Category

Men’s Underwear

Category

One thing I really miss in the world of men’s underwear is UnderGear. They really celebrated the fun side of men’s underwear an gear. Their creative team really did some amazing things like this bodysuit/singlet. Which I managed to snag at the time. It’s not exactly easy to put on! Luckily we have some new brands like Bruno Menswear and Slick it Up doing some good things. Below is the back

It’s Jockstrap Wednesday! This isn’t a super long post but something I thought was awesome. Project Claude is letting you personalize your jock! When I first saw this jock, I didn’t get that the label was customized!

In the world of underwear it’s really cool when you can add your own touch or personalization to the pair. You maybe asking, can you put anything on the label? I think you can, Project Claude has had some interesting pairs over the years. So I don’t think anything will be off limits.

The process seams pretty simple. You pick your size, put in what you want and then order. The jock costs $34.50, which is a lot for a jock but not the personalization.

If you want to get your own jock, visit the Project Claude site. You can get it done on the blue or white waffle jock!!

Men’s Leggings/Tights are really coming back in fashion again. Back in the 80’s guys were rocking them in the gyms and running. That went out of style and now they are coming back and better than ever!

A new company on the scene is Sokowear. They have not your regular black or navy leggings but fun and wild prints. As you can see above, they are pretty fun. Here is a bit about their brand:

  • The colors and designs are Bold and vibrant
  • The line was designed to be the perfect fit for men.
  • Designed with comfort in mind with a low-rise waistband, tagless label, and quality material ensure extreme comfort
  • The epic prints consisting of energetic colors and metallic finishes, you are guaranteed to stand out of the crowd no matter what the occasion.
  • Every pair of SokoWear leggings is equipped with a discrete internal pocket
  • Ultra soft, 4-way stretch spandex blends provide extreme comfort and durability that stretches with your every move.

I LOVE their line and think they are super fun. I’m glad we are seeing a lot of different designs in men’s leggings. Each of the pairs retail for about $60. You can see the entire line at the Sokowear site.

This week the Baskit $12 Tuesday pair is the Body Art brief. This line has been a staple of the brand for a few years.

The designs in of Baskit’s BodyArt collection featured the ink of an exiled, most likely ex-Yakuza member, tattooed from head to toe and living out his days in London. The current BodyArt collection tells the story of Adam Von Rothfelder, an MMA fighter turned celebrity fitness guru, who transformed his personal tragedies into physical triumphs.

Get this pair today only for $12 at the Baskit site.

One brand I totally love and is way under rated in the world of underwear is the John Sievers brand from International Jock. I think a lot of you guys who read UNB know of the brand because we have talked about it for years. But if you’re not aware, its a brand only at International Jock and have a pouch made for guys who need extra room up front.

The newest pair, which I plan to snag a pair for summer is the Natural Pouch Mesh Brief. As you can see it’s a sports mesh that is shows off a little bit of everything.

Crafted in sports mesh for the very first time, the John Sievers Natural Pouch Brief will forever change the way you think about your underwear. Unlike the old fashioned pouches on most other briefs, the revolutionary John Sievers “Natural Pouch” has a special, deeply-contoured shape that conforms perfectly to your male anatomy. The perforated mesh material is lightweight with 4-way stretch that forms to every muscle while remaining breathable and comfortable. When you pull on a pair of natural pouch briefs, your genitals hang gently and naturally in the pouch, providing a feeling so comfortable that you’ll swear that you’re not wearing anything at all. The back of the pouch softly hugs the area behind your scrotum with just enough tension to lift your genitals up and forward, preventing your boys from falling between your legs and providing a natural bulge-enhancing effect.

Pair: John Sievers Natural Pouch Mesh Brief
Color: Black & White
Fabric: 90% polyamide, 10% lycra
Sizes: Small – X-Large
Price: $26.95


In the last 10 years we have noticed a change in the way men’s wear is being marketed. Work out and active wear has been more function over fashion. Women have had tons of options for activewear and each year it seems to grow. Whereas the men’s market seem to languish without any higher end options.

Now there is Leorever. I noticed them due to a post in Michael Dean’s Instagram, showing some work he did for the brand. Before I get to into the post, this is a “luxury” brand so it will be higher in price than your regular brand. (Before I get emails about it being expensive).

The collections constist of:

  • Compression gear – Tights, shorts and shirts
  • Roma – Romantic, powerful, Perfect
  • 8th Ave – Iconic Luxury redesigned for today
  • Palisade Flex – The perfect track suit with masculine body lines and uncompromising style.
  • Leomicci American Cotton collection – A combination of natrual american cotton and signature tapured fit.

The inspiration is:

TO PROVIDE MEN PERFORMANCE COMPRESSION WEAR, BEAUTIFUL FORMAL TRACK SUITS, SIMPLE COTTON SWEATS TO RELAX IN, AND ROMANTIC COATS REMINISCENT OF THE 1940’S – 1960’S.  THEY WOULD BE MADE BY MYSELF AND MY HAND SELECTED TEAM OF CRAFTSPEOPLE IN HUNTINGTON BEACH, CALIFORNIA.  WE WOULD CREATE OUR OWN STUDIO TO DO THE PRODUCTION, BASED UPON THE IDEAS I ADOPTED FROM CHRISTIAN DIOR’S ORIGINAL STUDIO BUILT IN PARIS IN 1947.

Find out more at the Leorever site.

Are you a fan of skimpy swimwear? If you are we have a great pair for you that was just released this past week. The BodyAware Clip Swim Tanga shows off enough skin but not everything! Well unless you unclip the sides, then it’s all out in the open.

Here is what BodyAware says about the line:

Sleek and minimal tanga swim brief made from smooth, medium-weight nylon/spandex. With a shaped front seam that holds everything firmly and gives a great shape, side clips, and a contoured tanga-style back panel. Contrast trim around waist and leg.

The back has a seam that will show off the assets very well! It’s a design I know many of you guys have been looking for in the last year or so. They have been hard to find but glad to see BodyAware bringing it back.

Two things I love about this pair is the trim is contrasting from the main color and makes it pop. The second are the two colors, a blue and pink. I know the pink will sell out because more and more guys want to wear pink on the beach.

Check out all the styles at BodyAware

Pair: BodyAware Clip Swim Tanga
Color: Blue or Pink
Fabric: 90% nylon/10% spandex
Sizes: Small – XX-Large
Price: $32.99


Are you a big lover of Cocksox? They are one of the top brands in my underwear drawer. They are of high quality, amazing pouch, and just fit amazing. Not to mention the amazing fabric they use in their undies. The list could go on and on.

One of the new pairs I saw in Vegas was the C-Force collection. It has the Velocity Stripe, Octane Orange and Turbo Green. There is some really cool inspiration behind this collection. This is what Cocksox says about the collection:

The Velocity Stripe fabric and waistband are directly inspired by the blurred colors of classic cars at speed. You barely see the cars, only their incredible streaks of pure energy and power. Octane Orange evokes a driver’s fireproof racing suit and Turbo Green revives classic sports car colours of the 70’s. Retro style on overdrive!

There are eight classic Cocksox cuts in the C-Force Collection-

The collection is made out of a ighh performance Supplex fabric, flat-seam stitching and super-soft waistbands. This is what you would come to expect from Cocksox.

MarcoMarco makes some really fun undies. They aren’t afraid to take risks and just do something new. Their newest line is the Apex line. This line is really something different yet a lot of fun. This is what they say about the new line.

The Apex collection is a beautifully patchworked piece providing the best fit in all the right places. Made entirely of our breathable Poly Span blend in a mix of Purples and Lavender and featuring the classic Marco Marco waistband. This trunk is definitely a piece you can’t live without. Comes in a brief and trunk

Pair: MarcoMarco Apex Brief
Color: as seen
Fabric: TBA
Sizes: Small – X-Large
Price: $32.00

Pair: MarcoMarco Apex Brief
Color: as seen
Fabric: TBA
Sizes: Small – X-Large
Price: $32.00


Show your pride with your undies. Garcon Model has just released their new Pride collection. The line comes in their classic styles and has a rainbow stripe on a white or black background.

The first thing is the new line is a limited edition line. The styles in the Pride line features Chelsea and Hell’s Kitchen line. The second thing is that for every pair you buy, GM will donate money to charity.

A portion of the proceeds (10%) will go to the association Rainbow Refugee to help LGBTQ+ refugees find safety and resettle in Canada.

It’s great to buy underwear and give to a great cause as well! It’s the best of both worlds. This line can be bought from the Garcon Model site.


Name

Franky Fox

How did you discover your love of underwear, swim briefs, spandex and gear ?

I’m Australian, so as a kid I grew up wearing speedos! Hahaha. Of course I went through my awkward teenage years of trying to cover up. It was as a young adult that I started to discover how sexy a great pair of underwear made me feel. I saw sexy muscular men in trunks and speedos and wanted to be like them. So I started training hard and wearing speedos again. I branched out and started wearing briefs again too and eventually got into jockstraps too. I love having my ass out. Hahaha. As I got more and more into my gym training, I started to get into spandex too. I love wearing some tight fitting leggings or lycra shorts at the gym. Shows off the hard work and turns heads 😉

What are your favorite styles to wear?

I used to only wear trunks, but now I love a sexy pair of briefs. My favourites would have to be a jockstrap though. They are so sexy!

Why did you first start posting pics in underwear?

Initially I wanted to join the community of muscle guys on instagram, showing off their gym progress, but then I really started to enjoy showing off and being a little bit exhibitionist 😉

If you have a partner/husband/wife are the supportive of you sharing your love of underwear?

I don’t have one, but my future partner will need to be supportive! Hahaha

Do yur friends know about your IG and live if undies?  

If they didn’t before, they found out very quickly from my IG! ;P

What have been some of the positive things that have happened since you started posting? Did you have any negative experiences?

Of course there have been some negative people commenting, but on the whole the IG community have been super supportive! I love the feedback and the support. I try to return it when I can. I think IG should be about support, not tearing each other down.

No matter the body type there are always people who will criticize you that you’re too big, too small, too young, too old, how do you deal with those?

I try to ignore it. I usually delete those comments, because I don’t want to be reminded of that negativity whenever I’m online. I don’t think my true supporters want to see that either. Let’s keep it positive guys!

One thing I have discovered is guys into underwear tend to be awesome guys. Have you made any friends that you may not have met otherwise?

I have connected with great guys online and some of them I’ve even met in real life and we’ve become good friends! I LOVE that about IG. Connecting like mind people from around the world.

what is your favorite color of Underwear? 

Ooo. I have too many favourites. I have a blue jockstrap from KICK Sagat that I love. Maybe blue then?

Lastly, What is your favorite social media to post on? And what is your name on there? 

At the moment I love IG (@the.franky.fox) even though it’s getting harder with censorship. Perhaps it’s time to move my content to Twitter (@thefrankyfox