Today’s Brief Distraction is from Go Softwear. We mentioned the other day they have an entire new line of Swimwear. This is another picture of the new line. If you like it go over to the Go Softwear site and see them all!
Can you tell us about the new swimwear line? (ie. what inspired you, how did it come about etc)
We are so excited about the launch of BODYJOCK’s new swimwear line! Launching the collection just in time for Spring/Summer 2012, we created a swimwear collection inspired by Miami’s art deco design and the South Florida lifestyle. The line showcases two swimsuit styles; the boxer cut and classic brief. Boasting 84% Nylon/16% Spandex, BODYJOCK swimwear is form fitting and comfortable to wear. Our carefully selected vivid colors include black, navy, yellow, and red. The collection has been described as sporty and sexy while fusing boldness with masculinity.
What made you create the new line?
As an online retailer of men’s underwear and swimwear, we’ve been distributing the “best of the best” of designer brands since 2008. Truth be told, we were less than impressed with swimwear collections over the past two years! Living on the beaches of South Florida, gay men and straight men alike were seeking muscle type swimwear; something masculine which they would feel comfortable wearing at the beach or poolside. We listened and designed a sporty square style featuring dynamic colors and full coverage. For those wanting to be a bit more adventurous, we created the brief line cut. Both creations were carefully constructed to accentuate best assets.
You do something I haven’t seen much, you are giving back with every pair you sell, can you tell us why you decided to d do this and what charity you are working with?
Before BODYJOCK, I served the not-for-profit community for over 23 years. Whether I was helping people with disABILITIES or providing food to the poor, I learned early in my career the importance of corporate social responsibility, and the need for all businesses to be good corporate citizens. The underwear industry, being a multi-billion dollar industry, has a huge responsibility to get involved! Our hope is for BODYJOCK to start a trend of “giving back” in our industry for the betterment of the community.
Recently, I toured the Ronald McDonald House Charities of South Florida. After seeing the amazing support given to terminal children and their families, we were moved to help. Two dollars from every sale of the BODYJOCK swimwear line (wholesale or retail) will be donated to Ronald McDonald House Charities. Each year we will select and/or add additional charities which represent a great need in our community. BODYJOCK challenges others in our industry to become visible community supporters and use the unique opportunity we have to inspire our followers and customers to get involved!
You got some local publicity in the Miami/FTL area, how did that happen? It’s not often we see men’s swimwear on local news.
Honestly, I was so surprised when I received the phone call from CBS 4 Miami. Having lifestyles reporter Lisa Petrillo, who has interviewed such celebrities as Oprah, Tom Cruise, etc., contact me to spotlight our swimwear collection,…well you can imagine my reaction! Being represented as “the go to swimwear for buff beach goers” was an incredible honor and, we feel, a testament to the great swimwear BODYJOCK is offering this summer!
What can we expect in the future from BodyJock?
With such a successful swimwear launch, BODYJOCK Co has decided to transition from selling other name brands to producing more of its own designs in swimwear, underwear, and active wear! Fortunate to have such amazing partners like Posche Models and photographer Jorge Freire, expect to see sexy and hot campaigns showcasing our new products in the upcoming year.
Where can we find BODYJOCK swimwear?
Customers looking for BODYJOCK swimwear can purchase this incredible new swimwear line directly from our website at: http://www.bodyjockco.com, or they can find us (and other great products) on alphamaleundies.com, shophistrunks.com and studzgear.com.
Our goal is to get the BODYJOCK brand into stores everywhere! We can be contacted for amazing wholesale opportunities at contact@bodyjockco.com
Just for UNB Readers you can get 25% off BODYJOCK swimwear until Feb. 19th with code UNBFAN! We want to thanks BODYJOCK for doing that, so go get some great swimwear and give back to a great charity!
Today’s Brief Distraction is from the Mundo Unico Store. This is part of their new swimwear line. They have some really cool styles and if you head over to the Mundo Unico Store you can see them all.
Tuesday mean’s its $12 Tuesday at Baskit. This week’s pair is the Ribbed Jockbrief. As you know jock briefs have been one of the hottest styles in men’s underwear. Baskit was one of the first to produce the pair.
While you are there also check out:
- Fine Line’s Thong – $8.00
- Pure Line – $10
- Swimwear for $10 and up
Check it all out at the Specials section of the Baskit website.
We got this from Equmen today. We will have a review coming up this week for the previous samples we got. But in the mean time check these out:
We are pleased to announce the popular V-Neck tee shirt has now returned in-stores and online for 2012.
Thanks to our Head Designer and Product Development Team
the EQUMEN V-NECK has been re-engineered to provide even more benefits.
With improvements to the overall compression of the garment as well as refinements to the targetted compression via the unique Helix-Mapping technology, this garment will fit like a true second skin. This second skin fit is further enhanced through the unique seamless design which allows your body to mould comfortably into the garment. While the antimicrobial properties and moisture wicking ensure the wearer stays clean and dry all day.
Every undershirt has built-in physiotherapy providing a multitude of well being benefits that include; Improved posture, Enhanced core strength and support, Reduced neck and back pain and more.
We bring you another incredible pic from Simon Le for out Brief Distraction. Today’s picture features model Nick Bracks wearing Timoteo swimwear.
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10Percent.com is having an end of the season sale. You can get 20% off site wide including clearance items
Shop at: http://www.10percent.com |
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Take 20% off your next order at Mensuas Use coupon code Jan20 at checkout, offer good on all items at Mensuas. Free Shipping on all US and Canada orders over $25.00 plus great international shipping rates. Shop Mensuas Underwear and Swimwear Store today Offer Good on new orders placed at Mensuas
Shop at: http://www.mensuas.com |
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Check out the new Black Copper line from Ergowear at Dead Good Undies. Black is the new copper!
Shop at: http://www.deadgoodundies.com |
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Cityboyz Fashions has brand new addicted. Go to their site to check out all the great styles
shop at: http://www.cityboyzfashions.com |
Today’s Brief Distraction is from Mundo Unico. This is part of their new swim collection. It was just released so will be out just in time for spring here!
Andrew Christian Inc. sends the internet into a frenzy with the release of their viral video, “Freshman Car Wash…Andrew Christian Style,” that features six gorgeous models wearing the super sexy AirSculpt underwear.
Picture it! Men in teal colored AirSculpt underwear, soaping themselves up more than the car itself, complete with booty drops and an opening “Mean Girls” slow motion walk. This vision is set to the sounds of the club classic anthem by Pepper Mashay, “Dive in the Pool.” This video will make you want to run screaming to the car wash to get SOAKIN’ WET.
The AirSculpt is a sporty and comfortable shape, with some added features that are sure to make this underwear an instant classic. This style forms to your body for a perfect sculpted look. The fabric has memory to prevent sagging, keeping your backside looking nice and tight. Need proof? Just check out the backside of guys in the video! The fabric is Micro Modal, which is extra light and so soft you won’t even know you have underwear on!
This style features a fly front for easy access. They also have a pouch for extra room in front, just where you need it, and our proprietary super soft Ultra Slimming Elastic with extra stretch to reduce cinching and squeezing of your waist which reduces the appearance of your waistline. Then you add in the contrasting waistband and piping in bright colors and you have a pair of underwear that will always make you stand out!
At Jockstrap Central, this week only, the already affordable SafeTGard Jocks are 15% off. This includes both 3 Inch and Swimmwer versions in all colors: red, blue, black and white. Isn’t time to stock up on these classics?
Also, due to an overstocking accident, their hugely popular and oh-so-sexy Pikante Mesh Jocks are on sale for 20% off – but also for this week only. They come in two flavors: black or white.
Both sales end Wednesday, January 25th so act quickly before your size/color run out.
Today’s Brief Distraction is from Bone Wear. The model is Darren Heath, a new model to the world of Underwear. Here is what Bone Wear says about him: New to the modeling world, Darren impressed with his dark good looks at a recent photo shoot for new Bone Wear products. Visit the ‘News & Events’ page at their website to see more of Darren :www.bonewear.com
Facebook has been a great place for us to find new and really cool underwear brands. That is what happened for Marek+Richard. I liked the brand a while back and saw the post of the new “Underdog Collection” It’s a really cool and fun line. Here is what they told us about the line:
Inspired by fun, colorful workout wear , “The Underdog Collection” features athletic elements such as mesh panels, that are backed with a super soft rib knit cotton, and contrast seam taping throughout. A must have for every underwear drawer.
This is a really cool way to do a sale! Diego Barberi is getting suggestions to which country will get a sale on their Diegos! Which mean’s from Jan 1 to the end of the year 52 different countries will get a discount. You can vote via Twitter @diegobarberi or Facebook!
Every single week another country gets a discount on our Diegos. Suggest your country or one of your friends countries now on Twitter @diegobarberi or comment on Facebook diego52 – 52 weeks – 52 countries Check out our diego52-blog for our current diego52-country.
Today’s Brief Distraction is form Aware SOHO. This is part of the new pics they just released. We hope you enjoy them and have a few more for you!
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Check out the new C-IN2! Men’s Underwear Store has some of the Fresh Spring colors for you!
Shop at: http://www.mensunderwearstore.com
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UNICO MEGA SALE
286 Unicos up to 50% OFF! NEW 2012 Classics Collection 15% OFF! HOT NEW Jewels Collection 15% OFF
Shop at: http://www.audace.com
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DealByEthan’s Prosperous New Year 2012 Offer Extended – You can still save a further 15% sitewide with NEWYEAR15 for a limited time. with no minimum purchase required! Shop at: http://www.dealbyethan.com |
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New C-IN2 Pop Colors and Stripes—in stock now! We’ve got the first wave of new C-IN2 Pop Colors and Stripes in stock in three great hues. Do you prefer Blue Shadow, Innocent Sky, or Menthol Balm? Grab your color before it’s gone! Shop at: http://www.skiviez.com |
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FLASH SALE! Now until 1/21. 40% off 136 select styles… use the discount code “flash” at checkout.
Shop at: http://www.histrunks.com
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Today’s Brief Distraction is from Andrew Christian. I features the Air Sculpt Breif. WE hope you enjoy this on your Thursday!
Andrew Christian Inc. announces their latest design, the Sweetheart Air Jock, that is a new and PINK version of the very popular Air Jock collection.
The Sweetheart Air Jock is the perfect way to ignite playfulness to your Valentine’s Day celebration. Like all jocks, the back is open, and this one is designed to drive your lover wild. The color is pink, which is festive and flirty
The front features the Show-It Technology – which is a “comfy cup” outlined with super soft elastic that gently supports your package to make it look fuller and even hotter! The front, legs, and back are accented by contrasting trim for a masculine sporty look. This body also features a Soft Stretch Elastic which helps to slim the appearance of love handles.
Take a risk this Valentine’s Day, order a Sweetheart Air Jock, and see what Cupid has in store.
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10Percent.com is letting you save up to 25% off the top 10 Pistol Pete. |
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Undergear.com
is having an end of the Year Sale. You can save up to 70% off select merchandise. |
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It’s been a while but coming soon there will be a brand new line of Dude Unlimited! Stay tuned and we will let you know when they will be out |
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Activeman is proud to announce their new line of jockstraps and underwear! The new jockstrap waistband and leg straps are woven vs. the knitted band and leg straps that they currently use. Activeman has made two different styles, the first using their classic pouch and the second using their new nylon spandex pouch. In my opinion, these new styles are Activeman’s most comfortable jocks to date. Also for the first time Activeman has launched an underwear line. The new line consist of two basic styles that come in three different colors. All of the new underwear from Activeman is very affordable, ranging in price from $12 to $18. Get yourself a pair today! Available at His Trunks
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Today’s Brief Distraction is from Timoteo and Tom Cullis. Tom just show some of the newest Timoteo swimwear. We will bring you full coverage of the new line later this week.
Go Softwear’s Resort Swimwear collection has just arrived! Receive free U.S. Standard shipping or $5.95 international orders through January 23. Simply type in Resort in the promo code section as you check out.
The pair above is the “007 Swimsuit” and check out all the other great styles they just released!
Today’s Brief Distraction is fro Ristefsky Macheda. This is from the Spring Fashion week back in September. Yes, we said spring since it’s in the southern hemisphere!
Today’s $12 Tuesday is from the Light line. It’s the Light Low-Rise Trunk. This is a great pair for those guys who like support but want more coverage. While you are there check out the other specials like the Fine Line Brief. Remember go to specials under the Baskit site!
Welcome to the 2012 Valentine’s Day Gift Guide. This year we are showing you some of the special pairs just for Valentines day, but we are also showcasing the pairs you can wear year round. These are just a few we think would be amazing this Valentines Day. We would love to hear some of your suggestions so leave a comment or post on Facebook as well!
We also added some staff picks! See what a few of the guys think would make a great Valentines pair, Note some of the pics are in the guide. I picked these before I looked over the guys suggestions. I guess great minds think a like!
Note: The guide is set up so that each bullet is a picture. It goes left to right. Also, click any pic to make larger
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Good Devil – Underwear Station
You can purchase these at the Underwear Station site |
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2(x)ist
You can purchase these at the 2(x)ist site or the Love me lines will be available at some of the bigger department stores |
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Modus Vivendi
You can purchase these at the Modus Vivendi site |
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MalePower
Please check the MalePower Site for where to purchase |
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Erogenos
You can purchase these at the Erogenos site. |
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Gregg Homme
You can purchase these from the Gregg Homme Site |
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Andrew Christian
You can Purchase these at the Andrew Christian |
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UnderGear
These can be purchased at the Undergear.com Site |
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Cocksox
These maybe purchased at the Cocksox Site |
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Candyman
You may find these at some of your favorite retailers online |
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Baskit
These can be bought from the Baskit website |
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AussieBum
These can be bought at the AussieBum Site. |
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Staff Picks:
See above for other staff pics. We had great minds and many that were chosen were also chosen as staff picks too! |
Today’s Brief Distraction is from Modus Vivendi, its a little preview of our Valentines guide coming out today. We are doing something different, we want to profile those sexy limited edition pairs but also pairs you can wear every day and not just at Valentine’s Day. It will be out later today so look for it.