapo (www.instagram.com/michaelwapo) wearing selection of swimwear by WAPO Wear (www.wapowear.com) photographed in Brazilian city Rio De Janeiro.
Wear a fun Jock for Valentine’s Day! Check out TenEleven underwear for a really sexy and fun jock.
This week’s awesome deal is the Baskit Bask Brief. It’s this $12 Tuesday! Remember this pair is only on sale till Midnight!!
You can still make a bright statement in a classic brief when you go with our Bask Brief. Express your boldness with Bold Blue, or declare your perfection with Perfect Pink. Not feeling bold or perfect? You can always get real with Real Red. Choose the color that fits your mood then slide them on – and bask in the glory of you all day long.
Pair: Baskit Bask Brief
Color: Pink, Blue, or Red
Fabric: 96% Cotton/4% Elastane
Sizes: Small – X-Large
Price: $12 – Today only
One group of pics I missed while in Vegas was this series from WAPO Wear.
Model: Phoenix KeatingPhoto: Jarrod Carter
When I first started going to Magic/Project/Curve it was so much fun. There were over 30 brands at the shows, and I would be on the go for all three days of the shows. Luckily, the shows were staggered, and I would hit the last day or second day at Curve and then the last two days of Magic/Project. I would need this time just to get with everyone. And in 2010-2012 it wasn’t always enough time to see everyone.
Back at this time there would be brands that would be in hotel suites. It would be walking from the Mandalay Bay Convention Center to the Hotel and back. These made for super long days. But I really enjoyed it because it was like I was seeing a lot of my favorite people. At the end of the show, I would be sad because I would have to wait another six months to see everyone.
Flash forward to 2016/2017, and I had to miss the shows due to financial reasons. For a full year, I missed the shows. In this time I really noticed how small the shows have gotten. Since 2013, fewer brands have been attending shows. Now the February show has the most people around 10-15, and the August show had about 4-5 brands.
The size of the overall show has gotten smaller as well. Project was both floors of the Mandalay Bay Convention Center, but now it’s only the lower level. Attendance is not just the underwear brands but all brands. Next, it’s expensive to get a booth. You have the cost to attend, travel, hotel and more. It can be 7 figures easy.
So where does this leave shows for Underwear in the future? I think in two more years very few brands will attend trade shows. It’s so much easier with the internet to connect with customers. There is video chat, PDF Catalogs, and video that can help buyers make decisions. While this sucks for me trying to report on the industry, it makes it more cost efficient for brands.
In the future, we may not have Magic/Project, but I will still work hard to find new brands for you guys.
The last Videos in our series is the last overview video of the shows. It was in 2013 and gives you a great overview of both shows. This year I’m working on some new videos that don’t focus on shows but still shows you some of the beat undies and gear.
One brand that I really miss at shows is N2N Bodywear. I would always go out to dinner/drink or something with the guys. They were one of my favorites to hang out with
A brand we have seen several times and still is at the show is 2EROS. We have seen quite a few of their collections over the years. They always make some of the best swimwear and underwear. This year we had their model Mark on the video.
Junk Underjeans has had a few different models over the years. One, in particular, was this one. The muscle stud that wasn’t afraid to rock a thong at the show. This was 2012 and they weren’t at the last show. We will see if
We asked you guys about what you wear to the gym in spandex and swim briefs. We had a great turn out and here is what you guys like to wear and sometimes want to wear.
We asked what you guys wear to the gym. I will say that I was expecting that briefs and thongs would be popular but Jockstraps took the top spot. Guys were only allowed to choose one answer so this is good news but shocking news to me.
This is more of what I expected the first answer to be. The briefs are top and then jocks and thongs. In this question, you guys could answer which you wore to the gym.
I was curious as to what gear you wear to the gym. Most guys don’t wear spandex to the gym. But if they do it’s more runners/tights over other kinds of gear. Spandex is growing but not mainstream yet.
This made me smile. The majority of guys who answered wear swim briefs when they swim at the gym. More than double the second choice. Now we need to transfer these to the beach and pool!!!
I asked would you wear them if you don’t wear them? Swim briefs and spandex that is. One thing we have to change is that most guys want to wear swim briefs and spandex but don’t feel comfy. I hope we can change that over the next year.
If you want to share your gear story let us know!
Good Boy Gone Bad August 2013 from UNB Blog on Vimeo.
Another brand we did videos with often was Good Boy Gone Bad. We did three videos that feature Marko Lebeau. We initially met them at Curve but most of the other years we met with them in a suite. GBGB is one brand that
One of the first times we attended Curve we got the chance to meet Stud Underwear. This first show I met so many people I still keep in touch with today. I wish we had more shows like this!!