I was talking to a new potential UNB guy this weekend. He mentioned that he was reading one of the big sites. They interviewed women on what underwear they want to see their guys in, and it was boxers and boxer briefs. We both went “HUH?” Being gay has made this easier. It’s more socially acceptable that we can wear anything we want. Becuase after all underwear is gay (said with implied sarcasm).

I have talked with so many guys, gay/straight/bi, that love underwear. They all want the same thing. Something that is fashionable, fun and makes them feel great. It’s an extension of their personality as much as their clothes or hair style. Sometimes it’s even more of a state because of a conservative environment. Underwear is the one area they can express themselves.

The US Mainstream media reinforces the notation that underwear is about function, not form. Underwear is something that is to be made fun of let’s not even get into the whole “you’re gay” for liking underwear thing. We are striving to fight this labeling. We have readers who are gay, straight and bi.

When a major outlet talks about underwear they always show boxer briefs and trunks. Few rarely show briefs, jocks or thongs. It’s always conservative colors and styles. So, I do believe that the media reinforces the “you must wear this type of underwear.” If you don’t wear what everyone else is wearing there is something wrong with you. You need to fit in with the rest of society.

We disagree with this big time. Underwear is one area we can truly express ourselves in a personal way. We can wear exactly what makes us feel sexy and gives us confidence. That is the point most mainstream media leaves out. They look at underwear as a necessity, not a way to express exactly who you are!

Over the course of my 8 years doing this blog I have met so many guys. We all want the same thing. Underwear that fits great and makes us feel sexy. Look at the make up of our guys! Sorry for the rant. I just saw something that just pissed me off in the media and had to vent.

We love Max Emerson. Not because he looks amazing in underwear. Also, not because he’s funny and entertaining. But, he’s doing some great things out on the internet. If you tie in undies so be it, we stand behind that. His latest video is about his tour of NYC with CJ Koegel from the Real World on MTV about 10 years ago, but seems like 12 (watch the video).

Why do we love Max? First he shows a love of underpants! He’s done a lot in his underwear, both modeling and YouTube. He’s just funny. All his videos show his personality and can make you laugh. This one had hide and seek in the park, rides the subway and finds fans of CJ.

He also has his own line at Related Garments. Each pair sold $5 goes towards editing his movie, Hooked, and submitting it to film festivals. The movie, Hooked, if you haven’t heard is about raising awareness for  LGBT youth homlessness. Which is a cause everyone who reads this blog can get behind.

Not only do you get the underwear but two pairs of matching sox. In the words of Max, you get “underpants and matching socks.” Max knows a bit about underwear for being an international underpants model. You may also remember that he did the video series “How to be an underpants super model.”

The underwear for one pair and two socks is $28. The colors are available are black and grey. Also, you can get a set of three for $59.

We love undies and why not buy a pair that gives something back to the world. To get these pairs go to the Related Garments site. And buy a pair of Max’s underpants! Then become the next great underpants supermodel of the world and be in one of Max’s videos!

Over the last two years, the popularity of thongs has grown. It also shows no signs of slowing down. Across all guys (gay, straight or bi) seem to be wearing them for underwear. However, will this carry over to the world of swimwear? I’m not saying that every guy will be sporting a thong but the popularity will increase.

Swim thongs have been very popular among a small set of men. They are very passionate about the style and have had meet ups in Palm Springs and other areas. While it was mainly gay guys, the style is growing among all men. We are starting to see new thong swimwear from JOR and new company Cockpit Undies (More on them soon!).

Unlike swim briefs, thongs leave a bit less to the imagination. Your assets are on display for all to see. Some guys this is a benefit, while other see this as a deal breaker. I have worn them years ago but I don’t have much in the asset department. When I did wear them, they were a lot of fun to wear. I never wore them at a pool party or beach. It was pretty much at a private pool.

The benefits of a swim thong, yes there are benefits! Thongs have less material than swim briefs and shorts. It allows for a much greater freedom of movement. Many of you guys talk about how you hate shorts in water. They never dry and feel like you’re swimming with rocks. With a thong, you have neither of these issues. Also, you get a more all over tan. This is good if you hate tan lines. Lastly, it’s as bare as you can dare on many beaches.

Would I wear them now? Honestly, it’s a maybe. It would have to be in a thong friendly environment. It wouldn’t be a local pool or beach. It would have other men of all shapes and sizes wearing them. As more thongs come out for swimwear, we will let you guys know!

Would you wear a swim thong?

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I was trying to think of something different than what I normally say about what underwear gives me,. My normal answers are it gives me confidence or makes me feel sexy. I came up with it giving me fashion. A definition of fashion would say something like a popular trend. Now that isn’t how I see it. We all have our own fashion sense. I’m far from being fashionable especially by that definition (jeans and t-shirt please). I suppose some people would say my underwear isn’t fashionable, since bikinis and thongs aren’t what people think guys wear. I don’t consider something that is the norm as fashionable either.

Moving on to why I think underwear gives me fashion. First off I care about what pair of underwear I wear. I’d say someone that is trying to be fashionable would care what pants and shirt they wear. I don’t mean I care about what brand the underwear is. I care that I have a selection of styles, colors, fabrics. I don’t want to wear the same style and color day after day. Wouldn’t that be boring and unfashionable?

I actually try to make sure the underwear looks good on me in the mirror! I don’t do that with my outer clothes, but jeans and a t-shirts don’t look much different. I bet someone trying to look fashionable checks themselves out in the mirror to make sure they’re looking good. Or maybe I’m just narcissistic there, but highly doubt that. Ok, I’m going to sneak in pretty much what I always say about underwear. Wouldn’t you say that how you dress can give you confidence and make you feel sexy? Hope you said yes, since my so called fashionable underwear does that for me.

In the end I don’t see fashion as wearing the popular trending thing or some big name brand that everyone knows. Fashion is the personal style that makes you you. What makes me me is my choice in underwear, so that is why I consider underwear giving me some fashion. Fashion is in the eye of the beholder.