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In Gregg Homme

Gregg Homme Interview

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What were the inspirations for each line, is there a story behind them?

The inspirations of our collections come from all different angles: we travel a lot, we read a lot, we web-surf a lot, so we are constantly bombarded by thousands of images from fields that are not necessary fashion.  We are also constantly solicited by our fans sharing their needs and fantasies and finally, we have an incredible creative team.  All this put together reflects in our collections.  As crazy as it may sound, a regular item from the day to day life could be the starting point of a new seem, a new fit or an extraordinary underwear innovative design.

Gregg Homme is known for its incredible use of super soft and stretchy materials, can you tell us about what you used in this collection

Our recent Liquid Touch Hyperstretch Microfiber that we timidly introduced in the KINK of the past season is making a definite statement in this new collection: there no words in the dictionary to explain the tactile sensation of that fabric.  The sponginess and silkiness and that fabric is simply beyond words and to this day, everyone who ever touched that fabric looked back at us totally mesmerized, trying to describe that incredible sensation.  If you get that feeling on your hand, you can just imagine what it feels like when you actually wear it.

Gregg Homme, for the last few years, has done amazing videos; tell us about this year’s video.

There are no doubts about that; our videos are tattooed with fantasies and sensuality.  Our fans not only appreciate them but keep asking for more.  This new campaign is exploring the angle of the Urban Spy Voyeurism: who can pretend not being drawn to check the cute neighbor walking around his apartment in his underwear?

Where did you get the idea for the plot?

We are well surrounded by a very gifted creative team: there is a perfect synergy between the internal staff and the outside agencies putting all the results together.

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In Men's Underwear

Brief Distraction

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Today’s Brief Distraction is the Perfekbum from Gregg Homme. The very well-rounded PERFEKBȖM collection is yet another ground-breaking creation by Gregg Homme that endows the wearer with fuller, better defined buttocks, especially beneath gym pants and similar thin-fabric bottoms. The clever little secret is an elastic string bum outliner sewn just under and behind the pouch, running between both cheeks (but not like a thong – the elastic string runs on the outside of the garment!) and up to the middle back of the waistband. Made from a liquid-touch, hyperstretch microfiber for maximum comfort and minimum worry, the PERFEKBȖM collection is the perfeckt addition to the fashion-forward thinking man’s wardrobe!

Find these at the Gregg Homme Site!

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In Gregg Homme

Style Brief – Voyeur Line

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We are having a Gregg Homme week and what better line to profile then the line we are giving away. The Voyeur line is available in four different styles; briefs, square cut briefs, string and thong!

  • Briefs: The VOYEUR collection briefs by Gregg Homme are designed in a hyperstretch microfiber with ‘liquid touch’ attributes – soft and thin, but very sturdy and immensely flattering to the body’s outline. Details: high-riding leg holes, seamless seat, high-volume center half-seamed pouch, and the Gregg Signature sewn onto front center of a low-rise, 1/2-inch elastic waistband.
  • Square Cut Briefs: The VOYEUR collection square-cut briefs by Gregg Homme are designed in a hyperstretch microfiber with ‘liquid touch’ attributes – soft and thin, but very sturdy and immensely flattering to the body’s outline. Details: square cut form-streamlining leg holes, seamless seat, high-volume center half-seamed pouch, and the Gregg Signature sewn onto front center of a low-rise, 1/2-inch elastic waistband.
  • String: The VOYEUR collection string by Gregg Homme is designed in a hyperstretch microfiber with ‘liquid touch’ attributes – soft and thin, but very sturdy and immensely flattering to the body’s outline. Details: T-back, seamless pouch, and the Gregg Signature sewn onto front center of a low-rise, 1/4-inch elastic waistband.
  • Thong: The VOYEUR collection thong by Gregg Homme is designed in a hyperstretch microfiber with ‘liquid touch’ attributes – soft and thin, but very sturdy and immensely flattering to the body’s outline. Details: Y-back, high-volume center half-seamed pouch, and the Gregg Signature sewn onto front center of a low-rise, 1/2-inch elastic waistband.

Colors available in this line are: Black, White, Red, Purple and Sky Blue. You can get these directly from the Gregg Homme Site! (Remember use code UNBGH)

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In Brief Distraction

Brief Distraction

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Today’s Brief Distraction is from the Gregg Homme Kenya line! This picture is censored but you can go to the Underwear News Briefs Tumblr page and see the uncensored version!

The KENYA collection by Gregg Homme – inspired by man’s wilder, more primitive side and his irrepressible inclination to let loose and party with the rest of the pack! Yet there’s nothing primitive about the KENYA collection’s design: part leather

Remember you can get 10% off at Gregg Homme till Wednesday!

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In Gregg Homme

Gregg Homme Voyuer Giveaweay

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Do you want to win some of the Gregg Homme we talk about this week? If so then you have your chance! We have teamed up with Gregg Homme to give away a few pair of the Voyeur line! The prizes are:

  • First prize:  3 pairs of any styles-colors-size from the VOYEUR collection
  • Second prize:  2 pairs of any styles-colors-size from VOYEUR collection
  • Third prize:  1 pair of any style-color-size from the VOYEUR collection

You may only enter once and winner will be announced on Friday!

Rules:

 

  • NO PURCHASE NECESSARY”
  • All people entering must be 18 years or older.
  • The Sweepstakes starts Monday, May 7, 2012 and runs through  May 10, 2012 at Midnight, EST
  • To enter you must fill out the entry form on the UNB Facebook Page. All mandatory fields must be filled out, failure to do so will disqualify the entry.
  • Prize descriptions.
    • First prize:  3 pairs of any styles-colors-size from the VOYEUR collection
    • Second prize:  2 pairs of any styles-colors-size from VOYEUR collection
    • Third prize:  1 pair of any style-color-size from the VOYEUR collection
  • You may enter once in the giveaway. Duplicate entries in this time will be disqualified.
  • By entering you consent to be entered into the Gregg Homme email list.
  • Odds of winning will be determined by the number of total entrants.
  • If technical problems arise, the sweepstakes will be extended by the same amount of time. All decisions by UNB are final
  • Winners will be selected at random and announced on (end date) on the UNB site
  •  Winners first name, last initial, and city/country will be posted on the site. Winners will be notified by email and will have 7 days to confirm their info or a new winner will be selected.
  • We reserve the right to substitute prizes for equal or grater value.
  • The sweepstakes may be closed at anytime.
  • For a list of winners or to contact use please email at info@underwearnewsbriefs.com
  • This sweepstakes is being run in the State of Georiga, USA.
  • “VOID WHERE PROHIBITED BY LAW”

 

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In Gregg Homme

Review: Gregg Homme Voyeur Brief

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The pair I was lucky enough to review is the Gregg Homme Voyeur Brief.  This is a first time we have reviewed Gregg Homme on the site. It’s part of our week long celebration of the new Gregg Homme line. There will be many fun things this week, so stay tuned!

I will say when I first took the pair out of the envelope I was a little worried. Because the pouch looked a little small and I wasn’t sure I was going to fit in it. This was a worry I should not have had, after many years of seeing them at Curve, I know their fabric stretches and fits your body like a glove!

This pair I wore to work to see how it would hold up during a day. The fabric really was form fitting and a bit sheer. Which to me added to the sexiness of the pair. There is nothing better then wearing a sexy pair of underwear to work to give you a little bit of extra confidence through out the day!

The Voyeur Brief has a very thin waistband and it held up through the day. I was very impressed on this pair. My only complaint and it was a minor one was the tag bothered me a few times but nothing too terrible. The sizing is pretty much spot on and I had no issues at all. If you follow the sizing guide on the Gregg Homme site you should be fine!

These would make a really awesome date night pair of underwear. It is super sexy with a hint of sheer. It made me feel sexy all day. I would definitely recommend this pair for anyone who likes sexy underwear that wears well! It goes back to what I have always said, “Gregg Homme does sexy and does it well.” Unlike some sexy undies these you can wear and are not made to come off after an hour of wearing!

Pros:

  • Fabric was amazing
  • Sheer but not totally see through
  • Sexy done right

Con:

  • Only one was the tag annoyed me about 2-3 times, but wasn’t bad
Fit- 5
Material- 5
Construction- 5
Look- 5
Daily Wear- 4.5
Overall- 4.9

 

This pair was furnished for review by Gregg Homme. Right now you can save at Gregg Homme and get 10% off with code UNBGH, just for UNB readers till Wed!

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In Brief Distraction

Brief Distraction

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We kick off Gregg Homme week with a full 5 days of all the new Gregg Homme for 2012! We will have Brief Distractions, Reviews, Interviews, a Giveaway and more! In honor of the Giveaway, we present today’s Brief Distraction, the Voyeur line!

One look at the VOYEUR collection by Gregg Homme is enough to invite a second glance… usually followed by a long lascivious stare, so don’t say you weren’t warned! Then again, anyone wearing a VOYEUR item is most certainly enjoying the attention

Available in a brief, boxer, thong and string! More info in tomorrows Style Brief on the Voyeur! Remember to use code UNBGH on the Gregg Homme site before Wednesday for 10% off!

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In Gregg Homme

Gregg Homme UNB Only Sale

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To Celebrate Gregg Homme week we have gotten an exclusive sale with Gregg Homme! They are giving us 10% off everything! That’s right we said EVERYTHING!

  • This is the first discount  on the new collection
  • This adds over and above the already discounted stuff (this means that you get an extra 10% over the already discounted price)
  • There are no limits in terms of value or territory.
  • Sales goes for May 7-8-9 2012

So don’t miss out on the first sale!

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In Andrew Christian

Style Brief: Almost Naked Elite Brief

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Are you a fan of ergonomically designed underwear? If so then you need to check out the Andrew Christian Almost Naked Elite Brief. The Almost naked line has always been a favorite of the guys at UNB. The pouch holds you just right with our confining or restricting you through out the day.

  • Anatomically correct pouch with fun snuggle fit
  • Extra room in front, just where you need it
  • Made from the softest fiber in our collection
  • 94% super soft rayon, made from bamboo & 6% Spandex
  • Sides measure around 3 inches (7.6 cm) from top of waistband to leg opening
  • 1 3/8 inch (3.5 cm) contrast logo elastic waistband
  • 3/8 inch enclosed elastic at legs

You can get this at the Andrew Christian website!

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In Brief Distraction

Brief Distraction

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Today’s Brief Distraction kicks off a week of Gregg Homme. We have a lot of things planned so you need to come back every day to see them! Todays pairs is from the Mood line!

Whether you’re aware of it or not, our state of mind is often heavily influenced by what we wear. Gregg Homme finds the juste milieu in terms of underwear with MOOD – a collection of styles specially designed to soothe and relax a stressed mind to!

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In Go Softwear

Go Softwear B-EROTIC Collection

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Go Softwear introduces the B-Erotic Collection.  This ensemble is designed in a rayon-spandex/satin mesh fabric for an Alluring and Provocative European flair. It comes in a hi-cut brief, full-cut brief, jock, V-neck tank and a super sexy CHEEK brief combining a brief/jock design all in one. The colors consist of Turquoise, Surf Green, White and Charcoal. The B-EROTIC Collection is available through Go Softwear site and at stores throughout the country.

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In Bum Chums Underwear

Review – Bum-Chums Sneak Peek Hip Brief

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The saying usually goes ‘Now you see it, now you don’t’ … but the Bum Chums Sneak Peek briefs let others see it all day long! This particular pair comes in black and features mesh-body brief with their signature, logo waistband. The Waistband is elastane, while the body of the brief is made of nylon and lycra.

I tossed these briefs into my gym bag, knowing that I would be heading out straight from the gym that night for and event before a late dinner. Upon first inspection, I noticed that the rise was slightly lower than a previous pair of Bum Chums I had reviewed a week or two prior. I preferred this lower rise, and also how thin and light the fabric was, fitting nicely under my ‘straight from the dryer’ jeans that night! I always enjoy knowing that I have a fun secret under it all!

Who couldn’t resist a pair of mesh briefs? Especially in a black basic cut like this particular pair! The briefs were quite comfortable, with a soft waistband and elastic trip. I really enjoyed the fact that these had a single-layered pouch; I have noticed that many brand double layer the front of mesh briefs for some reason or another. There is a center seam that runs down the front of the pouch, while the rear is constructed of a single piece. The cut of the brief accentuated my assets quite nicely, however, the pouch didn’t have much of a contour to it, squishing my ‘gents’ quite close to my body … This didn’t look right, I have come to find that for a mesh brief to achieve a certain level of ‘sex appeal,’ they have to have more of a pouch to properly present things up and out, as opposed to compressing them.

Like with all Bum Chums, my only real complaint it the large tag fixed to the outside of the wait band on most of their garments. This tag is far too large, and doesn’t have much of a purpose other than carrying a logo. There is a size and care tag sticker fixed to the inside of the waistband, which is meant to be removed before use, however, I am the first to forget such instructions. The pouch was also not quite roomy enough.

Pros

  • single layered pouch
  • sheer, soft mesh
  • soft waistband

Con’s

  • uneven seaming
  • small pouch
  • front logo tag

 

Fit  3.5
Material  4
Construction  3.5
Look  5
Daily Wear  3.5
Overall  3.5

This pair was furnished by Bum-Chums and can be found at http://www.bum-chums.com/shop/index.php/

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In 10 percent

Jack Adams Releases New Gridiron Jockstrap

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Jack Adams will release the new Gridiron Jockstrap on May 25, 2012 as it follows through on its plan to become a leader in the jockstrap market. This is Jack Adams’ third jockstrap style released in 2012 with even more planned for the remainder of the year.

The new rugged Jack Adams Gridiron Jockstrap was designed to capture the essence of an athletic experience. It has a thick two-inch waistband with a drawstring and a bold zipper front. Meanwhile, the soft four-way stretch mesh wicking fabric will keep men cool in the most humid conditions. This sexy jockstrap also provides the ultimate in comfort and support with the roomy contouring front pouch that Jack Adams is known for. It’s so comfortable that it will become an everyday jockstrap for many. Made from 95 percent polyester and five percent Lycra, the new Gridiron Jockstrap is available in four colors: black with white trim, white with black trim, black with red trim and black with yellow trim.

The Jack Adams Gridiron Jockstrap is available for pre-booking online exclusively at 10percent.com. Upon its release, the Gridiron Jockstrap will be available at other online stores as well as local community retailers around the world.

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In 2(x)ist

Style Brief: 2(x)ist Primal

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This past year has been the year of the animal print. But, what if you just wanted a little bit of the print to show your style? Well, you are in luck now with the Primal line from 2(x)ist. The new line has a waistband that is animal print. Meaning it’s just a touch of print and you aren’t overwhelmed with a wild print. Primal would be perfect under some low rise jeans, showing a cool waist band.

The line features:

  • 8% Nylon / 12% Spandex
  • Ultra-Contoured Pouch
  • No-Show Rise
  • Colors: Black or Tan
  • Styles: No-Show Brief and No-Show Trunk

Pricing is $30 for the brief and $34 for the Trunk. They are available at the 2(x)ist website.

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In FU e=fu8

A Brief History of FU e=fu8 Underwear

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Recently WWD had an extensive article on the multi billion dollar, global men’s underwear industry. Men’s underwear has come a long way from when there was just not that many choices; & most were packed 3 to a box, purchased without much thought, time or attention. Men’s underwear was literally in the closet; worn for utilitarian purposes & nothing more. There was no fun in the search & purchase of men’s underwear, unlike women when they purchase shoes. Calvin Klein changed all that back in the 1980’s with his traffic stopping Time Square poster. 2(x)ist became the hot, must own, wear, seen & be seen in underwear in the 1990’s.

Today there are well over 100 brands that carry the designer’s name (Andrew Christian, Michael Kors, Tommy Hilfiger, Calvin Klein); & those that have some sort of cute eye catchy formula (2(x)ist, C-IN2, 4Skins, 2Wink, 3G); until I created FU e=fu8 Underwear. Currently mine is the only brand that features my name and an enigmatic formula.  With a name like FU, I had to do sexy well made underwear (it would be a crime against male sexuality if I didn’t), and e=fu8 is my exclusive, trademarked formula for The Pleasure Principle.  Life is short, maximize your pleasure principle. I hope guys who wear my FU e=fu8 Underwear & those who see it will be reminded to carpe diem, & make the most out of their precious time; to spend it pursuing things that bring & enhance their life’s pleasurable experiences.

Unlike 99% of the brands out on the market today, FU e=fu8 is made exclusively in Manhattan, NYC.  This is due to my love of New York being the fashion capital of the world; and wanting something to be created in Manhattan’s resurging and famous Garment District.  It is my second home & is getting a second reincarnation; much like the Meatpacking District in NYC. It all started here in NYC; but so far, there have been buyers from Canada, Boston, Philadelphia, Ohio, Illinois, Germany, Austrlia, Portugal, California & of couse New York City.

I wanted to produce and design high quality well made underwear that will give guys confidence & that extra bounce in their step. The fabric is ultra soft and has a nice stretch, so you feel supported. The finest materials were sourced to make this underwear collection; the fabric is the best available, a plush high thread count 95% cotton, 5% spandex, I went with this premium & more expensive cotton; b/c I found other brand name briefs on the market use a very thin cheese cloth/rag feeling cotton that loses its shape after a few washings. I refuse to cut corners & sacrifice quality. I wanted to design & create something that I would want to wear myself (and I do) & be proud to have my name on it (and I am). I carry my current FU e=fu8 Underwear collection around all the time; people are instantly captivated when they see, feel & touch it in person.  At a recent birthday party for a female friend, before the evening was over, I had orders for 7 pairs from the guys at the party, and in a recent FU e=fu8 Underwear 2 day photo shoot, the model instantly feel in love with the Pleasure X8 Cut once he had them on; and the makeup artist begged me for a complimentary pair. I hope guys have as much fun wearing FU e=fu8, as much as I enjoyed designing it for the image & style conscious 21st century men who are always on the go.  FU e=fu8 Underwear is the bold, daring, new men’s underwear line that could… and the saga continues with jock straps, tee shirts, swimsuits in the not too distant future.

In honor of spring & summer, complimentary S&H on order $45 & over, enter code: FUefu8 to reedeem at checkout, http:fuunderwear.com

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In Men's Underwear

UNB Expands our Social Media

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We just concluded our annual readers survey and one of the questions was how we should expand our social media. A wide majority wanted us on tumblr followed by Pinterest. Well we have created both.

If you were on Pinterest we have been playing around with it for a few weeks now, and will continue to post to it. Our address is http://www.pinterst.com/unbblog. We have a few boards and will expand as we go, follow our boards!

Next is tumblr! More and more people wanted us to start a tumblr. We have done just that and we will let you know it will be a little more racy then the regular UNB site! We won’t go too far but we will add more pictures there, some we can’t run on our blog, due to hosting rules. We have some pics from C-IN2, Andrew Christian, Timoteo/Cellblock13 and Todd Sanfield’s new book Hotel Motel book! Find us at http://underwearnewsbriefs.tumblr.com

We are always looking at ways to expand and grow in social media. Follow us on both!

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In Cover Male Underwear

Freshpair Q&A with Cover Male Creative Director Tarek Al- Halabi

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Our friends over at FreshPair.com sent up some exclusive Q&A with Cover Male. They are one of the newest brands on the market. The thing you notice most is they are fun and bright!

Cover Male, which just launched in January, has already had a great response from consumers. What do you think sets Cover Male apart from other sexy men’s underwear brands?
As Cover Male’s Designer, one of the main things that I try to concentrate on is always having that touch of elegance and sophistication in every single piece designed, not only to create timeless and classic undergarments for the modern male, but to create/boost the self-confidence and self-satisfaction that every man deserves. I believe that Cover Male works well on portraying these elements with its bold colors and modern cuts; making Cover Male the new “it” and “must-have” brand of the year.

What advice would you give to the man who’s not familiar with fashion underwear?
The advice I’d give to all men in general is to be more aware of what they are rocking down under. Men’s jeans are not as they used to be anymore. Low-rise jeans are now made to sit on the hips leaving the waistband of their underwear exposed. Their underwear is more visible than they think, a slight bend over or a lift an arm can show the world what they’re wearing down under. So make sure to have a pair of underwear that looks good when you accidently show off that side of you; just have one of Cover Male’s waistbands for that brief flash tease, it should do the trick.

Is there a style you’d recommend to the man who’s considering buying his first pair of Cover Male?
Yes, I would recommend our basic cuts: Waisted-Up Bikini and Waisted-Up Trunk. The comfort of these styles is amazing! They provide a great fit, impeccable flexibility and most importantly, a great workout companion under your shorts

Stay tuned for Cover Male Cotton Collection and Sports Collection coming soon to Freshpair. Find more of this interview at the Freshpair blog,  http://www.freshpair.com/blog/exclusive-cover-male-interview/

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