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December 2016

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I know we have quite a few jock fans out there. One company that always does interesting things with jocks is PPU. They make a series of jocks, jocks briefs, and well interesting designs. The new 1604 is more of a jock brief than a jock. It has the PPU spin on it as well. Which includes a great design and fun colors.

The official description is: “PPU Jockstrap is perfect for the guy who likes a sporty and sexy style. Incorporating a low rise, lean cut brief with a sporty jockstrap. On the front this piece combines two fabrics to turn the pair into a stylish design one.  You’re left with a look that’s body flattering and oh so sexy, perfect for any occasion”

It comes in two different color combinations. The first is white. But it’s not the plain white. It has green waistband/trim and a black design on the pouch. The second is Gray. Instead of green the waistband/trim in pink and the same black design on the pouch. I love both of these colors. I’m a big green fan so it’s hard for me to make up my mind on which one I like best. Let’s say I wouldn’t turn either one down! For those who want a solid color, there is as black version.

PPU is a Columbian brand so it may run smaller. Double check the official sizing chart for the exact sizes. When in doubt go up a size in this brand. Trust us you will be happier! If you’re a fan of Jock Briefs we think you need to check this pair out! It will add some spice to your underwear drawer just in time for the holidays! Or maybe get a jump on early Valentine’s Day date night undies!

BRAND: PPU
PAIR: 1604 Jockstrap
COLORS: White, Gray or Black
FABRIC: 93% Nylon 7% Spandex
SIZES: Small – X-Large
COST: $22.48
LINK: PPU 1604 Jockstrap


There are very few things underwear guys agree on as much as the hatred for Tags/Labels. It consistently ranks high in our reader survey on issues you have with underwear. It’s a given you guys HATE them. But before we get into much more. They are a necessary in underwear. All garments must have tags that have care instructions and fabric content. This means we can’t eliminate them all together.

This post came about from a discussion in our Patreon Slack group. They are a group of guys who support UNB and get a place to talk amongst each other and the UNB editorial board. I asked them about some post ideas. Here are what two members said:

They can be really annoying inside underwear and many brands have gone tagless.  Not sure why all brands haven’t.  I have purchased underwear before that has tags in both the front and back, which seems excessive.  I also have purchased thongs before with a tag in the back that is wider than the thong strap.  I always cut them out but sometimes the extra tag piece can poke your skin which can be really annoying.

All designers should utilize a fabric stamp for thongs rather than a tag for thongs, much the way everyone is starting to do the same for t-shirts.  It’s annoying to pay good $ for underwear that doesn’t come in a 6-pack from Wal-Mart and then have to do surgery on the garment

I’m sure we can all agree when tags are annoying, there is nothing worse. I have taken a pair off mid day and either cut or ripped the tag out. It had to go. One pair that I couldn’t take it out (I had no scissors), got taken off and I went commando. Which is something I hate doing but it was the best alternative.  So how do we fix this issue?

Make them smaller and softer

First, some brands do a great job with tags. They are small and soft enough to not be noticed. If more brands use tags that reflect the size of the pair. A thong’s tag should be smaller than a pair of Boxer briefs. The material they use should be super soft. There are brands that do this well. I rarely notice the tags.

Make them Tearable

Next, make the tags tearable. Meaning, design them to they can easily be removed without using scissors.  Some brands have used perforated tags that you can just rip out. This would be the best with mesh pairs. If you are like me, you don’t want to have a big white tag showing in a pair of black mesh briefs or boxer briefs.

Print Labels on Fabric

Lastly, print the labels directly on the fabric. As one of our Patrons pointed out, it’s now standard for t-shirts to have printed labels on them. This couldn’t happen in all pairs due to the material (see mesh above). One brand that really impressed me with this is Cocksox. The Sports Mesh brief had the tag printed inside the pouch. It was easily read and you don’t notice it!

These are a few solutions about tags. Let us know what you think of the tag issue.

I am a big fan of bikinis! The other week while on Twitter I ran across Jordano Basics. An underwear company out of Mexico. In the last year, Mexico has  had some really fun brands emerge. There seems to be a trend that isn’t slowing down. I have reached out to them to get more information about them! We hope to have that soon.

The collection has a basic feel. Which as I have explained last week isn’t a bad thing. This design of a bikini has been one of my favorites. It’s got about a half inch covered waistband that is lower on the hips. There isn’t an ergonomically designed pouch but if it’s like other pairs I have had, it won’t be an issue. The spandex in the fabric has a good amount of support.

A beautiful classics bikini brief made in thin and soft fusion of lycra and cotton that keeps you fresh and comfortable when you wear them  Exclusive low hip design to make it more sexy and invisible  They fit incredibly!

I really love this pair. It reminds me of some of my favorite pairs I have had over the years. This pair is available in a few colors. White, Gray, Black and more. The best thing about this, it’s just over $10. The prices you will see on their page are in Mexican Pesos, so 219 Pesos roughly converts to $10.11 (will depend on currency rates)

I hope you will check out all the pairs they have to offer. Jordano Basics has other pairs of underwear, swimwear and more!

BRAND: Jordano Basics
PAIR: Bikini
COLORS: Blue
FABRIC: Cotton 70% / Spandex 30%
SIZES: Small – Large
COST: $10.11

Tis the season to go underwear shopping. If you’re like a lot of our readers, you buy your undies yourself. Over the last few years, I have found there are a few different guys who love undies. These are generalities and I’m sure some of you fit more than one category.  

Newest and Latest

We have readers who are massive underwear lovers. Their collections are in the 1,000s. I have spoken to readers who have 2,000 pairs and up. These guys love to have the latest and greatest pairs of underwear. They aren’t brand loyal, per se, but they have their favorites. They have several favorite brands. When new and different pairs come out. They want them in every color and style. Price really isn’t an issue.

Full Price Collector

Similar to the one above. They have a large collection and prefer a few brands. Usually around 3-4 key brands. When new pairs come out they buy them right away. They don’t want to wait on sales, they want the pairs now. They will own every pair a brand puts out. Usually in every color as well. Price is not an issue for this guy either. Can be style specific or many different styles.

Brand Loyal

We have guys who love specific brands. Unlike above, they don’t buy every pair the brand releases. But, they stick with one or two brands they love. They don’t deviate too much. They have a specific style they buy as well.  Example, is we have had guys who love Calvin Klein Boxer Briefs/Trunks. Or they may like a specific line, such as the CK Steel line. They buy full price and on sale.

Style Loyal

While these guys may not be loyal to one brand they prefer a specific style. The biggest example right now are thongs. Guys who love thongs try many different brands. They enjoy trying new brands to find the right fit. I fit this one most of all. I prefer briefs/bikinis with a great pouch.

Bargain Hunter

The last type of guy is the bargain hunter. Deals are most important. You search close outs and deal sites to get the cheapest undies you can get. We’re not talking cheap as in quality but in price. Shopping sites like Cheapundies.com, discount big box stores, and more. Price is most important.

These are a few guys I have identified over the years. As I said above, you can fall in just one or several of these categories. And there is nothing wrong with being any of these underwear shoppers. I’m jealous of the newest and latest, I wish I had the money for that!

PPU 1603 ThongPPU likes to get creative with their underwear designs. If you’re looking for a thong or a g-string that is a bit different then PPU’s 1603 is one to consider. From the front you’ll ask yourself is it a thong? Or is it a g-string? From the back you’ll see it is a g-string.

What stands out of this pair is the two different waistband styles. You have the wide sporty elastic on one side and then a thin g-string type elastic on the other. The thin elastic then threads through the thick elastic in the back to attach to the pouch. This thong is available in 4 colors: black, green, red, and white. The black is all over black. What they call green is more of a turquoise. It has a white thick waistband with a blue stripe down the middle. The thin elastic waistband is blue and runs around the pouch also. The red has a white thick waist band with a red stripe, but the thin waistband is white. Gray is used for the thick waistband on the white pair. The thin side is a light blue. The thin waistband runs around the pouch on all of these thongs.

The pouch is centered seamed for support and definition. The fabric is a microfiber that is made of 93% nylon and 7% spandex. PPU 1603 thong is available in sizes small to extra large and are made in Colombia.

I’m one that likes to stick with a standard design for my underwear, but this is one I’d consider. What I like about this pair is it’s one that isn’t too far out there. The design appears like it would still work well for everyday underwear, which is my goal with my underwear purchases. This would be a great thong or g-string to add a little character to the drawer.

BRAND: PPU
COLORS: Black, Green, Red, White
FABRIC: 93% Nylon 7% Spandex
PAIR: 1603 Thong
SIZES: S-XL
COST: $18.46
LINK: CandyMan Fashion

PPU 1603 Thong Black FrontPPU 1603 Thong Black BackPPU 1603 Thong Green FrontPPU 1603 Thong Green BackPPU 1603 Thong Red FrontPPU 1603 Thong Red BackPPU 1603 Thong White FrontPPU 1603 Thong White Back

I know a lot of you guys love thongs. We thought we would profile something a bit different. The Good Boy Gone Bad Arthur Thong in Camo. What makes this different is the thong is not very wide. But it appears there should be plenty of room in the pouch.

BRAND: Good Boy Gone Bad
PAIR: Arthur Thong – Camo
COLORS: Camo
FABRIC: NA
SIZES: Small – Large
COST: $16.00

 

PPU 1607 Bikini

Hey bikini lovers and PPU fans, we are introducing you to bikini style 1607 from PPU. This is a new bikini they’ve added to their 2017 collection. What makes this bikini a bit different than others is the two metal rings that create a figure eight uniting each side. PPU also adds different color piping to give some pop to this bikini.

The 1607 bikini is available in 3 colors with contrasting piping along the waist and leg openings. The color options are black, green, and white. The black has gold piping and gold stitching down the center seam of the pouch. The piping on the green is white, but the center seam is in a green thread. The white bikini’s piping and center pouch seam are light blue. The fabric is advertised as a silky microfiber fabric forming a smooth, body-defining fit. It’s a blend of 90% nylon and 10% spandex. One more thing with the fabric is it has little hearts embossed in it adding even a little more character to this bikini.

What interests me about this pair is the accented piping and the embossed fabric. I’ve been drawn to pairs that have color accenting to their piping and stitching. I like how the embossing gives the fabric some texture. Both of these give this pair some personality, which is nice to have in a pair of underwear. Of course, the metal rings do too, which is a feature I haven’t tried in a pair yet.

If you want something that is on the classic side, but with some flare then you need to check out the PPU 1607 bikini. It’s a pretty classic bikini cut with its narrow sides and a back cut that just shows off enough. The metal side rings, accent piping, and embossed fabric brings the fun into this bikini.

BRAND: PPU
COLORS: Black, Green, White
FABRIC: 90% Nylon 10% Spandex
PAIR: 1607 Bikini
SIZES: S-XL
COST: $21.53
LINK: CandyMan Fashion

PPU 1607 Black FrontPPU 1607 Black BackPPU 1607 Green FrontPPU 1607 Green BackPPU 1607 White FrontPPU 1607 White Back

We all want to feel like a hero in our underwear. Sliding our favorite pair on will give us secret super powers that allow us to conquer evil and take on the day. That maybe a big over the top, but we all want great underwear that makes us feel great. One company that does it for me is Sukrew. They just released the new Hero Sprints.

The Sprints are a line of longer boxer briefs. We just reviewed the Sukrew Sprints and it was pretty great. I loved them. The newest in the collection are the Hero Sprints. What makes it a hero? Well, the colors definitely are superhero inspired. The Blue, white and red. Especially the red pouch. When you think of superheroes they always seem to have red briefs on over their spandex. Am I right?

The Hero Sprints have a white waistband and white panels on the sides. The main body is blue. The contrasting red is the pouch and the leg trim. It’s a really great design. Made with the awesome Sukrew pouch, this is a win-win in my book.

Sukrew makes fun and amazing underwear. The colors are great for the guy who wants to show off his undies. I could see guys wearing these at the gym, showing under some gym shorts. The bright red trim would catch people’s attention. Or it could be worn to work, but without the showing off (well, that depends on your job!).

If you haven’t tried Sukrew, what are you waiting for? These are a great starter pair. Also, you may see the U Sprints with no pouch. Talk about show off!

BRAND: Sukrew
PAIR: Hero Sprint
COLORS: As Pictured
FABRIC: Main Fabric: 95% Polyamide 5% Elastane Small Panels: 85% Polyamide 15% Elastane
SIZES: Small – X-Large
COST: £29.99

 

Kevin Baines is a young up and coming fitness model who is about as green as they come. Kevin’s shoot with Michael Downs and the All American Guys project is his first official shoot, and also his first appearance in the industry! Kevin is a 27-year-old fitness enthusiast who is working on turning his passion for fitness into a full-time modeling career. Kevin is also passionate about health, fitness, wakeboarding, snowboarding, guns and cars. All of the images from the shoot with Michael Downs have not even been released yet so these pics are about as fresh as they come! Enjoy!

Photographer – Michael Downs for the AllAmericanGuys project


Reading UNB puts you automatically in the influencers in underwear. I say this, not because I think UNB Is awesome (but it is 🙂 ). Rather, you guys have accepted that you can wear any type of underwear you want and it can be your secret or share it with the world. You guys experiment with fabrics, styles, colors and more. You have embraced the wonders that is good men’s designer underwear. As each month goes by you guys never cease to amaze me!

However, sometimes when we get hooked on great undies, there is one section we leave out of our underwear drawer. Those are called the classics. I”m not talking about the six packs from big box stores. Or any other ill-fitting pairs we grew up on. I am talking about great pairs that have classic styling but made impeccably. A classic white brief with a waistband. Or a simple boxer brief made out of amazing fabric. Yes, these styles are solids in the mainstay colors of navy, white, black or gray.

When I first started to wear better underwear, I swore off the white briefs. Hell, I wouldn’t even buy a white pair for about 5 years. It was one color I avoided. Colors like blue, red, green, yellow and other bright hues were my go to. Wearing white just seemed like I was going against my love of underwear. I mean “Who would wear white briefs? You need something more fun!”

It wasn’t till a few years later that I discovered white briefs could be great undies. Brands like Calvin Klien and 2(X)IST made great undies that had the tighy whitie style. It blew my mind! There is something about wearing white briefs under a tux for me.

I know many out there are reading this and saying, I still don’t like them. We even had a model in our Holiday Guide (out soon), who said he would never wear white briefs. It’s to each their own but I think classics deserve a place in men’s underwear and on UNB.

Who makes amazing classics? There are a few companies doing a great job

  • Todd Sanfield Collection – the new line is very classic. Made out of amazing material and in more colors than just white.
  • Oryx Wear – Since it’s inception, Oryx Wear has a very classic vibe in it’s design. Plus, they aren’t afraid of color.
  • Krakatoa Underwear – Krakatoa has taken the classic up a notch. They have taken the classic design and moved

These are just a few of the brands doing great work in classics. Plus, they are a great way to introduce other guys into underwear! Think gift ideas!

 

First, we want to welcome the Thonged Ginger to the UNB Family. He’s our newest writer and has already posted about the Gregg Homme Break-In collection. He’s an awesome guy and here is a bit more about him!

Tell our readers about you: I am a 28 y/o, wife a wife and 3 beautiful children. We currently live in Nashville, TN. I tend to think that I am guarded, and most wouldn’t know about my undie collection unless you saw it or I told you. I am trying to break out of my shell and hope that working with the fine gentleman at UNB will help.

When did you first discover underwear? My first discovery of undies came when I was around 14 and where I grew up a Frederick’s of Hollywood was the store across from a GameStop. Naturally, I couldn’t  look at the chicks in lingerie but I one day caught the sight of a guy wearing sexy undies. Now I saw him in them and I wanted to be him and feel that sexiness and masculinity. So I had my mom buy me a silk thong and from there on it was over.

What was the first pair of good underwear you bought? What made you buy that pair? I would say that a Something Wild in California thong was my first “designer” thong. I loved the homemade feel and bought quite a few pairs and loved each one. I chose SWIC cause men’s thong undies hadn’t really caught on like it has now.

How did this first pair influence your journey into the world of men’s underwear? Over the years my collection has grown to house bikini briefs, trunks, and a few boxer briefs, but I always go back to the thong and g-string. I do like some of the others but a good thong is head and shoulder above anything else.

What are your current favorite styles? What style do you wear most? Thongs are what I wear the most, but I do like the cheeky cuts on boxers and briefs, and jock thongs

What are some of your favorite pairs in your underwear drawer? Gregg Homme is my favorites by far, they may be pricey but worth IMO. Agacio, Andrew Christian, Clever, and Joe Snyder also make some good undies.

Are you open to friends or partners about your love of underwear? If you have a partner do they encourage your love of underwear? I don’t really talk to my friends about undies, remember I am guarded about my personal life, nut I am very open with my wife. She is very accepting and would be more accepting if I wasn’t overweight, a problem most have.

Has wearing great underwear boosted your confidence? A good pair of undies can make your day, not only due to a confidence boost but knowing everything is secure and riding on a pillow. If you wear good undies you tend to have a good day, get something that makes you fell sexy and you will act like your sexy.

Where can our readers find you on social media?

Twitter- @ThongedGinger  I’m not twitter guy but I made this special for anyone wo wants to hit me up to chat undies.

We all love a deal on some undies. Especially this time of year, Whether it’s for us or someone else.  We just discussed giving underwear as gifts to friends and loved ones. Now there is a great way to score some great brands at some even better deals.

Cockpit Undies is running Brief Deals every day. It’s a limited time daily deal. Currently, Cockpit Undies has thousands of pairs on their site. You heard me right, thousands. Imagine being in that warehouse! How does it work?

  • A new deal goes live every day at midnight
  • There is a count down to the end of the deal
  • Buy the pair before the counter runs out.
  • If you miss the deal, sorry that price is only good for that time frame
  • Don’t worry more deals are coming.

Go to the Cockpit Undies Brief Deals page to see the deal each day!

gbgb-earvin-bikini

Good Boy Gone Bad sent us some great pics of some of their newest items. This is the EARVIN BIKINI . It’s a mix of mesh and snaps. Making it super sexy! http://gbgbwear.com/underwear/earvin-bikini-black-yellow-red-detail

BRAND: Good Boy Gone Bad
PAIR: Earvin Bikini
COLORS: Yellow/Red
FABRIC: 95% Polyester 5% Lycra
SIZES: Small – X-Large
COST: $26.00
LINK: Good Boy Gone Bad Earvin Bikini

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Greek label Modus Vivendi has just released a line of top quality sportswear for men made from Techno Sport, a two-way stretch fabric with moisture wicking properties and excellent UV protection formula (UPF 50+). The Active Line comprises tank tops, sweat shorts and slim fit pants (aka meggings) in two lengths. All the items are available in four classic athletic colors: red, blue, carbon gray and black. The manufacturing is impeccable featuring flat, ergonomic seams for a comfortable, second-skin fit that keep you dry and mesh panels for enhanced ventilation, during gym and outdoor activities.

specifically in Buenos Aires, Argentina. Visionary photographer Gastohn Barrios captured fitness model Leandro Verteramo training in an open stadium. The Greek origins of the model and his athletic physique made him the perfect choice for this campaign.
Credits
Sportswear: Modus Vivendi
Photographer: Gastohn Barrios
Model: Leandro Verteramo
Production: Matias Santos
Video by: Estilo Wallo
Assistant: Agustin Koroluk
Location: Buenos Aires, Argentina

ppu-1552_green_1

Are you a fan of PPU? If you are, then rejoice. The 2017 collection is out now! We are going to break down some of our favorite pairs from this collection in the next two weeks. It’s a mix of new colors from favorites and new designs. The new designs feature some of the skimpy styles you have come to love. It also features a large selection of boxer briefs.

Every so often PPU produces an expanded line of boxer briefs. This is one of those collections. We will show you some of the lifestyle images of the new collection. You can shop it now at your favorite retailer or Candyman Fashion.

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Looking for something fun? Andrew Christian has released the Emoji Eggplant Jockstrap. I’m sure many of you guys have used this emoji before. I know I have! I will say, this is a super fun jock. It’s also available in other styles.

BRAND: Andrew Christian
PAIR: Eggplant Emoji Jock
COLORS: As Seen
FABRIC: 95% Cotton, 5% Spandex
SIZES: Small – X-Large
COST: $18.00
LINK: Eggplant Emoji Jock

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Sukrew furnished the Cobalt Thong for review.

Rating: 8.8/10 (Average of the ratings below)

  • Daily Fit: 8/10
  • Sizing: 10/10
  • Construction: 9/10
  • Styling: 9/10
  • Daily Performance: 8/10

Pros: Great pouch, amazing fabric, and great colors

Cons: Was uncomfortable driving but think it was my situation. 

UNB Tim recommendation: Great thong to try and wear. Especially if it’s your first thong. Just don’t drive too much while wearing it! I will definitely wear this more and give updates on the thong. I’m impressed with their thongs. 

You guys have gone crazy for thongs over the last year. I will admit that it’s not my go to style. It’s probably in the middle of my underwear spectrum. It’s not that I don’t like thongs but I have to be in the mood to wear them. Many of you guys have raved about the Sukrew thong that I had to try one. I mean, I had to try the entire line and give it an objective review.

I decided to wear this for a half day. Not because I was expecting it to be uncomfy, but a few things I had to do, I didn’t want to wear a thong doing them. The review conditions were me doing a lot of driving. I figured I wouldn’t do anything too out of the ordinary and it shouldn’t cause any problems. As the day went on the string got a little uncomfortable by the pouch. Due to the driving and sitting. I don’t think this was a flaw with the thong but more the conditions. I noticed when I got out or stood up it didn’t bother me. Usually, if it’s the design, no matter what you do it will annoy you. I don’t ding the pair for this. It could have been the way I was sitting, my jeans or a host of other factors.

One thing that did go great was the pouch. Their pouch is one that allows you to hang free and natural. No wonder so many of you guys love this thong. Sukrew’s pouch is must brilliant. As I said in my Pouch Primer the other day, they have one of the best pouches on the market.

If you are familiar with Sukrew, they have had pretty consistent construction and fabric. They have always been well made and I have never had any issues with the swimwear or underwear I have received from them. Their fabric is a spandex blend that fits your body really well.

As for sizing with Sukrew, there shouldn’t be too much of an issue. They have been pretty consistent for the last few years. I received and XL and it fit me well. My regular size is an XL. Just, as always double check the sizing chart before buying.

This is a great thong. I will have to wear it again, this time without so much driving. Overall I was impressed with the pouch and fabric. The only time the strap bothered me was while driving. Other than that I rarely noticed I had a thong on. I need to try thongs more often. Thanks for inspiring me guys.

BRAND: Sukrew
PAIR: Cobalt Thong
COLORS: Blue
FABRIC: TBA
SIZES: Small – X-Large
COST: £15.99
FURNISHED BY: Sukrew

Where to buy: Sukrew Cobalt Thong

6London-based brand, ZLDN Underwear, has launched an ultra-comfortable boxer brief that promises to put and end to ‘riding up’. The ultimate boxer brief is made from MicroModal® – an Austrian technology fabric which is three times softer than cotton and made from sustainably sourced Beech trees. They have re-invented the boxer brief with an anti-ride-up technology adding in three more construction panels than the average boxer short.

The independent underwear start-up has found success in launching ‘The World’s Most Comfortable Underwear’ on Kickstarter, raising more than 30% of its fundraising target (£6,000) just 48 hours into the campaign.  Key features include:

  • Incredibly soft. MicroModal® is THREE times softer than cotton according to the Japanese Kawabata softness scale.
  • Anti-ride up. 7-panel cut, x3 more than Calvin Kleins, which means no awkward riding up
  • Sustainable. Fabric made from sustainably sourced beech trees.
  • Breathable. Naturally breathable, moisture wicking and odor deterrent.
  • Brushed elastic. Softened, brushed premium elastic.
  • Signature bold prints. Original ZLDN-designed prints inspired by Dutch Wax and the 90s.

7

The brand started in 2014 with humble beginnings, using the founder Jack Hicks’ parents’ garage as a storage facility to save money and selling boxer shorts online, at London markets and in independent retailers across London. Since launching, the brand has sold more than 3000 woven boxer shorts. Now it hopes to accelerate its growth with the launch of its latest product which is some of the most comfortable underwear in the world.

After successful sales of their ‘African print boxer shorts’ Jack Hicks has moved the focus of the brand toward comfort while still embracing bold print following market research and customer surveys. Using money from a Virgin Start-up loan Jack Hicks began developing the most comfortable underwear possible at the start of 2016, traveling to Paris where he discovered a MicroModal® made from sustainable Beech trees.

4

The innovative new boxer briefs have been the result of over a year of product development. Director Jack Hicks elaborates on the design process:

“Men spend more than half their lives in their boxer shorts – that’s nearly half a million hours! Sadly, too many guys settle for high street brands that are over-priced and uncomfortable. We sold 1000s of bold-printed woven boxer shorts and decided to focus on what guys look for in the perfect pair. Having asked more than 300 of our customers, we focussed on comfort and prints. We traveled the world in search of the perfect fabric and sourced the absolute best materials. We challenge anyone to find a more comfortable pair.”

Discounts of up to 50% off the retail price are available for backers who pre-order the boxers on Kickstarter with options ranging from one pair through to packs of seven. Limited edition MicroModal® shirts with a tailored fit are also available through the Kickstarter campaign.

ZLDN’s Kickstarter run from 30 November through to 23 December.