Cocksox has a new collection out called the Norse Collection. What is the Norse collection? “Legendary. Powerful. Epic. Tales of the Norse Gods inspire this masculine underwear collection in strong, natural colours with striking contrast binds and the unique Norse waistband design. Let these epic form fitting Cocksox designs bring out the god in you!”

This collection is made from my favorite material, Modal! It’s really the best fabric for underwear. It’s super soft, breathes with you throughout the day and just feels amazing against your skin. They used Modal in the Backstage and it was one of my favorite lines. I can’t wait to try this new line!

This is how Cocksox describes the new line:

The Norse Waistband design is a powerful blend of ancient Viking style and contemporary graphics – legendary meets modern. The Norse Collection is available in three colour ways – Woad, Madder and Weld – in six styles from thongs to Long Johns, so there’s something for whatever god you are today – yoga guru, workout king or love god! Honour the gods today at

It is available in the Sports Brief, Trunk, Classic Bikini, and more. The colors are Weld (green/blue), Madder (red/yellow) and Woad (Yellow/blue). These aren’t super bright colors, which are my personal favorite. However, I think they definitely work and are something a little different in men’s underwear.
Cocksox always comes up with new and different fabrics and colors for underwear. They aren’t afraid to take a risk, which makes underwear even more fun for them and us wearing them. If you work out this is a great pair or you just want to feel super comfy then check out the new Norse collection from Cocksox.

Tim is the founder and editor of Underwear News Briefs. He has been an avid underwear fan since the age of 14! He founded UNB in 2008 and has continued to broaden his underwear love over the years

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