The popularity of thongs is off the chart going into 2017. It’s the new must have style for guys. This is not just for gay guys, the straight guys have take up the thong. Look at our staff TheBottomDrawer, UndiesDude and the Thonged Ginger are all straight guys who LOVE thongs. They are working on a special project for UNB that should be out soon. It’s 100% thong centric, so stay tuned!
Thongs have always had a steady group of guys who loved thongs. Brands such as Joe Snyder and Gregg Homme have always seen loyal thong customers. Now, more brands are starting to make them. Anywhere from regular thongs to erotic ones. New brands that have great thongs are BodyAware and Intymen.
Why do straight guys love thongs?
I have a theory and my guys on the site can def respond to this in another post. I think the pair has had the “gay” label for so long. It’s a pair guys aren’t supposed to wear. They are “women’s underwear. That’s the general population’s view of them. However, there are guys who don’t follow the norms of society and want to feel sexy.
A few years ago, lace started to get big in the men’s market. This allowed guys to not have to conform to the boxers and boxer briefs guys were supposed to wear. Once guys started to discover great underwear, they wanted more undies that feel amazing. I know we have plenty of readers who tried them reluctantly. Thinking it was like a wedgie or going to be uncomfortable. Only to be pleasantly surprised by the fit and comfort of the thong.
It’s great to see guys try new styles in underwear! It doesn’t matter if you are gay/bi/straight. It’s about being who you are and owning it. Our guys own that they love thongs. They are spreading the word about the style. I would love to know why you guys LOVE thongs!
We don’t cover much bodybuilding gear. However, as our readership expands we plan to cover more things in the gear world. 
This is the work I did with male model Nacho Perez for the new model’s agency Solu Management. The photos were taken in Gran Canaria. Ignacio was born in 1987 and he’s an industrial engineer. He lives in Madrid.
Are you a fan of solid white underwear? One of the new lines colors from 
If the brand name 2wink or the sizzling hot jockbrief with front and rear cutouts didn’t give you a clue to what they’re really selling, the name Fuckjock surely has to grab your attention. The Aussie brand is not shy whatsoever about putting sexuality front and center in everything they do. Their newest release makes that well known from start to finish.
Last week we had the Bottom Drawer talk about bodysuits. We had to ask a brand creating some of the sexiest and most interesting bodysuits a few questions about the new trend.
Who out there has tried bodysuits? I’m talking about the ones that look similar to a leotard and not full body. They fit in with bikini and thongs with their association of being feminine. They might get that rap even more so.
I attended a boarding school in Florida during the 1970s and while there was a dress code, I discovered that I could express myself with underwear, and consequently found very early brands that used color and fabric that weren’t the typical white briefs that I had worn my entire life. I recall having a package of Hanes that were colorful, trimmed in contrasting colors, were soft, and cut in a very short boxer brief or trunk style. I literally wore them out!
During my college years, I lived in Chicago and discovered that some of the trendier department stores had more adventurous styles of underwear — Elance and Poco — and I started wearing colorful bikinis and briefs. Again, a similar theme, my exterior was either dictated by a work-related uniform or dress code; yet I could enjoy my freedom of expression with the layer closest to me! Plus…it made me feel sexy as hell! Still does! Hence, the REAL reason I love underwear — it’s fun to get dressed and it’s often the first thing I pick out! The ads with Jim Palmer and Marky Mark were huge incentive to expand my selections and they contributed to the idea that good men’s underwear was a mainstream commodity!
Hey guys, my name is Mike and this is my first post for UNB! Anyone that meets me would think I’m your normal, 30s(ish) straight guy next door. But on any given day if you had x-ray vision you’d see that I’m probably wearing what most would consider to be pretty crazy underwear: tiny briefs, bikinis, maybe a thong. Any color or style is fair game, and a lot of days I base the rest of my outfit on the color and style of underwear I pick first.
Jarrod Carter, Australian photographer who recently did a shoot with Aussie model; Keith. He’s seen wearing Bwet Swimwear and WearMeUnder.
Is that a banana in your pocket or are you happy to see me? It’s an old like but a good one. Andrew Christian has created a Banana print. I think this line is a lot of fun! It’s def a play on the whole banana is just a banana. Then again AC has always put a fun spin on undies.
