last on the series is the baseball team. This is the team after winning the game celebrating in the showers.

The creativity of EDGE Japan is off the charts, I really love their designs and colors. The new Tie Dye collection is just fun. Mix bold colors with a low cut bikini and I”m all in! We need more brands to take risks and do some wild and fun things.

I talk about underwear every day, whether through friends I’ve made or random people on the internet and social media. You could say I have embraced my passion and want other guys to know they’re not alone or strange for liking underwear and the feelings it can evoke. To me, it was a hidden superpower while growing up. It made me feel special and different without exposing everything to the world.

I have a theory about why more guys don’t discuss underwear openly. It’s a very personal and special type of clothing. When we start this journey, many of us tend to hide it from those around us, treating it like a secret we’re not ready to share. I remember when my stash of bikinis was discovered—I was mortified and tried to avoid the topic at all costs. How do you explain to your mother at 14 that you are drawn to this and that it makes you feel special? You’d rather avoid that conversation altogether. This shame and fear affect us because we don’t want to be rejected for our underwear choices. It’s a deep part of our identity; rejecting it feels like rejecting who we are, even if the other person doesn’t realize the profound impact their actions can have.

Social media, however, has made it easier to find guys who share a love for underwear. Many post pictures and share their thoughts on different brands. You can comment on their posts or even DM them to discuss the styles they love. It’s possible to make lifelong friends simply because of an interest in underwear. I have, and I hope to connect with more along the way.

Some guys are timid and lack self-confidence. I know I did in my younger days. Reaching out to a total stranger can be daunting. But if you reach out to a genuine underwear enthusiast, most will be willing to have a conversation about their passion. Here are some tips to strike up a conversation:

1. Seek out guys with smaller followings to start talking with. Look for someone with fewer followers who posts often and responds to comments. They are more likely to engage with you. If someone has 10,000 followers, you might get lost in their inbox.

2. Start the conversation about the underwear. Avoid comments like “you look hot” or “significant bulge,” even if you notice one. Instead, compliment the cut or color of the underwear, or respond to something they posted in the comments. This shows you’re genuinely interested in their love for underwear, and they’ll appreciate the positive vibe.

3. Don’t send unsolicited pictures. It’s fine to want to share and discuss underwear, but ask for permission before sending any pictures, especially explicit ones. Not everyone wants to receive that kind of content in their inbox.

4. **Follow up promptly.** It’s okay to take a day to respond if you’re extremely busy, but try to reply within a few hours when possible. Everyone has a busy life, and you don’t need to respond immediately.

5. Talk about more than just underwear. I enjoy it when someone gets to know me beyond my interest in underwear. They ask about my favorite activities or areas of conversation. I’m looking for friends, so I want them to know both the underwear and non-underwear sides of who I am.

If you follow the blog or podcast, make a habit of reaching out to other guys and building a community. I’ve started this journey, and so far, it’s been amazing. Maintaining friendships requires effort, but it pays off in the long run. I’m genuinely astonished that such a small piece of fabric has brought me so much joy, happiness, confidence, and friendship. Please don’t be shy around fellow underwear enthusiasts; they will welcome and accept you. Let’s build something amazing together, guys!

Today is all about jockstraps and taglines. The guys are not shy to show off their speedo or thong taglines. This is the third in a series of 5. Two more are coming and I hope you enjoy.

Olympic gold medalist Tom Daley is making waves once again—this time with a fresh new men’s swimwear collection created in collaboration with adidas. Known for his confident style and unexpected love of knitting, Tom brings both passions together in a vibrant, retro-inspired collection designed to stand out at the beach, pool, or wherever your swim adventures take you.

The men’s side of the adidas x Tom Daley drop includes two standout styles: a sleek swim trunk and a sporty 5-inch swim short. Each design is available in two bold, knit-inspired patterns—Lucid Blue with Ruby Red, or Lucid Pink paired with Powder Teal. The collection takes inspiration from Tom’s personal flair and love of hand-crafted details, resulting in a fashion-forward aesthetic that still delivers top-tier swim performance.

Made with adidas’ high-performance materials, the swim trunks feature Infinitex fabric for superior resistance to chlorine and salt water—perfect for regular lap swimmers or anyone hitting the beach in style. The 5-inch swim shorts, on the other hand, are made with a lightweight quick-dry fabric, keeping you comfortable whether you’re swimming or lounging poolside.

“Whether it’s competing, training, exercising, or just playing—the water is a space for everyone,” says Tom Daley. “This collection is about fun and self-expression. I wanted to bring something unique that celebrates individuality, and I think these designs really capture that.”

The adidas x Tom Daley men’s swimwear collection is available now at adidas.com and select retailers, with prices starting at £30. Don’t miss your chance to bring Tom’s signature style to your next swim. Note

Looking for a thong that’s as bold and vibrant as your personality? The Body Aware Prism Satin V-String is designed to turn heads, tease just enough, and leave a lasting impression.

This ultra-minimal men’s v-string thong combines a sleek silhouette with a vivid rainbow checkered satin fabric that practically dares to be seen. Whether you’re wearing it for someone special or just for yourself, this string leaves little to the imagination—in the best way possible.

The contoured pouch, defined by a soft black binding and center seam, gives you supportive structure while enhancing your natural shape. A thin black waistband and trim frame the design, keeping everything in place without adding bulk or distraction.

Made from a lightweight, stretchy satin blend (95% nylon, 5% spandex), the Prism Satin V-String moves with you and feels as good as it looks. It’s a showstopper, a confidence booster, and an essential addition to any thong lover’s drawer.

Key Features:

• Bold rainbow satin design
• Minimal v-string cut
• Contoured pouch with center seam
• Comfortable stretch satin fabric
• Made by Body Aware, experts in pushing the limits of men’s underwear

Whether you’re into thongs, strings, or just love a splash of color, this piece is ready to be your next obsession.

Cocksox is turning up the heat while cooling things down—naturally. Their latest release introduces something totally new for the brand: the first-ever Cocksox Bamboo Collection. This drop combines all the things we love about Cocksox—iconic cuts, bold design, and next-level pouch support—with an ultra-soft, eco-conscious fabric that feels as good as it looks.

Naturally Soft, Sustainably Sexy
Made from sustainably sourced bamboo, this new line is built for guys who want style with substance. Bamboo isn’t just soft (like really soft)—it’s also breathable, hypoallergenic, and naturally moisture-wicking. Translation: it keeps you cool, dry, and comfy no matter what your day—or night—throws at you.

A Cut (or Five) Above
The Bamboo Collection comes in five fan-favorite styles:

• The classic Brief
• The sleek and daring Slingshot
• A sporty Sports Brief
• A form-fitting Trunk
• And of course, the ever-popular Bikini Brief

No matter your vibe—minimal, athletic, or retro—there’s a style ready to upgrade your drawer.

Why Bamboo? Why Now?
Aside from the comfort factor, bamboo fabric is a game changer for sustainability. It grows insanely fast (up to maturity in just two years!), uses far less water than cotton, and doesn’t need pesticides or chemicals to thrive. Plus, the production emits fewer carbon emissions, making every pair a more conscious choice for the planet.

Better for Your Body, Better for the Earth
Cocksox proves once again you don’t have to sacrifice style for sustainability. The Bamboo Collection delivers signature support, all-day comfort, and a fabric that’s gentle on your skin and the planet.

Ready to feel the difference? Explore the Cocksox Bamboo Collection and find out what it means to wear your values—with confidence.