0229_Turquoise_3JOR has their new 2016 line out and I have to say, I am very impressed. I was first introduced to JOR through one of the underwear of the month clubs. I fell in love and they are keeping that romance going with this new line. *swoon*

First off, love the color swatch. It is mostly all very pastel colors, slightly muted but they make an impact. They remind of the typical nerdy girls who are always behind a book in old 80s and 90s Rom-Coms. Then the main character takes a second look and it’s like, BAM! I really dig all of the light yellow, grey and pink. And then the bold blue makes a nice break from it all. Well done JOR!

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Now let’s talk about the thing that I find fascinating: the thongs. Especially the Mediterraneo thong. I feel like the best way to describe it is that the top part, with the waist band looks trunk like. It has a fascinating square cut that I keep scrolling back up to (on the website). It’s new, it’s fresh, it’s eye catching. Did I mention that I’m a fan? Plus you can get it in such interesting colors.

The other thongs in the line don’t disappoint either. The Soft Thong has a similar but lesser played look that I looks great too.

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And then of course there are the assless briefs. I know I already swooned but I mean, come on. These have such a perfect cut going on. Assless briefs can have a few different ways to do the cut in the back. There can be fabric underneath the waist band in the back. There can be thicker straps with piping, and there can be slightly odd squared off sides, to name a few. These ones (the Soft Jockstraps) have the first part with a slightly lighter piping and no odd squares! They frame the bum like the work of art it is. The Electro Jockstrap DOES have the heavier. Contrasting piping for those who really want to highlight the rear (rawr!).

For color lovers, for design lovers, for UNDERWEAR lovers in general, this is an extremely intriguing and playful line. I am so excited to see this hit the stores and even more excited to see it hit some bodies out there.


Tim is the founder and editor of Underwear News Briefs. He has been an avid underwear fan since the age of 14! He founded UNB in 2008 and has continued to broaden his underwear love over the years

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