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Where do you wear yours? Undergear is very proud to present its new campaign “Man About Town”!
Danny graces the streets of NYC wearing just his Undergear, check out the images of Danny reading the newspaper, grocery shopping, chatting with the neighbors and more!
The campaign doesn’t stop here, follow UnderGear on Twitter to find out where our “Man About Town” will be next….

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Our friends at Sweat Under Gear now have their undies seen in a European cologne ad! The model is sporting Sweat and you can see that by the waistband!  Here is what the guys at Sweat said:

Sweat Under Gear has the privilege of knowing the amazing man behind Geir Ness Cologne and Laila Perfume. We here at Sweat love the cologne and use the Geir Ness Deodorant every day.

Isn’t it amazing how underwear pops up in ads outside of the traditional underwear world! Congrats Sweat!

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15SALE

You have to be super fast for this one, we’ve just listed 30 items from C-in2, Ajaxx63, Rufskin, 2eros, 2(x)ist, Diesel and DT Jocks for only $15 per item.

Now is your chance to get your hands on Underwear, Swimwear, Shorts, Tanks and T-ShirtS for up to 90% off their original price.

Last Chance sales are for end of season lines, clearance items and final sizes.

BROWSE THE SALE ITEMS

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Ginch Gonch has had its fair share of celebrity fans, but this summer brought special attention to one big name crotch when Ashton Kutcher, Hollywood’s all-American pretty boy, revealed his Ginch in front of theater audiences across North America in his newest film, Spread.

In the movie, Kutcher plays a guy named Nikki who moved to L.A. with great aspirations, but settles for sleeping his way into a life of luxury supported by an older woman. Luckily for Ginch Gonch, Nikki (Kutcher’s character in the film) is a full-time womanizer, spending half of his screen time dressing and undressing to the enjoyment of young girls and gay men everywhere.

A self-declared fan of the Ginch Gonch line, Kutcher rocked his own personal Tainted Tiger and Pink Monkey underwear in two ‘brief’ but sultry scenes.

For more information on Ginch Gonch, go to www.ginchgonch.com

For more information on the movie Spread, go to http://www.spread-themovie.com/

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We are joined by Sean Ashby from Aussiebum! He took time out of his schedule to talk to us. This we talked about the history of the band, the videos and advertising and a lot more! Listen and hear a podcast from one the favorites of guys all over the world! You can find aussieBum at http://www.aussiebum.com

We welcome your feedback by email, info@underwearnewsbriefs.com, twitter  – UNBBlog and our Facebook Page

http://underwearnewsbriefs.com
info@underwearnewsbriefs.com

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Welcome to our new feature, Brief Distraction! It is a post that will bring you some of the hottest pictures in underwear today. It will focus on either companies, models or photographers. Today’s installment is from Sweat Under Gear, this is a behind the scenes look at one of their photo shoot!

If you are a company, model or photographer and want to see your underwear themed pictures here, please feel free to email us, we are always looking to share people doing great things in the world of men’s underwear!

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We bring you an interview with one of the new kids on the block in the underwear world. Dude Underwear is a company doing some fun things in world of underwear. They were just in our Fall Buyer’s Guide with the Recycle Boxer and now they have gained a new model and some new styles! We talk to Scott the owner and designer of Dude Unlimited.

Tell us about the Dude Philosophy.
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The DUDE philosophy is to bring art to underwear and swimwear, with both color, texture and design. DUDE is made “in- house” in the USA and keeping it made in the USA is very important to us.

What are some of your Fall 2009 styles?

The wide waist band, silver metallic waist band. We will be also playing with a lot of plaids, stripes and much more. Briefs and jockstraps will be available soon. I am now working on some really wild stuff for winter as well.

What have been some of your best sellers?

The Pool Boy swim suit, has been our best seller of swimwear. As far as underwear…people really seem to like the hot pink and blue plaid boxer briefs.

You have some interesting waistband styles, how did those come about?

Well, we do all of our printing, screen printing and embroidery and wanted to bring the design to the waistband not just the underwear itself, we plan to do many more waistband designs.

I got tired of the basic logo waistband , although that look does work and we may use it as well…. I wanted to do somthing orangewidesucker500a bit different. However I have never been a fan of labels sewn on the the front of the underwear elastic, so you wont be seeing that.

You have a Jockstrap section on the webpage, when will those be out?

We plan to launch them end of this month. Some of them will be “jock” versions of our underwear and some wont. We have a photo shoot booked for jockstraps next week. (note: since we did this interview the Jockstraps are out very soon! We saw a preview!)

You have two models in your current photo shoot, are we going to see more models soon?

Yes, we are always looking for models, and do plan on shoting a few new models soon. We did just add a new model by the name of Murray this week, seen in the new photo shoot. However we do plan to keep Dave our DUDE cover boy around for a long time, he is by far one of the most good looking guys we have ever ran across, and nice to work with.

I do want to work with models of different age groups and different looks, I am always on the hunt for models.

Read below for more pictures!

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PPU and Clever are definitely two of Erogenos best selling lines. Check out their new collections which feature vibrant color combinations and sexy designs.

New PPU Collection (left)

PPU’s New Fall 2009 Collection features vibrantly colored prints and stylish fabrics. PPU is one of our most affordable lines and a top seller. We don’t know how they get their prices so low but we are not complaining! Check them out and get a few today!

New Clever Items (right)

Clever is another top seller and has a classic sporty look with impeccable construction and style. The designs are very unique and offer a wide range of options for everyone’s taste.

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The Andrew Christian Contest is over. We really want to thank everyone who entered! It made it hard to pick winners some days due to the great posts you guys did! Some were funny, some were serious and some were just outrageous! This was the most fun I have had with a contest. You guys are amazing.

Here are the Winners, they were announced on Facebook every day but here is the final list:

  • Luke G.
  • Alex B.
  • Nate R.
  • Roger W.
  • Kevin H.
  • Matt B.
  • Thomas S.
  • Adam L.
  • Carlos P.

Congrats guys, and for those of you who didn’t win, we are finishing up the final touches on our One Year Anniversary Contest. I will let you know there are some really amazing prizes! We are trying to get a few more for you guys before we release the details. Join our Email list to get the first announcement!

Thanks again guys!

Check-out the new arrivals for fall at Malestrom! They have new items from Calvin Klein, DKNY, Timoteo, Joe Snyder, Diesel, Obviously, C-in2, Baskit & Ginch Gonch and much more. Choose from a vast selection of amazing colors & styles!

Also check-out the swimwear clearance and save up to 60% off. There are also some great deals in the ‘Final Clearance’ section!

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They have new fall fashions in the Steel Cotton, Black, Prostretch Graphics, Steel Micro & United Flags collections. Also take advantage of the sale on discontinued CK items…now up to 50% off!

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The wait is over!! Introducing the C-in2 Prime collection! Luxurious style & comfort available in 3 colors: Pink, Navy or White Lightning Grey.

Save 25% off on discontinued C-in2 items. Choose from theC-in2 Spring 09 Pop Color, Spring 09 Kinetic Mesh, Swoops and Fun House collections. Hurry though….quantities are limited.

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Take a look at the new Diesel fall collection with fantastic new designs, styles & colors…plus check-out our Diesel Loungewear & Sleepwear collections. They are  also proud to introduce the brand-new Obviously Contrast collection! You get the same great fit with an eye-catching new style!

Save up to 40% off on discontinued ‘final clearance’ Diesel items.

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They have new & amazing collections from DKNY: Op- Art , Flash & City Print styles. Also just in…the Timoteo Quake collection & the Joe Snyder Launch collection. They have also added new colors to the Joe Snyder Bulge Thong collection.

Save 35% off on discontinued DKNY items. A great way to stock up and save!

ZANERE
The latest Zanerobe Summer 09/10 range is available online from Below the Belt.

Zanerobe is Australia’s leading men’s street wear label and is known for their masculine and fashion forward designs. The fun prints and classic t-shirt designs stand out in the crowd.

Browse through t-shirts, tanks, shorts, caps and more.

For a limited time, you can purchase Zanerobe online from Below the Belt and get it delivered express for no extra charge* For US Delivery check site for details.