Unleash your dynamism!

MODUS VIVENDI presents “The Climber” Campaign that is totally inspired by the climber’s way of life. Have you ever been in a mood to wander and climb? This campaign offers you the chance to put yourself into climber’s adrenaline and invites you to overcome all the obstacles in your life and indulge in Jeans Line comfort. It’s about time to act and dominate!

Jeans Line is fully engineered for the perfect fit that never goes out of style. This unique and timeless denim fabric adds a flirty, unexpected twist, making you more adventurous, more confident and far more attuned to your own personal style. If you are a jeans enthusiast, this line swears by denim; become more diverse in your denim choices, and you are far less likely to head sheep-like into a mass trend. Quite literally, these jeans underwear are next level. If you’re not scared to enter a new fashion territory, then Jeans Line is all you ever wished for.

We know that you can’t get enough of it, so we added one new color, white. Inspired by the rebel spirit and freedom of the nature culture, this line is engineered for the perfect fit & is made to stand the test of time. Whether literally or not, Jeans Line will accompany you this season to a journey of self-growth, inner peace, joy and a life full of energy.

Jeans Line features denim underwear, which sit low on the hips, and athleisure pieces to make huge statements. Made from viscose polyester elastan fabric, featuring a vinyl printed logo thermal embossed on the waistband and some decorative branded press studs’ details. Because denim is never out of date!

“The Climber” Campaign is online and you can discover it here. To shop and explore all Jeans products click here.


Tim is the founder and editor of Underwear News Briefs. He has been an avid underwear fan since the age of 14! He founded UNB in 2008 and has continued to broaden his underwear love over the years

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