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We are bringing the podcasts back. I looked at our Podcast feed and saw it has been over a year since we did one. Which is way too long. We really want to bring you guys some of the industry leaders and also some interesting companies on the podcast. But we cant your opinion, let us know what you want to hear. We created a small survey, one question! We can’t get much smaller then that! Tell us what or who you want to hear the podcast! If you have any problems with form you can find it here: https://spreadsheets.google.com/viewform?formkey=dGJzQlg0VDUzUTVhcHVWYThaMGdqbGc6MQ

 

You may have seen the Saxx Underwear video we did with at Curve. We wanted to give you a bit more information about Saxx Underwear and what they have been up to this last year. This is part of the Curve/Magic follow up. I think Saxx is doing some great things and they are doing something different in the world of men’s underwear.

Your brand is growing, for those not familiar with your brand can you tell a little bit about Saxx?

Saxx was founded on a simple inspiration. Make men more comfortable by re-thinking and re-designing men’s underwear. Saxx founder Trent Kitsch came up with the idea for the underwear while on a fishing trip off the coast of Alaska. He was wearing a survival suit for three days and experienced what most men do, discomfort and irritation. He realized that there had to be a better way to design men’s underwear. In 2006 the first pair of Saxx underwear was introduced in a University cafeteria. Trent manufactured 200 prototypes, which he sold in a matter of minutes to his classmates. The underwear featured integrated parallel mesh side panels, which eliminated contact between a man’s package and inner thigh. The product was an instant hit and introduced a new level of comfort to the men’s underwear market.

Saxx has gone from Saxx apparel to Saxx underwear why the change?

Through the rebranding process that began last year, we found that “Apparel” was just too broad of description for our brand. Saxx is based on underwear and the technology that was created for it. We wanted to make sure that our customers knew we did underwear and only underwear.

What has been the biggest obstacle in this process?

To be honest there hasn’t been that many obstacles in this process. We are a young brand, have only been in the US market for 6 months, and in Canada for 2 years. Customers that were aware of our brand before the name change really knew us as Saxx, not Saxx Apparel. The shift to Saxx Underwear has mostly gone unnoticed.

Anything surprised you (in a good way) while rebranding?

We knew that there would be a response to our new packaging and brand direction, but I don’t think that any of us would have guessed that it would be this positive. The quality of our product has always been there so it’s great to see that we now have the brand image to match.

I had the chance to talk to you at Curve and we did a video, what are some of the new items you have coming out?

For May of this year we have an number of new items coming out for Saxx. The first is the introduction of new colors in all of our fabric lines. That includes Utra, 24 -Seven and Pro Elite. We had been focusing on producing only Black and White until this point, these are still the main colors that men buy in underwear. We will continue to do Black and White but with the colors we now have reach into some new markets. I am personally really excited about having a variety of colors  and not just black in my own underwear drawer.

We will also be introducing a new line which we call Luxury. The fabric is a Modal/Cotton/Spandex blend. Modal is an extremely soft, light weight material.  Luxury  will be available in Black, Navy and White with Red waistband in both Boxer Brief and Trunks cuts.

Along with better fits, an increase size range, we now do XS all the way to XXL, new packaging and new in store POP we have a lot of exciting things happening at Saxx.

For more info about the brand visit our website at www.saxxunderwear.com and become a fan on Facebook, http://www.facebook.com/SaxxApparel.

We want to thank Saxx Underwear for taking the time to talk to us. I will be doing another review shortly. I received a pair at Curve and will write it up soon. So check them out or check out our previous review of Saxx Underwear!

Andrew Christian has the Shock Jock Racer Boxer on Sale! You can save 17% off until Sunday.

  • Active Shaping Technology
  • Adds up to 2″ (5cm) on to your frontal measurement
  • Invisible soft Active Shaping Technology cup included
  • Cup provides great support and helps protect against zipper injury
  • Supper comfortable…and looks amazing
  • Made in the Andrew Christian Design Studio in Los Angeles
  • Regular/slim fit

Price is $30 but on sale for $24.99. You can get this directly from Andrewchistrianshop.com . While you are there check out the Flash sale they have going on as well!

Check out the St. Patrick’s Day sale at Go Softwear! You can save 15% off! Just use code PATTY at check out. You can get some new Green Undies for St. Patty’s day! Hurry sale ends March 17th.
Palace Trunks has the 2(x)ist Modal Collection. If you have tried modal underwear it’s very form fitting and is pretty nice! The new 2(x)ist line is available in classic brief or trunk and in white or black! Go to the Palace Trunks site to see the line
GET 20% OFF NOW WITH CODE CANDY ENDS MONDAY MARCH 14TH 2011 Free Shipping To All Our U.S Armed Forces ALWAYS . No Minimums, No Codes Necessary

Please use the coupon CANDY to get 20% off on all New Clever, Coupon MUST be entered at checkout. cant be combined with other sales. does not apply to tri-packs or items on sale. At MaleBasics now

Order anything from our website for the month of March and get a FREE pair of green KLeN crew socks.

  • Offer good while supplies last.
  • Leprechauns are not included.
  • Green beer is suggested for toasting the greatness of this offer.
  • No coupon needed, just place an order and the socks will be included during processing.

Send us a picture later for fun. Visit the KlenLaundry Site

I got a chance to see some of the new Good Devil Underwear. The new line which I will say is not for the shy. If you are familiar with the brand you know its def about sexiness and fun. Good Devil was released last year and has gained popularity quickly. We will  not be posting too many pics of the line in this post, well of the front. I know, it sucks but our hosting company wouldn’t be happy with us if we ran them.

The new line consists of:

  • Ballz-Out Series
  • Lace Series
  • Sheer Balls Series
  • Bam Series
  • Exposer Series
  • Skin Series

 

Good Devil Ballz-Out BoxersGood Devil Ballz-Out Brief

The first one we will do is the Ballz-Out. As the name suggests there are certain things that stick out. Can you guess what they are? Well, we can’t show you the front, but if you go over to the Good Devil site you can see them. Its an interesting line to say the least. I am very interested in what you guys think of the series. It is available in a Bikini, Thong and Boxer. They have quiet a few colors as well; White, red, Turquoise, Pink, and black.

Good Devil Lace BoxerGood Devil Lace Brief GreyGood Devil Lace Thong

Next up we have the Lace Series. Over the last year the whole world of lace has come into its own in men’s underwear. We have had a lot of readers and Facebook fans that really do not like lace and will not wear it. But, its getting to be a popular fabric in men’s underwear, because we are seeing more and more lace. As I say they wouldn’t make it if it didn’t sell. Good Devil has embraced this trend and come out with a line of Lace. It consists of a thong, bikini and boxer. The colors available are black, white and grey.

Good Devil Sheer Balls BoxerGood Devil Sheer Balls BikiniGood Devil Sheer Balls Jock

The Sheer Balls series sounds like it should be similar to the Ballz-Out series but it’s not. Its a more polka-dot print on sheer fabric. It feels like a mix of the previous and new collections. It has similar styles to the last collection as in Bikini, Jock and Jock with the Good Devil branded waistband,but the boxer is very much like the Skin Series we will go over in this post. As you will see mesh is a trend with Good Devil. As noted the Styles are: Jock, Boxer, Thong and Bikini. The colors available is White, Red, Royal Blue and Black.

Good Devil Bam JockstrapGood Devil Bam Boxer

Good Devil Bam BriefGood Devil Bam ThongGood Devil Bam G-string

Bam Series is one that seems to be a lot of fun. This is one of those sexy and more like fetish wear. It’s black and looks very much like rubber to me. I got a chance to see it at Curve first hand and it looks as cool as the pics. I think many companies shy away from the more “fetish” type undies, which is a shame because they can be a lot of fun.  The brief, g-string and thong have a cut out in the front. This does allow for easy access. The boxer is more full cut without the cut out. But what I really like the rear view of the jock. I can’t put my finger on it but it’s just cool looking. This is available in a thong, Boxer, Brief, G-String and jock. The only color available is black.

Good Devil Exposer JockstrapGood Devil Exposer BoxerGood Devil Exposer BikiniGood Devil Exposer Thong

Exposer Collection is next on our list. This is a black mesh line. Again mesh is a staple with Good Devil, as noted above. This line is available with blue, red or white accents. The accents are in the name on the waistband and the piping used on the pouch. I am going to go back to the jock on this one as well. I posted a few weeks back this was the year of the jock. Good Devil proves this point very well. This jock is kind of a mix between a brief and a jock. That means the front has a very brief feel, there is a pouch but it continues to the leg straps like a brief, the pouch doesn’t end at the waistband. It’s a very cool jock again. This is available in the Jock, Brief, Boxer and Thong. The line is available in black with the accent colors above.

Good Devil Skin JockstrapGood Devil Skin BoxerGood Devil Skin BikiniGood Devil Skin String

Last up is the Skin Series. This is where some color comes in the line. If you did see the video (ether the trailer or Underwear Station video you saw the model wearing this one). The line is designed to show skin and a lot of it. The Jockstrap is one that has a pouch more of a g-string. It’s very skimpy and small. The only difference the leg straps. The string and bikini both share this smaller pouch as well. You can see by the picture that there are two straps that come off the pouch and you can wear it more like a traditional brief or show off more skin. The Boxer is more traditional and only has cut outs on the sides. Still showing skin and sexy. This line is available in Jockstrap, Boxer, Bikini and String. The colors available are White, Purple, Black and Green.
Good Devil is definitely not for the shy or guy who doesn’t want to show off what he’s got! The new line lives up to the previous and takes it to the next level. If you are a fan of mesh, cut outs and smaller cuts you will like the line! They have been around under are year and are gaining popularity. I have seen them pop up all over the place. If you haven’t seen the line go to the Good Devil site or check out one of your favorite retailers.

What do you think of the collection? Are you a mesh fan? What about lace? Let us know what you think. Look for the preview of Intymen and more coming soon! You can get these from the Underwear Station Website.

DT JOCKS ARE HERE!

DT is an Australian clothing label who we’ve had our eye on for a while, but when they released their incredibly sexy and stylish new Black Label Jocks we knew we had to rush them onto our shelves. We’ve also brought in their classic DT Jock, while maybe not as out there as the Black Label Jock, it’s equally as wonderful in it’s simplicity and comfort. Here’s more info on each:

What makes the DT Black Label Jockstrap stand out is its original take on the traditional jockstrap leg strap. In one continuous piece, the 3/4 inch elastic strap is also the edging of the brushed cotton pouch. Running along the edges from the waistband to the base, leaving the pouch and traveling around your leg just below your ass cheeks and finally wrapping around to the front and attaching back to the pouch just below the waistband – making for some visually stunning lines.

The classic DT Jock is their take on a basic, comfort first, fashion jock and boy does it succeed! With a soft brushed cotton contoured pouch edged with a cotton covered elastic that ensures the perfect fit.

Both of these jockstrap styles come in both black and white and feature ¾ inch leg straps and a 1 ½ inch plushed waistband with a stylized DT logo in contrasting shiny, almost metallic threads woven right into the band becoming less of a logo and more of an integral part of the overall design.

CLICK HERE TO CHECK OUT THE DT JOCKSTRAPS

FINAL 24 HOURS TO GET A FREE JOCKSTRAP

Until the end of day tomorrow (Friday, March 11th) if your product total is $40 or more, we’re throwing in a free jockstrap with your order. While supplies last, the free jockstrap will be one of our Wolf or Omtex Athletic Supporters (If they run out, you’ll still get a free jock, just not one of those.) On the last step of your checkout (the invoice page) you’ll be asked to choose your size and color preference.

CHECK OUR WEBSITE FOR MORE DETAILS

BETTER FASTER SHIPPING FOR OUR US CUSTOMERS!

Great news for all our US customers! We’re now able to offer a regular shipping option with a 5 to 7 day delivery that includes tracking and delivery confirmation for basically the same price. We’ve been testing this new service for the past 8 days. Based on immediate customer feedback, it’s working like a charm. WINNING! (sorry, couldn’t resist.)

FINALLY – INTRODUCING TRENT!

If you’re wondering about the handsome guy in the new DT Jocks, his name is Trent. Although you can already see him modeling the four styles of DT jockstraps on our website, consider those photos teasers of what’s to come. We’ve just shot him in a brand new line of jocks coming your way in a few weeks and I honestly think the upcoming photos are some of our best work yet!

For its February/March Underwear of the Month selection, MensUnderwearStore.com is featuring the Calvin Klein CK One Micro Low Rise Trunk ($24, black, spear, white), modeled by Lucas Bernardini. The denim-inspired underwear, made from the softest microfiber, is meant to complement the CK One family of jeans and cologne.

In other underwear news, the term “junk in the trunk” isn’t just for the ladies anymore. Now more than ever, it is easier to fill out your derriere, supersize your package, or even give a lift to your nether-regions with the help of an underwear enhancement. In a recent survey on MensUnderwearStore.com, we asked customers how they felt about the underwear enhancement movement: 33% of men said that they would be open to trying this kind of underwear, while 26% revealed that they like enhancement underwear and already wear them. The underwear enhancement revolution is upon us!

We are also giving one pair away to a lucky winner! We hope to do this for everyone going forward. Here are the rules:

  1. To enter you must enter your information on the Official Entry form on the blog.
  2. You can enter once and the giveaway will be open for seven (7) days after the post. The closing date will be in the post
  3. Giveaway is open to US Residents only
  4. Prizes will be drawn from random from the entries received. One (1) winner will be announced. The winner will win 1 pair of the Underwear of the Month
  5. Only one prize or prize package per individual.
  6. You must be 18 year old or older to enter
  7. Entries will be entered in the mensunderwearstore.com email list
  8. We reserve the right to close entries at anytime.
  9. We reserve the right to make substitutions on prizes if not available or other problems arise
  10. Winners must confirm their information within three days of winning, failure to confirm information will result in forfeit of prize and a new winner will be selected.
  11. Odds of winning depend on the number of entries
  12. Rules maybe amended at anytime.

C-IN2 is back! We have had a few questions on where they have been. I got to talk to them for a quick second at Magic. They were sold to a company in Montreal. They are back and have a new collection. I am still trying to follow up with them and get an more in depth interview with them. So they are not gone.

The Andrew Christian Reversible Bikini is on sale for 48 hours! Double your pleasure, and your wardrobe, with this reversible bikini.  This one-of-a-kind bikini is offered in a low cut body and has contrasting panels on the front and contrast stitching down the center seam.

  • One side is aqua and black the other is red and navy
  • elastic waistband with no drawstring
  • regular/slim fit.. great for any bodytype
  • made in the Andrew Christian Design Studio in Los Angeles, CA, USA
  • 90% Polyester/10% Spandex
  • Hand Wash in cold, lay flat to dry

Regular price $27, sale price $22.41. You can get the bikini from the AndrewChrsitianshop.com

 

Baskit Utility BriefYes, its that time again, $12 Tuesday at Basit! This weeks choice is the Utility Brief. This is one I really love the design. I think the white in the front is pretty awesome. As you know $12 Tuesday happens every week and is a different pair. So if you have a favorite pair of Baskit, you may be lucky one Tuesday and find it for a great price. To get the $12 Tuesday deal go to the specials on the Baskit Website. Remember its also good until Midnight Mountain Time US.

Andrew Christian has a 48 hours ale on the ActiveSHAPE boxer

  • Addes up to 2″ (5 cm) onto your bottock measurement
  • invisible rear active shaping technology instantly creates the perfect bubble butt
  • Rear technology pad provides extra padding for cycling and other sports
  • Features extra wide Anti-muffin top elastic to slim waistline
  • Handmade in the Andrew Christian Design Studio in Los Angeles, California

Regular Price: 38, Sale Pride: $31.54 only for the next 48 hours at Andrew Christian website


Our coverage of Curve and Magic is not over yet. Over the next few weeks we will be going more in depth with some of the undies we saw from the various brands. This is something we haven’t done before but I know you guys want to know what undies are coming out! As much as I love going to the shows, I love telling you guys as well. I will say we have some of the best readers in the world. When I started the blog I never would have guessed it would have grown in to what it has and its pretty awesome.

If you haven’t seen our videos check them out on our YouTube Channel: http://www.youtube.com/user/underwearnewsbriefs

The Brands that we will be going into are:

  • Pikante
  • Clever
  • Candyman
  • Vulthy Swim
  • Good Devil
  • Intymen
  • Gigo
  • Joe Snyder
  • Saxx
  • Frank Dandy
  • BoyRio
  • Gregg Homme
  • Good Boy Gone Bad/Priapewear
  • JM
  • OrcaBlu
  • Andrew Christian
  • Baskit
  • JunkUnderJeans
  • Pistol Pete
  • TImoteo
  • C-in2
  • Go Softwear
  • Private Structure
  • Punto Blanco
  • Unico
  • Savauge

But stay tuned, it will take us a few weeks to get all the pictures and information we need. I will have pics of the new undies, when they are released and in depth coverage. So stay tuned!

We all have underwear brands that we love. The ones that are in our top 10 brands. For me one of those is Unico. Even before I started UNB, Unico has been one of my favorites. I just love the fit, colors and styles they have created over the years. Yes, even their boxer briefs, which for me is something big to admit. As many of you know I’m a briefs guy, so when i say I will wear everything they do, that’s something big.

Mundo Unico has an official store. You may ask what is an official store? Well, it’s when a brand creates a store that it operates. Many of your favorite brands has one and Unico has started promoting the store.

Reasons to check out the store:

  • The largest selection of Unico (Every line is there)
  • Every size is in stock
  • Unique pairs you may not find anywhere else
  • You are a Unico Lover!

The store is amazing. If you are a Unico lover you def need to check it out. Think about it, you could get undies that very few people have. In this day an age finding unique undies that few people have is not easy.

To find the store go to http://www.mundounicostore.com. Look around and see what you can find!