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Equmen recently announced the addition of two First Class Australian Cricketers to the brand’s list of ambassadors: James Smith and Michael Cranmer. Both passionate users of Equmen compression underwear garments, the two stars join the likes of NFL player Josh Bidwell and World Boxing Heavyweight Champ David Haye in supporting the brand.

James Smith is a powerful right-hand opening batsman who made his first-class cricket debut in 2007/08 after showing promise with his Ford Ranger Cup efforts in the previous season at the age of just 18. James has proven to be a valuable member of the Redbacks team and was awarded the W.H. Hayes trophy for batting for having the highest South Australian batting aggregate. James is truly one of the form batsmen in Australia’s domestic cricket competition!

“Posture and core stability are very important when I bat,” says James Smith, opening batsman for the South Australian Redbacks. “Equmen offers just the right amount of support and comfort to ensure my body remains strong for those long innings in the middle.”

Michael Cranmer is a highly talented, high order right-hand batsman and medium-fast bowler for South Australia who played in Australia’s Under-19 team at the World Cup 2008 in Malaysia.

Michael made his first class debut for the South Australian Redbacks on February 13, 2009 against the Queensland Bulls and in the one day Ford Ranger Cup on January 26, 2010 against the NSW SpeedBlitz Blues. The talented right-hander showed just what he is capable of last season scoring a total of 658 runs at an average of 41.1 with a high score of 166. At such a young age and with so much promise, Michael Cranmer will definitely be one to watch.

“The undershirts are fantastic for recovery,” says Michael Cranmer, all-rounder  for the South Australian Redbacks  “And, unlike the other compression brands, I can subtly wear the really cool looking Equmen under any type of clothing.”

As ambassadors for Equmen, Michael and James will be featured in a variety of brand promotions, demonstrating the functional health benefits of the Equmen garments, whether used for street or sport.

International Jock is pleased to announce the immediate availability of the new collection of New Balance mens underwear. New Balance, which has been at the forefront of technologically advanced athletic footwear for years, now brings their technological innovations to bear on men’s underwear.

The New Balance underwear collection consists of briefs, trunks, and boxer briefs made from soft, high technology fabrics with both moisture-wicking and anti-microbial characteristics. New Balance briefs and trunks include distinct features such as ventilated mesh pouches, metallic-look waistbands and styles that are specifically designed for wearing during athletic activities.

Comfortable, sporty, masculine and tough, New Balance mens underwear is available now at International Jock.

Mundo Unico launches in the US its NEW collection Unico – Explorers, on June 14th 2010. Explorers is the first segment of the theme: Unico future, which will be comprised of 3 collections throughout the year. The new proposal is envisioned in the infinite possibilities of fashion, trends and progress. Civilizations, technology, science and human kind evolve, as so does Mundo Unico

More than 60 styles are featured, incorporating modern designs with impeccable cuts and sophisticated fabrics. The elegant man of today and tomorrow will always feel the upmost comfort in Unico’s boxer briefs; with a pouch that provides support, freedom of movement and emphasis on a great fit. Different choices are presented with pieces showcasing a trendy edge, cool designs, vibrant colors and shimmery fashion proposals that will put a flare in men’s underwear.

5 Featured styles are:

Avance: perfect for the athletic man, who likes to work out, play sports or just runs around through his busy life. This style is made of a white cold microfiber fabric comprised of 82% Nylon, 18% Spandex with pores that allow, flow of air, moist and sweat, permitting the skin to breath and always a fresh feel.

Epoca: A sexy proposal of black semi-transparent Caribbean bikini, brief, short boxer or Mid boxer.

Factor: Elegant design of a black cotton boxer briefs with fine dark grey lines that combine a sophisticated dark charcoal waistband.

Movil: Shimmery, sexy, shinny dark silver microfiber fabric combined with a soft pink waistband. This is underwear to be seen. It is pure fashion. A piece that will rise to the beat of the music!!!

Galileo: Aqua blues mixed with an apple green waistband. The fabric portrays a modern print that is fun and relaxing. The feel is incomparable and the touch is a soft delight.

All these great styles and more will be hitting stores shortly, and can also be purchased at www.mundounicostore.com

Behold the Crown Jewels from Cocksox®! Black mesh is awesome, but black mesh with gleaming gold bind all the way round. That’s f@*king wild! The Crown Jewels are an ultra-premium, strictly limited edition release to celebrate Cocksox® Day 2010.

Spectacular ‘liquid foil’ gold bind fabric snakes around your waist and thighs, framing your ‘crown jewels’ in their mesh briefs, catch the light from the bedside table, or the center-stage spotlight, up to you. Words won’t do. Get to the website, grab your Crown Jewels, then get a safe. These babies need to be under lock and key. AND THEY’RE ON SALE THIS WEEK!

Also, they have the new Mesh Line as well. You can get the CX01 in mesh or the thong. Both are really cool and look great. If you saw the post of the World Cup Inspired pictures the other day, this is that line. I thought it was hard to make Cocksox even more sexier, but they proved me wrong! Check them all out

I hope you enjoyed the pictures we have been bringing you from Aware SoHo. Here is another awesome picture this time with matching sox! I know there are some of you out there who love sox as much as undies. So this one is for you! I know one complaint will be the guys should have the sox pulled up higher, but hey we are just passing along the picture I hope you enjoy this Brief or not so Brief Distraction.

Also enjoy the behind the Scenes video:

We want to really congratulate Tribe in its second year. They have been a big supporter of UNB for as long as I can remember. They have some really fun undies and some great patterns. They are just a really fun line from Down Under! They are 100% Aussie made.

Tribe was founded in 2008 and very well received. They soon launched a swimwear line that was innovative and stylish. Which soon got labeled funky, sexy and fun! We have reviewed them here on UNB and have really loved their designs. So we want to say congrats Tribe and keep up the good work. We look forward to seeing more form you soon!

To celebrate they have everything is  20% – 70% OFF , both  Underwear and Swimwear and if you buy 3 pairs you will receive FREE a Mystery pair and a washbag. They are celebrating big for their anniversary!

Well we decided to so something a little more fun for the Brief Distraction. This was sent in by our friends at 10Percent.com! Its the Priape Wear Red Lace-Up Football Jockstrap. You can’t see the lace up part but trust us it’s there. Check it out at the 10Percent.com website. Let me know what you think of the racier pic, well it is for us! Yeah I know we are a little conservative, but we have gay/bi/str8 readers and we like you all! And we want to keep you all happy!

Cocksox and Bad Behavior Publishing when crazy taking pictures of their model Tristian in some World Cup themed pictures. They are shot in the new mesh line that just came out! There are many more pictures, you can see the complete pictures at the World Cup Theme Gallery.

Also you can 20% OFF FOR COCKSOX® DAY! 20% off the entire range until midnight July 18! Just enter ‘crown’ in the promo  code box when you CHECKOUT!

Yes its been a while since we have brought you a sales brief. I am back at it. I got sick, then starting my business so I’m back at it. Here are some specials going on now!

  • Skiviez is giving you 25% off all jocks in stock. If you use code HOTJOCKS at check out you can take part in the savings. This is on all jocks they have from Bike to Andrew Christian. If you want to save more become a fan on Facebook and you can save 30%.
  • Are you looking for a deal? Well NuWear has over 100 items for under $10. We are talking ones from Ginch Gonch, Candyman, Clever and more! Check out all the items on sale and get you some great undies at an incredibly low price.
  • We just profiled swimwear from GO Softwear now you can save 20% on all merchandise online! You can get a few of the swim suits we profiled or some of the great new underwear lines. Check out all of them at their site
  • Want to pretend like your a clown, nurse, prisoner, or a waiter? Then you must try out underwear from the CandyMan collection at HisTrunks.com. Order TODAY and receive 30% off for preordering. Orders will ship 7/14/10 or sooner. Also while you are there you can save on 2eros briefs. They are on sale from $16 to $22
  • Save 12% off your next order at Mensuas. Use promotion code jul12 at checkout and save on all regular priced items. Offer is not valid on previous orders, N2N Black collection or sale items. Offer expires 7/12/10. Free Shipping with non minimums on all order for US and Canada customer. We offer great international shipping rates.
  • Erogenos has the new Pipe Underwear Collection. We have relaunched PIPE with their new collection which features low rise briefs, trunks, lounge shorts, and complimentary tank tops. The collection features quality fabrics and construction.
  • Are you looking for some deals? Then Audace has some for you. They have some 2xist, C-IN2 and more on sale for just $9. Yup, very cheap and you better hurry before it’s gone.
  • Cityboyz Fashions has just added Go Softwear! You can check out the great undies and the swimwear we just profiled. Go Softwear is comfy and fun so check it out.
  • Are you a fan of HOM? Well Dead Good Undies just got some new HOM In! They are the Fruits of Temptation Hipsters, Sting single pack and Fresque hipster pack! Check them all out. I haven’t had HOM in a while, but they make some great undies
  • UnderGear is giving you 50% off select summer styles. Summer is half over and is perfect time to get a new suit for those pool parties. Don’t wear the same one all summer!
  • Jockstrap Central is giving you 15% off the Bike 10 Jockstraps. You know the classic jocks that everyone loves! You can have the savings until July 16th. So don’t miss out! They have been discontinued in the US and only in Europe but not sure for how much longer.
  • FreshPair.com is giving you and additional 40% off all clearance undies. You can save big time this weekend. Just use code STRIPES at check out

Go Softwear has some great new swimwear available. The summer is just getting started and you still have time to get some great swimwear. Here are some of the newest styles from them:

  • “Trini” Sq-cut w/pocket – The “Trini” swimsuit comes in a square-cut body with 2 functioning snap front pockets as well as 8 ½” side measurement. The built in front pouch is roomy to cradle your privates and also give you a prominent silhouette. Inner drawcord waist. 80% nylon 20% lycra. Made in U S A
  • “Guy” Swim Brief – The “GUY” swimsuit has uniquely crafted faux front pockets with functioning snaps as well as 4″ side measurement to show just enough skin for that perfect tan. Front pouch for support and an enhanced silhouette. Inner drawcord waist. 80% nylon 20% lycra. Made in U S A
  • “Bond” Hi Cut Swim – Poolside or vacationing at your favorite beach, the BOND swimsuit is sure to get you plenty of attention! Hi-cut at the legs with a contour front pouch. The solid color waistband comes in 3 vibrant color choices and is accessorized with belt loops that are sewn-in for a classic retro-look. Inner drawcord waist for easy adjustment. 80% nylon 20% lycra. Made in U S A

  • Zip Front Square Cut – The traditional square-cut swimsuit with a twist! V-front pouch with functioning zipper (no backing) leaves not much to the imagination. Upper backside has a V panel constructed in a sport mesh for a sexy look and “airy” feel. 80% nylon 20% lycra. Made in U S A
  • C-Ring Bikini Swim – You will definitely heat things up when you wear this latest style! Our bikini swimsuit is cut high around the legs for a lean look with a hidden fabric C-ring sewn into the front pouch to give your package a lift UP and OUT for a noticeable silhouette. 7 colors to choose from, you will want one for everyday of the week. 80% nylon 20% lycra. Made in U S A
  • Raymond Bikini Swim – Get ready for the Spring/Summer season and update your swimwear with this sexy, new design! Our bikini style “Raymond” swimsuit has a contrast stripe in front for a splash of color. Hi-cut around the legs. Inside drawcord waist. 80% nylon 20% lycra. Made in U S A


Geovanny is another one I got to meet at Magic. He’s a former dancer turned underwear designer. I know I sound like a broken record, but he’s doing some really great designs in underwear. I think we are going through like a renaissance in men’s underwear. I mean every time you turn around lately someone is doing something with color, patter or design. Geovanny is no exception. 10Percent.com has the new line of Geovanny underwear!

The reason I really love these is I think the designs really flatter a guy. I thin the placement of the seams really accent and show off all his assets. He has designed them with the seams in front that give it a really great looking pouch. I think he took the time out to really think about underwear should fit a man. I really like them and hope we get to see a lot more about him soon!

You can get Geovanny from 10Percent.com. We hope you will check these about and let us know what you think of the line! The top picture is the Geovanny Alexander Boy Brief. The three pics below is the Geovanny “Geovanny” Brief, the last one is the Geovanny Alexander Boy Brief

Take it to the next level with this new addition to the Andrew Christian line. The Shock Jock Racer Boxer is made from 90% soft cotton and 10% Spandex for excellent stretch recovery and features an extra wide silver colored sports elastic band – a first for Andrew Christian. The Shock Jock Racer Boxer features a hidden Active Shaping Technology cup in the frontal part of the brief to help shape and enhance the front “package” of a man; creating the perfect bulge. The hidden cup adds up to 2 inches (5 cm) onto your measurement. Contrast stitching down the front of the garment and along the sides adds detail to the garment. The boxer features a retro cut on the sides of the legs and contrast piping along the leg openings and up the sides of the garment.

Product Features:

  • Adds up to 2″ (5 cm) onto your frontal measurement
  • InvisibleActive Shaping Technology Cup to create the perfect shaped bulge
  • Cup provides great support and helps protect against zipper injury
  • Super comfortable… and looks amazing
  • Made in the Andrew Christian Design Studio in Los Angeles

Specs:

  • 1 3/4 inch logo elastic waistband
  • Sides measure 8 inches from top of waistband to leg opening
  • 7/8 inch fold under trim at leg hems
  • No fly
  • Removable Active Shaping Technology Cup can be hand-washed as needed
  • 90% Cotton, 10% Spandex
  • Machine Wash Warm – Remove pad before washing
  • Tumble Dry Low
  • Regular Price $34.00
  • Sale price with coupon $25.84

24% Off Coupon Details:

Purchase Style: 9188 Shock Jock Sports Boxer only in the next 24 hours on AndrewChristianShop.com and receive 24% off this style only. Does not apply to any other items. Enter code: 24SJRB9188 during checkout for the discount. Offer expires: July 9, 2010 at 11:59PM PT. May not be combined with any other coupons or offers. While supplies last. Offer subject to change at any time without notice.

Click to Start Shopping Now!

I got the chance to spend some time with the boys from Skmpeez at Magic in February. They were a lot of fun and I got to see the preview of this collection. I think they are really doing some fun and innovative things in the world of men’s swimwear! They have mixed things I never thought of, but it looks traditional. When you look closer you see more patters, prints and just interesting designs. I think they are really fun.

Here is the inspiration for this years’ collection: SKMPEEZ attempts to take the old and make it new again. Much of the 2010
SKMPEEZ collection has a retro feel to it. Inspired by both the 70’s and 80’s, SKMPEEZ draws colours and shapes from both time periods making this collection very bright and vibrant. The 2010 collection also takes many classic patterns such as houndstooth, gingham and plaid and adds it’s own modern twist and flare to it.