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Get ready for what is sure to be the most traffic-stopping Times Square takeover since the Naked Cowboy first appeared on the scene. Undergear, the popular online retailer of men’s underwear and apparel is proving that it’s hip to be square with their upcoming Times Square photo shoot this Friday (October 2nd). Undergear is already well known for featuring some of the sexiest brands and models in the business – come and see them in person from 10 a.m. to 2 p.m. kicking off at the Red Steps on 47th and Broadway. Follow @Undergear for location updates throughout the shoot.

Fans and media alike are invited to get up close and personal with a group of Undergear models as they pose in the latest styles from http://www.undergear.com. In continuation of their new viral campaign “Where Do You Wear Yours?”, Undergear models will grace the busy streets of New York wearing only their underwear.

At the photo-shoot, viewers are encouraged to upload photos and videos of the models onto Twitter in reply to @Undergear, the company’s official Twitter account. Throughout the shoot, visitors will be able to take pictures with the models and score hot giveaways like chapstick, dog tags, discount cards and more.

If unable to attend make sure to check out Undergear’s social networks for images and videos from the photo-shoot.

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I know we have all seen the new underwear coming out to help guys control what they have…putting it nicely. Women have had Spandex for years to make them appear slimmer to the public. Now, guys are beginning to want the same thing. Equmen has come to the rescue be creating slimming fashions for men. I was very curious about how their products work. You know you’ve seen things online and wondered if they actually worked. Being a tall beefy guy, these really struck my interest and I had to give them a try.

Equmen’s mission statement is:

EQUMEN™ enables men of the world to be at their best.  Using the latest high performance technologies and state-of-the-art designs, our garments are engineered to optimize and energize the body, from street to sport, work to weekend.

EQUMEN™ is about looking sharp and living smart.  Every man, every day, every wear.

You may ask what this mean to you? The underwear they make helps with posture, slimming, and back pain. They do this by helix mapping used in making the underwear. Helix mapping is a system used to support and reinforce the body’s natural structure to the core. It sounds scientific and confusing for underwear, but it’s just a way to say they have really researched their underwear and believe strongly in its purpose.14

I received the two styles…the Singlet and Long Boxer. I decided to wear them to a networking event. Why not try to show my best there? I got out of the shower and I have to ask, “Have you ever tried to put on something nylon/spandex blend after a shower?” It doesn’t work well! I wrestled with the singlet to get it on. When I say singlet, it’s more like a tank top than a wrestling singlet. Had I waited a few minutes, I would have been able to get it on much easier. I tried for about 10 minutes. I wish I had recorded the experience. It would have made for a great YouTube video. I finally got into it and headed to my event. Something I noticed is that it really improves your posture. I noticed how I was standing up unusually straight throughout the night. It also made me slimmer, yet no one said, “Have you lost weight?” I could tell!

I had concerns about the boxers. As you know I’m not a boxer fan, but I do try to keep an open mind. At first, I thought they were going to get loose as the night carried on and drive me crazy. They didn’t! They provided great support and I hardly noticed I was wearing boxers; amazing in itself! They fit great, even though I might have been able to go with a smaller size.

Singlet

Fit:                   5
Materials:          5
Put Together:    5
Look:                4.5
Daily Wear:       5

Overall:            4.9

Long Trunks

Fit:                   4.5
Materials:          5
Put Together:    5
Look:                4.5
Daily Wear:       4.5

Overall:            4.7

You can see the entire line on the Equmen website located at http://www.equmen.com. The singlet retails for $99.00 for the High Compression we reviewed or $109 for an extra high compression version. The Enhancing Body Fit Trunks are $60. Also, look at the trunk and briefs.  The underwear I reviewed was furnished by Equmen.

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Underwear guru and fashion designer Andrew Christian is taking a brand new approach to find the new face of Andrew Christian for 2010. Christian is taking to the streets, going directly to the ones who created the brand into what it is today, allowing fans to have a say in who they want to see representing the brand next year. Starting this weekend, Andrew Christian embarks on a season long tour hitting various cities across the US trying to find his new model.

Starting this past Friday, September 25th in Detroit, MI and ending in December in Cincinnati, OH; Andrew Christian takes a cross country trip looking for the perfect person to work his brand next year. Potential models can sign up at the venue, before Andrew’s arrival, and when Andrew arrives, the contestants will then have to model in a pair of Andrew Christian underwear and go through a few physical and mental tests to see if they have what it takes. The audience at each venue will also help Andrew by narrowing down the pool of contestants in various ways. The individual city winner receives a $200 gift certificate to AndrewChristian.com and is entered into the finals, which will take place early next year, where the winner of the finals get the opportunity to star in a photo shoot with Andrew at his personal design studio and warehouse in Los Angeles, CA

“There are so many potentially hot models out there, especially in cities that aren’t big, and if given the chance, they could be as good, if not better, than those polished Hollywood models,” says designer Andrew Christian. “I am tired of going through agencies and getting the same type of model, I want something else, something different, so I am going out and looking for it. I can’t tell you how many guys I meet that have what it takes to model, and I want to give them the chance now.”

Tour Dates:

  • Oct 9 – Louisville, KY;
  • Oct 17 – Las Vegas, NY;
  • Oct 23 – Nashville, TN; Oct. 24 – St. Louis, MO;
  • Oct 30 – Chicago, IL;
  • Nov 7 – Philadelphia, PA;
  • Nov 13 – Milwaukee, WI;
  • Nov 21 – Pittsburgh, PA;
  • Dec 5 – Cincinnati, OH.

For more information and venues please visit www.andrewchristian.com

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Brand new! Hip streetwear styles 2009 by XINT at Oboy. Highly fashionable jackets, pullovers, longsleeves & more. Grab now the up-to-date fashion trends for this year’s fall.

Save up to 75% OFF on more than- 500 – summer styles. Hip streetwear, bermudas & shorts, beachwear and many more. Check out now at the big OBOY Clearance Sale. Next summer will definitely come …

Brand new! OBOY RIPP SILVER A real masterpiece. Highly fashionable double banded underwear line in dead cool rib-style. A must-have for real fashionista.

  • Brand new: Polos by MCL
  • Must-have: ARMANI Loungewear
  • Brand new: D&G Extreme

Trent and Valentina(1)

We are joined by Trent Kitsch from Saxx Apparel. Saxx is a new and innovative underwear line that is ergonomically designed to give you a little extra support while living an active life. That could be sports, work or anything. We talk a little about the company, the styles and whats in store for the future. You can find them at http://www.saxxapparel.com.

We welcome your feedback by email, info@underwearnewsbriefs.com, twitter  – UNBBlog and our Facebook Page

http://underwearnewsbriefs.com
info@underwearnewsbriefs.com

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Go Softwear was on the Today Show today on the fourth hour with Kathie Lee and Hoda. They had a style segment and it showed the new shape enhancing underwear they have. If you watch the video go to the last minute to watch. I don’t think the girls were big on shape enhancing undies for men.

I tired to embed the video but for some reason it’s not letting me. But, follow the link to watch http://today.msnbc.msn.com/id/26184891/vp/33071838#33071838

b8f856fbdd15f0b11cb22f4aa8205e05Cityboyz Fashions now has Private Structure underwear. For those who dare to be different in style without compromising the fundamentals of being comfortable and being confident of who they are, PRIVATE STRUCTURE is the SOLUTION to it all. With a creatively driven and acute sense of fashion as well as an up-to-date knowledge about the technology and business, we arrive with challenging new concepts for each brand new seasons, delivering the most appealing and yet the most comfortably structured under gears suited to cater all categories and all needs

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Celebrity Fashion Designer and underwear czar, Andrew Christian, on the heels of his top selling Flashback and Show-It lines has decided to give men the option to have the best of both sides, literally. Andrew Christian introduces the Show-It with Flashback Technology boxer, bringing the fastest selling Show-It Technology 2.0 line with the #1 selling Flashback line.

The Show-It enhances a man’s package up to 1.5 inches and the Flashback can add up to 1 inch onto a man’s buttock measurement. The boxer features cross stitching along the legs and pouch area and comes in white, black, red, royal and navy. The boxer is a bit longer than the standard “Andrew Christian” boxer making it great for the gym and comfortable to wear. The Show-It Flashback features Anti-Muffin Top Elastic, to decrease the appearance of love handles. The Show-It Flashback boxer is made in the USA.

“I wanted to give people the best of both worlds by combining my two biggest selling underwear lines,” says designer Andrew Christian, “Now people can enhance both front and rear areas at the same time. I hope to continue to chip away at the old ‘saggy’ underwear stigma by creating underwear that are not only stylish but also make men want to wear them because they are also functional.”

I am an underwear addict. There, I said it! As you know, if you’re a long time reader of the site, I have been into underwear since I was about 13 years old. Growing older, I have found what I really like…underwear with pouches. I love a pouch that is designed to hold your junk like a glove. I am going to discuss some favorites I have come across over the years.

Underwear, for me, is more than simply something you wear. It’s something that most of us have on for 18 hours a day if not more. It is a fashion accessory and something that makes you feel sexy! I usually feel my best when I wear a pair of undies that fit well. And, let’s face the facts. It shows off the goods too! I don’t think I’m alone on that belief.

Here are some of my favorite undies with pouches. As I say this. I don’t have great quantities of these, but I do enjoy them and have tried them over the years. I know this list will grow as more and more companies are doing ergonomically designed undies

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Unico

Unico is probably one of my favorites. They are one of the few undies designers whose entire collections catch my attention. I prefer briefs but their boxers and trunks both feature the amazing built-in pouch. When I first tried on a pair, getting them on clearance at Male Basics, I was hooked. I purchased the Mesh Briefs and Red Trunks. They fit me perfectly, held everything in place, and really showed off what I had. The mesh pair was Date Nite undies and the trunks were everyday wear. Unico obviously had the right guy in mind when they designed them.

The styles they offer are briefs, trunks, boxers, jocks, and thongs. I have tried all of them and love them equally. The favorite is the brief which I am wearing as I write this article. The jock really surprised me. I didn’t know if they would be able to pull the amazing pouch off in a jock form. I’m glad I was proved wrong. The trunk and boxer are similar; the best part being that they don’t ride up your thigh. Remember when boxer briefs first appeared? Do you remember the Calvin Klein ones? I HATED those because they gave no support and they bunched and rode up the leg. I gave mine away since I couldn’t deal with them. These from Unico stay in place and provide ultimate support.

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C-IN2 Bamboo

The main reason I tried the Bamboo briefs was the Trophy Shelf design. As they said, it is used to put your junk on display. These didn’t disappoint! They did exactly that and the bamboo material fit and felt so wonderful. The only down side to the first pairs is that they would tear easily. From the first four I purchased, I have only one lonely pair left without holes in the pouch. I hear the new bamboo is a bit more resistant to holes. I, however, haven’t tried them but I am sure the fit continues to be amazing.

The choices from the Bamboo line I’ve tried are the brief, jock, and trunk. If you like briefs, I certainly recommend the Bamboo Slider Brief. Since they have done away with the original line, the styles you can buy are the Slider Brief, Rider Boxer, and Street Jock. I haven’t tried the boxer. From the originals, I had the great fitting trunk. The brief and jock both have similar fits and fell great throughout the day.

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Obviously

Obviously is a newcomer to the field of undies. They have ergonomically designed undies that I was a bit unsure about the fit the first time I tried them. They sort of squeezed the junk and felt weird. Lucky for me, I always have an open mind. I wore them throughout the day and they fit well. If you go to their site, you will see how they design the undies and are constantly coming out with more in-your-face designs. They have recently come to the US and I see them growing into an important competitor in the world of men’s underwear.

I have only tried the brief by Obviously. I want to try more of the styles they offer. The material is very soft and all together fits very well. The pouch conforms and, to me, molds to your junk. It’s a weird feeling at first, then as you wear it more, this becomes a non-issue. Some of the other guys on the site have loved the other styles such as the boxer and thong. They have boxers, briefs, thongs, and jocks.

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Erogwear

Ergowear is one of the first ergonomically designed undies I ever tired. I was given a pair from a friend because he didn’t like them. They were string bikinis and I had them till they wore out. I was so sad when I finally had to throw them away. They don’t have the initial style but they have branched out into many more. I have tried some of the new styles but not many. I would love the chance to try more.

From Ergowear, I have tried the string bikini and the X3D brief. I loved the feel of the new pair. I did like the fit and the whole line has been redesigned since my initial bikinis. They aren’t exactly easy to find in the US other than online. They have all the styles expected from an underwear designer. The whole line by Erogwear is ergonomically designed to support a man and fit him so that it doesn’t feel as if he’s wearing underwear.

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Cocksox

How could we not have Cocksox on a list of undies with amazing pouches? This is another example of how I got undies from a friend. He gave me an XL pair and they are a bit loose. I think Cocksox is one of the few pairs to which I advise to go smaller when in doubt. The ones I was given fit OK, but we got some great Cocksox to review for UNB and I received the classic brief. Again, it fit like a glove. They were amazing. Plus, Cocksox underwear is designed to show off the goods. If you look at their site you will definitely understand!

Cocksox is, I have to say, one of my all time favorites. They have a great fit about them. I own two pairs of CX01 briefs that are in heavy rotation in my daily underwear selection. I am very interested in trying more of their undies. They have some great looking trunks, bikinis, and thongs. We’re being told that jocks are coming soon! I think a jock with their pouch would be amazing. One interesting bit of information for Cocksox has to do with the size of the pouch. They have two sizes, being original or snug. Even if you’re not gifted in the junk department, you can still fill out a pair of Cocksox!

The one thing all these underwear brands have in common is they are form fitting. They are all designed to support your junk and make you forget you’re wearing underwear. I believe this is the best thing a pair of underwear can do! You can get all these in the US and around the world. Some companies may only be available online, but are worth the wait to receive them! I would love to hear some of your favorite choices in pouch undies. Do you agree with my picks or do you like another brand? Let us guys know here at Underwear News Briefs.

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Now available at Giggleberries Mens Underwear, the HOM H01 male underwear for the left handed man, which HOM claim will on average save the left handed man up to three vital seconds when visiting the loo and avoid them having to make an awkward reach with their left hand.

The HOM patented horizontal opening is set to redress the inequality in the design function of traditional front openings on men’s underwear and that have previously only been ergonomically suited to the right handed or ambidextrous male.

The HOM H01 is no one less reason for men experiencing aching wrists.

Available in both the maxi hipster and brief and prices start from £15.50, including FREE UK Delivery and Worldwide (orders of £75 plus) Delivery.

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Andrew Christian is excited to introduce the exclusive Andrew Christian Underwear of the Month Club. The underwear club launches October 1st!

Being a member of Andrew Christian’s Underwear Club will allow you access to the hottest and newest underwear styles before the general public gets them! Besides brand new and classic underwear, members of the club will also receive a personalized autographed picture from Andrew as well as access to exclusive promotional items and deals. You can join the exclusive underwear club for either 6 months or 12 months. You will receive your first pair of underwear as soon as your membership starts and your next month’s pair on the first of every month.

“Andrew Christian continues to grow as a company, even in today’s economic standards, which is a testament to the products we produce and the loyal followers who continue to purchase them,” says designer Andrew Christian. “For a while now I have wanted to come up with a better way to say ‘thank you’ to everyone for making the company grow, and I feel that this is probably one of the easiest and best ways by allowing those fans the chance to get brand new products before anyone else.”

For more information, costs, full benefits or to sign up for the Underwear of the month club, please visit www.andrewchristian.com

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Skmpeez somes to Cityboyz Fashions. The Skmpeez collection comes in two cuts, the Euroz and Squarez.The Euroz cut, was inspired by the shape and fit of the classic European swimwear. It sits low on the hips and is not quite as revealing as a bikini cut, it leaves just enough to the imagination. The Squarez sits low on the hips  like the Euroz but has a bit more length in the legs.

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Brand new! OBOY RIPP MILITARY
Highly fashionable double banded underwear line in dead cool rib-style.
The continuation of our successful RIPP MILITARY line.

Brand new! Up to 75% OFF on more than – 500 – summer styles. Casual streetwear, bermudas & shorts, beachwear and many more. Save now at the big OBOY Clearance Sale.
Next summer will definitely come …

Brand new! Instructor & Overkill – exclusively by MANstore. With either provocative transparency or dizzying reflections – these new models really know how to cause a sensation.
Now at OBOY.

  • Brand new: OBOY RIPP SILVER
  • New: Wellness & Spa by ARMANI
  • Must-have: BRIGHT JEANS 2009/10