Today’s Brief Distraction is from ES Collection. We are getting ready for Summer and these ES Collection swimsuits are making us hope it will get here faster!
This week’s Underwear of the Week is the Candyman 9696 Black/Silver/Blue Zipper brief. We just celebrated Valentine’s Day and this pair could have been really fun on a date. It was just released as part of the first collection from Candyman. It’s really fun and I wouldn’t say it was for every day wear but a date night or anniversary would be ideal.
The reasons this pair made our underwear of the week is:
- Low rise brief cut
- Has a modern design with lineal cuts in three different colors with metallic finish
- Side zipper that gives a modern twist
- Elastic edges around the waist and legs for a good fit.
- Composition: 93% Polyester, 7% Spandex.
This pair is retailing for around $25. It just came out and should be appearing at retailer on the net and in stores!
Ready for some sales? Check out some of the new arrivals from Clever, Candyman and more at Premium Underwear Store. Just use code PRM20 at check out to get your savings. Also there is free shipping worldwide! Sale expires Sunday!
Today’s Brief Distraction is from photog Andres Ramirez. We really love his work and hope you do too. We hopefully will be getting a new batch soon! Enjoy this one till then!
Eric Turner is one of my favorite people in the world of Underwear. I got a chance to meet him a few times at Magic. He’s very much down to earth and a great guy. He posted this on his Facebook page and I wanted to share it here. He’s raising money for Aids Walk Houston. If you can give money to a great cause, please support Eric in this! Let’s try to get him to raise more money then ever before!
Here is what Eric wrote:
I grew up Mormon, outside Salt Lake City in a wonderful family. They did everything they could to make me feel loved, but ultimately the ‘demons’ that weren’t visible on the outside as I grappled to balance my religion and my identity, controlled how I felt about myself. I contemplated suicide regularly, and thankfully never took the steps to do such a selfish thing. Eventually, I learned to love myself and grew into the man I am today. It was a long and exhausting process.
As a result, I’ve always tried everything I could to help show LGBT youth that the harder they try, they WILL be able to overcome their challenges and make something of themselves. When I lived in Salt Lake City, I partnered with several business partners to create a new, mainstream gay club that gave those at-risk youth a place to feel welcomed and feel at home. It, a gay club, grew to be the largest nightclub in Utah. With that same spirit of unity and togetherness, I’ve teamed with Team LIVE in the Houston AIDS Walk for two purposes:
1- LIVE is a non-profit that was started to fight the stigma associated with HIV/AIDS. Having been in a serodiscordant relationship, I’ve seen firsthand the struggles that those who are positive face, and I believe as a community we have an obligation to protect our own and end that stigma.
and 2- I’ve partnered with LIVE so that the funds I raise for LIVE with the walk will be used to create a new festival in Houston that will reach out to these at risk groups- LGBT youth and those living with HIV/AIDS, and will create a scholarship fund to help those groups grow through their struggles, learn to love themselves, and eventually give back to our community much in the same way I’m trying to do with this. I believe very strongly in this, but I can’t do it without help. Please, please, please help me- help LIVE- reach out to these groups to make a difference not only in their lives, but to show them that there is more to living a healthy, fulfilling life as an LGBT individual than the party scene.
I believe that individuals are capable of great things, and when you have the power of unity, the community becomes unstoppable in what it can achieve. It’s for this reason that I ask you to support me for the Houston AIDS Walk, and join me in fighting stigma and strengthening the part of the gay community that values people, education, and giving back to the community.
Please visit my fundraising page to read more and click ‘support me’ to help: www.aidshelp.org/participant/erictastic
REFRESH YOUR DRAWERS – Keep your underwear fresh with 25% Off Hugo Boss Basics while supplies last. Plus, new arrivals from 2(X)IST, C-IN2, and BLUEBUCK. Check them out!
Also we will have something special to post coming up, featuring Men’s Underwear Store soon! Stay tuned
Today’s Brief Distraction features ES Collection. We hope you have a very fun “Singles Awareness Day” or as others call it Valentines Day! Check out all the new undies/swimwear at ES collection website
An old marketing adage simply states, “sex sells.” Men’s clothing company Andrew Christian ran with that idea and proved it to be true as their alluring, second-skin intimate apparel became coveted the world over thanks to racy promotional videos featuring Adonis models wearing – or removing – their flattering products.
But with the dawn of 2013, Andrew Christian decided to also prove that safer sex sells – the company teamed up with Wet, a leading distributor of personal intimate lubricant, and AIDS Healthcare Foundation (AHF), the largest global AIDS organization with nearly 200,000 clients in 28 countries, to promote safer sex through condom use. This smarter, safer, and still sexy attitude towards intimacy was dubbed by AHF President Michael Weinstein as “The New Sexual Revolution.”
“Fifty years ago, the term Sexual Revolution meant sexual freedom, and that revolutionary acceptance of sexual liberation brought about important cultural changes that helped shape the world we live in today,” Weinstein said. “We believe that in the 21st Century, the New Sexual Revolution needs to also be about respecting yourself and your partner enough to use protection and prevent the spread of HIV and other STDs. We hope this new outlook will also bring the much-needed cultural normalization of safer sex practices.”
WET provided condoms and lubricant to be included in all Andrew Christian underwear orders. AHF provided messaging on a small card that will also be included in the orders, encouraging people to join in the New Sexual Revolution by protecting themselves and their partners with condom use.
“Wet is proud to be a part of this effort with AHF and Andrew Christian,” said Michael Trigg, CEO of Wet’s parent company, Trigg Laboratories, Inc. “We believe that companies are like individuals, each creating their own ‘karma.’ Giving back has been paramount to Wet since our inception. Education and access to safer sex materials is critical for all cultures across the globe.”
Andrew Christian’s latest video, which is dropping on February 1 at http://www.andrewchristian.com/socialvideos, features two of the company’s most popular models going through dozens of AHF-brand LOVE and ICON condoms as they celebrate the arrivals of their Andrew Christian underwear orders. These branded condoms are distributed for free by AHF through its websites, mobile testing units, at testing events, and through the innovative nationwide condom distribution initiative Condom Nation, which features an 18-wheel big rig that drives cross-country distributing condoms and sharing information about safer sex.
As a highly sexualized brand, Andrew Christian considered it an important use of their marketing power to promote condom use. The company has become a trusted source of fun and sexy promotions, and is now showing the fun and sexiness in condom use. The apparel line then approached WET and AHF to ensure two additional tools that make condom use effective – water-based personal lubricant and a trove of accurate STD-prevention information – were present in the campaign.
Andrew Christian distributes about 9,000 orders per month worldwide, so the company has committed to a guaranteed distribution of 27,000 condoms during the three-month safer sex campaign. Additionally, the company expects their safer sex video dropping on Friday to garner at least the average amount of traffic they have come to expect from their racy videos of about one million views in the first month.
“Last year Andrew Christian’s marketing campaigns went viral due to our extremely sexual videos,” said head designer Andrew Christian. “Using that sexual attention to our advantage, we feel like now is the perfect time to reinforce the importance of safer sex to our fans and community.
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Between now and February 14th (at midnight), enter discount code “itsagas” (without the quotes) in the coupon box on your shopping cart page then click the Add Coupon button to register the code and 15% will be deducted off the product total of your order.
Just remember, act fast as it’s only valid for the next few days. * offer is not retroactive and discount is not available on already reduced sale items. Shop at: http://www.jockstrapcentral.com |
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You have 2 Days left in the Male Basics Valentines Day sale! Use code MBLUV at check out to get 15% off all their eroticwear colleciton
Shop at: http://www.malebasics.com |
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Till Thursday UnderGear is giving you 25% off 3 or more items. Just use code U2AL at check out.
Shop at http://www.undergear.com |
Today’s Brief Distraction is another picture from PetitQ. We hope to see more from them this year. They started with a small core line. I will see them next week and will bring you more news about them. The model you may recognize is Benjamin Godfre.
Stonemen is a lifestyle brand f or those who value quality, design and immaculate attention to detail. The only underwear label ever to create a seamless 360 digital print, Stonemen has searched far and wide to bring to you unique q uality underwear with a fashionable edge.
Art directing all images themselves, Stonemen bring you unique prints inspired by natural landscapes, with images offering a sense of freedom with a retro twist.
Following the success of the men’s range, Stonemen’s stylish and colorful designs were such a hit that women from all over screamed “What about us?!” and so Stonemen for women was born. With the same amount of detail and quality you can match your ‘his’ with ‘hers’ and ‘ hers’ with ‘his’!
Stonemen is the creation of three friends who got together with a mission of creating the perfect men’s underwear. They had enough of the boring and uncomfortable underwear that was available in the marketplace and wanted to create something that was stylish, comfy and just damn AWESOME.
“ We wanted to create a fashion forward piece rather then just plain underwear – leaving the attention to detail in the prints and having classic, clean cuts and top quality fabric with a simple and sophisticated elastic waistband. We bring you underwear with untainted images meaning no seams, splits or breakdown of pattern in our perfect 360 digital images.” ‐ Marc Debnam, Creative Director.
Everyone in the fashion world is saying print is in, so throw away those white cotton jocks and update your undie s drawer with the latest STONEMEN!
Today’s Brief Distraction is another awesome pic from Jockstrap Central. This picture features the new Activeman Jocks. We have a few more of these to share! So stay tuned.
It’s Tuesday that mean’s its $12 Tuesday for Baskit. This week’s pair that is on sale is the Simple Briefs. The best part is you can get one of 5 different colors. Make sure you check the specials page for more pairs on sale.
Thanks to everyone who entered! We are pleased to announce the winners of the 2(X)ist Love. We will be sending out this week and hope you get them in time for Valentines Day! But that will depend on the Postal Service! With out any further ado let’s get to the winners:
- Dustin S, Beverly Hills, CA – Small- Scotts Red No-Show Trunk
- Thomas G, Carrollton, TX – Medium Black Contour Pouch Brief
- Daniel B, South Bend, IN – Large Scotts Red No Show Trunk
All winners will be contacted by email and will have to confirm address/shipping info before prizes will be mailed out. Look for another giveaway soon!
His Trunks is having a sale on Geovanny underwear until February 15th with the discount code “VDAY” act fast and get SEXY!
We bring you another amazing picture from the new ES Collection swimwear shoot. Summer is around the corner so check out all the great new styles!
Today is your last day to enter the 2(X)ist Love Giveaway. We are giving three pairs to three different lucky readers. We will announce the winners tomorrow. But you have one last chance to enter. Enter at the form below. Also find the 2(X)ist Love Giveaway rules on this post
Today’s Brief Distraction is from PetitQ by Arthus & Nico. We reviewed this collection last year and I will be seeing them in a week in Vegas. They show a series of pictures with Benjamin Godfre and photographed by Allen Zaki.
This was one of the funnest Underwear of the Month races. We had some participation by all the brands! I checked the results a few times and the lead kept changing. I wasn’t sure who would will till now! The pair you guys chose in voting is the Gregg Homme Charged Jock! Here are a few things you guys said when voting:
- Sleek,sexy & smart! – Lawrence D
- Clean lines and simple yet comfortable design.
- The most romantic of the group. This is “the” month for romancing and this jock shows your attribute to it’s greatest form.
jo d - Sexy pouch, great fabric and a waistband that stays where you put it!
- They are fab – Paul R
- la matière du modèle Charged de Gregg homme est à la fois une matière contre la sudation et aussi une matière sexy du fait que la maille est semie transparente le fait d’avoir une couleur différente sur le même produit et la touche finale via la ceinture sexy (I was going to post the Google Translate as well but it made no sense, so enjoy it in French)
We hope you will check out the the Charged Jock and maybe pick one up for Valentines Day! Find this pair and more at the Gregg Homme website
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Todd Sansfield Underwear is running a 40% off closeout special on the light blue trunk for those of you that would like to take advantage. It will end Sunday, February 10th. |
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Get 20% off your order. Enter Code VALENTINE between February 8th through February 10th, 2014 and recieve your sexy goodies in time to make your Sweety’s heart skip a beat!
Shop at: http://www.gregghomme.com |
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Are you a fan of Nasty Pig? Well the Systematic Briefs, jocks and socks are back in stock!
Shop at: http://www.nastypig.com |
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CA-RIO-CA is having a Rio Canival sale. Get $20 off your order. Use code Carnival13 and spend over $99 to get the $20 off!
Shop at: http;//www.cariocawear.com |
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Valentines Day is around the corner, Make sure you check out the Show-It brief in the featured color for Valentines Day!
Shop at: http://www.andrewchristian.com |
Today’s Brief Distraction is from Jockstrap Central. This is Trent in the Activeman Elite Jocks. You maybe asking about the model, here is what Jockstrap Central had to say “As for the model, in case you don’t know, Trent worked for us a number of years ago and was one of our most popular models ever. Well, now he’s back working with our new photographer and I really believe this is some of our best work so far.”
The Underwear of the Week this week is the Timoteo 2.0 Long Johns. Many places are having massive snow storms. Its time to be warm and fashionable. I first saw these at Magic in August and fell in love with them. They are colorful and fun. Long Johns are no longer white and boring. These are available in the blue in the picture and also in black and white!
We feel that is makes the perfect pair for the week! It’s great to see more and more underwear companies put their spin on classic pairs.
Reasons this is our underwear of the week:
- It’s both form and funciton (Fashionable and keeps you warm)
- Can be worn at long johns or lounge wear
- Made of cotton spandex for a great fit and strecth. Super comfortable.
- Features the newly designed Timoteo Sport 2.0 waistband in Royal Blue, Kelly Green and White
- Available at the Timoteo website for $36
Let’s face it they are fun. Find these and more at the Timoteo Site
Make room in your top jock drawer for your new favorite. Following the success of their Liberty Modal Trunk and Sports Briefs, Activeman set out to reinvent the fashion jock with the the Elite creating one of the most stylish, comfortable and affordable jocks out there.
The best news is they’r’re regularly priced at $14.95 but for the next two weeks Jockstrap Central is offering these jocks at an introductory price of $13.95.
Here’s the details:
The Elite jock has a contoured solid colored pouch edged in contrasting piping consisting of mostly cotton with a touch of Elastane to maintain shape, comfort and to provide a perfect fit.
Complimentary to the pouch, a 1 inch plushed elastic travels from the top of the pouch, parallel to the waistband, to the back and becomes the leg straps of the jock. To add an extra dash of style, those straps have a centered contrasting stripe running through them. Stunning.
With it’s luxury feel and stunning looks, the Elite will make work a bit more bearable and play a whole lot more fun. Jockstrap Central has the Elite in four fabulous colors combinations: black with white, white with black, red with black and our favorite, yellow with black.”
Today’s Andrew Christian is from Andrew Christian. This pictures features the Tighty Whitie Punked Brief. Left is Bubble Gum and right is Teal. The models are Daniel S., Brandon Wertz
You have one more day to vote in the Underwear of the Month! So don’t forget to vote and make your choice heard! Your choices are between the brands 2EROS, Gregg Homme, Baskit and 2(X)ist. Go check out the pairs and vote.
Also don’t forget to enter the 2(X)ist Love giveaway! Enter that giveaway at the 2(X)ist love Giveaway Post!