Modus Vivendi proudly presents the third part of its spectacular 2015 campaign in which its latest collection is presented by 10 of the most individual, visionary photographers working around the globe today.

After visiting Leicester for Gavin Harrison’s shoot of the new Pride line and crossing the Atlantic all the way to sunny California, where Tom Cullis gave us some unforgettable images of the Military line, our next stop in Modus Vivendi’s 2015 style campaign is Thessaloniki, Greece, the home of the brand itself.

Using his imagination as his only weapon and the Wolf Line as his inspiration, Greek photographer Nick Gogas was unleashed to present this new line in his own inimitable way. The results, we think, are amazing.

The Wolf line is masculine, contemporary and with a certain sense of fun. And this is precisely the spirit which our Greek photographer captures in his work, presenting the line in a straightforward yet visually striking fashion.

The charismatic model chosen by Nick Gogas is Christos Artemiou. Dark and moody, Christos oozes quiet energy and confident style.
Winter is coming. The Wolf line is here. Stylish, in subtle tones of dark blue and grey. Warm to wear, in fabrics of the highest Italian quality. And unmistakably Modus Vivendi (with all the detailing the brand is famous for), the Wolf line delivers on promise: strong, imposing, fascinating.

Credits:
Underwear and clothing: Modus Vivendi (www.e-modusvivendi.com)
Photographer: Nick Gogas
Model: Christos Artemiou

Modus Vivendi proudly presents the second part of its 2015 campaign in which its new collection is presented over a huge 10-part series in which the latest Modus Vivendi lines are sent around the globe to be worn by some of today’s most charismatic models and photographed by 10 visionary photographers.

After our first stop in Leicester, England, where we saw the Pride line sumptuously photographed by Gavin Harrison, our next stop is beautiful Newport Beach, California. The line presented is Modus Vivendi’s new Military line and the photographer who created these knock-out images is the renowned Tom Cullis. Recruiting an army of seven models (five men and two women) Cullis set to work interpreting the spirit of this new line and the results are, we think, sensational.

Xavier Guttierez, Adam Fletcher, Darrell Thomas, Matt LeMond, Rocky Russo, Mona Dash, Erin Lup and set assistant Joseph Sayers worked together with the photographer to create some of the most striking Modus Vivendi campaign images we have ever seen.

The Military line comprises boxers, briefs, jockstraps and tank tops along with hoodies, joggers and bermuda style shorts. All in khaki and black tones. A range of outstanding quality fabrics, with blends of cotton, wool, polyester and acrylic, has been used with touches of leatherette and other stylish details to create a mesmerising male clothing line, perfect for the upcoming winter.

Credits:
Underwear and clothing: Modus Vivendi (www.e-modusvivendi.com)
Photographer: Tom Cullis (www.tomcullisphoto.com)
Set assistant: Joseph Sayers
Models: Xavier Gutierrez (NTA LA)
Adam Fletcher (NTA LA – W Athletic-London)
Darrell Thomas (NTA LA)
Matt LeMond (NTA LA)
Rocky Russo
Mona Dash
Erin Lup

Modus Vivendi has gone all out for its 2015 campaign and will be presenting its new collection in a huge 10-part series that literally spans the globe. This challenging new project takes the form of highly individual images presented by 10 amazingly talented photographers working in different parts of the world, each of whom has been chosen for his unique photographic style and unique ability to interpret and present Modus Vivendi’s inimitable style.

Each of the different lines from the new collection has been sent to one specific photographer, with a remit to illustrate the new designs in his own particular style. The original idea came from Christos Bibitsos, the designer and creator of every piece of Modus Vivendi clothing. Out of hundreds of photographers gifted in the portrayal of the male form, we chose 10 very talented artists, all of whom welcomed the project enthusiastically. And the results speak for themselves. Highly individual, stylish and powerful, these images are going to excite.

Our first stop is Leicester, England. The line presented is Modus Vivendi’s new Pride Line and the photographer who created these colour-intense images is Gavin Harrison. ‘Knowing Modus Vivendi produce top quality products, I knew I could focus all my efforts on creating sexy shots of the two great models Adam & Alex. I decided to keep the images simple but strong, taking the theme of colour from the collection as my inspiration’, said Harrison.

This underwear line is indeed all about colour, testing in a way the classic black and white Modus Vivendi approach and bringing vibrant colour combinations into the 2015 collection. The Pride line comprises briefs, boxers and tank tops, all of which feature contrasting tones of pink and grey, blue and red, green and black, yellow and purple. Dynamic and athletic, this underwear offers superior comfort and a modern look using classic cuts, soft cotton covered waistbands, extra-soft high quality fabrics, and discreet logos. In a word, this is sporty, happy underwear at its best!

Modus Vivendi sent us a great series of pictures. They feature model DW Chase and photographed by Cory Stierley.

Credits:
Underwear by: Modus Vivendi http://www.e-modusvivendi.com
Photographer: Cory Stierley – http://www.corystierley.com/
Model: DW Chase – http://instagram.com/DW_Chase2

Modus Vivendi releases a new line. In this collection I love the Pink (or rose as it’s listed) brief. There is something about pink undies for me. Here is the write up on the line:

The Union line by Modus Vivendi is the final part of your favourite Greek brand’s Spring/Summer 2014 collection.
It also marks the close of the Dreamland campaign, launched earlier this year, which has transported us to a world of dreams, heroes and idols.

This last part of the Dreamland campaign is all about togetherness, a celebration of the spirit: “together we are one”.
The four images that portray this idea are portraits of men together, from the beginning of civilization to the present day. They evoke a world of freedom, of equal opportunities, a world where everyone has an equal right to love and to live with the person he chooses.
The new Union line consists of classic cut briefs, Brazil cut briefs, tank tops, sweat shorts and track vests, all made from outstanding quality Italian fabrics and manufactured with perfect precision.

Modus Vivendi even suggests that the couples among us choose matching or contrasting combinations: briefs in sky blue or pink, in a variety of complementary cuts, tank tops with a bold ‘2’ printed on the chest or back…

For details of the extensive range of items available and their full specifications, go to: http://e-modusvivendi.com/gbu0-catshow/mc_UnionLine.html

Modus Vivendi is doing what they promised at the start of the summer. They are steadily releasing new pairs to the Dreamland collection. The latest is the Fantasia. This line has some really fun styles such as the Flag Brief and Jock. The jock is not your regular jock, Modus Vivendi put their spin on it.

The pair I love the most is the main pic here. It’s the Bon Bon Mini Brief. Its awesome that bikinis are making a comeback! I got hooked on them when growing up and are my favorite style. Very few actually make them any more. Modus Vivendi is a company that plays by it’s own rules!

Here is what they tell us about the line:

Credits

Underwear/Menswear: Modus Vivendi (http://www.e-modusvivendi.com)

Photographer: Panos Mihailidis

Models: Ilias Konstantinou, Aris Kitsios, Christos Tsakpinis

Ok I couldn’t resist the title. It begged me to do it! But Modus Vivendi is a company that loves to have fun with their undies and naming the lines. This time it’s a bit more tongue in cheek!  This is one of the things I love about them. They have a great mix of fashion and fetish undies.

Here is what they told us of the line:

“Modus Vivendi continues the Dreamland series of campaigns for its Summer 2014 collection and this time is taking you to a world of sailors with its Seaman Line (http://e-modusvivendi.com/gbu0-catshow/mc_seaman.html).

The background images into which the models blend are reproductions of paintings by Yannis Tsarouchis (1910-1989), who is one of the most highly regarded modern Greek painters. His extensive depiction of soldiers, sailors and other men, often curiously described as “vulnerable”, was controversial and some of his exhibits were taken down by censors. It was Tsarouchis who introduced the iconic sailor motive into modern Greek theater. From the content of his images we can also deduce that he was deeply interested in fabrics and clothing and, at one point, he even tried his hand at weaving.

This brand new line comprises evocative sailor-themed underwear, t-shirts, longsleeves and sleeveless tees. With references to sailor’s stripes, a range of luxury fabrics and a highly distinctive look these new clothes make a strong statement and offer supreme comfort. Sexy, innovative and bold these designs will get you looking your best down by the waves. ??

Credits:
Brand: Modus Vivendi (www.e-modusvivendi.com)

Photographer: Panos Mihailidis
Model: Stefanos Papadopoulos

When we start a segment like Fetish Friday, we need to bring you some of the hottest and interesting underwear on the net. That is what we are doing for this pair. I figure that if we’re going fetish we need to go all out! That means break out the chains and leather…literally!

Modus Vivendi doesn’t think out side the box, they have created their own box that they design underwear. They have never shied away from leather, rubber or other fetish materials. To pick just one pair is a really hard task. But we settled on the 11013 Jockstrap because it’s just fun. How often do you see underwear featuring chains.

• As you can tell this is not a jock you would wear for daily wear.
• The jock straps are made out of adjustable steel chains
• Leather look pouch is made out of an easier care fabric.
• This is part of the Fisherman fetish line from Modus Videndi
• Available for 54.90 Euros

Find this and the other fetish Fisherman line at the Modus Vivendi Site.

Modus Vivendi has released a special limited edition range of shorts, pants and jackets for summer 2013. The range is called Floral and is part of the Painter line of apparel. Floral prints are a hot trend this spring and summer 2013, with many fashion houses and designers around the world featuring flower patterns in their collections. Botanic beat-nicks and herbaceous hippies everywhere will love this gear!

Below are the descriptions for each product, with the pictures attached to this mail.

Floral Bomber Jacket
Cool, super fashionable bomber jacket in neo-retro floral design. Beautifully textured high-quality Italian athletic mesh-look fabric with white trim, zip front, low collar, side pockets and discreet Modus Vivendi detail at the cuff.

Floral Short
Funky, super comfortable jogging cut shorts in neo-retro floral design. Beautifully textured high-quality Italian athletic mesh-look fabric with white trim, loose fit and extra high-cut thigh. Fully functional and fun, Modus Vivendi style, with buttons to each side.

Floral Bermuda green
Bermuda style pants in neo-retro floral design. Beautifully textured high-quality Italian athletic mesh look fabric with white trim, Y-front and deep pockets. Soft cotton elasticated waistband and a discreet Modus Vivendi detail at the side.

Floral Bermuda red
Bermuda style pants in full-on red-fuchsia-orange combination floral pattern. High-quality Italian fabric with white trim, Y-front and deep pockets. Soft cotton elasticated waistband and a discreet Modus Vivendi detail at the side.

Splashing even more color into any of these creations is easy: double up the prints using matching pants and bomber jacket for maximum impact or combine with a favorite red or green T-shirt.

We brought you the Painter line the other day from Modus Vivendi. Today we bring you another great picture. The embrace their greek heritage in all they do. Their model is Iraklis Kozas